Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Chapters
1. The Value of Sales and Sales Ops Experience for Marketing Ops Pros (00:00:00)
2. Welcome to OpsCast (00:00:48)
3. Meet Kanwal Ibrahim, Marketing Ops Manager (00:01:35)
4. Transitioning from Sales to Operations (00:04:08)
5. Understanding Sales Operations Roles (00:05:53)
6. Importance of Data in Operations (00:09:38)
7. Building Relationships Across Teams (00:13:52)
8. Lessons from Sales Applied to Marketing (00:17:02)
9. The Role of Structure in Operations (00:21:42)
10. Continuously Learning and Receiving Feedback (00:26:17)
220 episodes