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Episode 1879:

James Altucher breaks down why traditional negotiation often sabotages real selling, revealing how focusing on value, not price, can lead to greater long-term wins. Through personal stories, some unconventional, some costly upfront, he shows how understanding a customer's lifetime value and the ripple effects of reputation can dramatically shift your approach to sales.

Read along with the original article(s) here: https://archive.jamesaltucher.com/blog/the-10-keys-to-selling-anything/

Quotes to ponder:

"Everyone has a 'yes' buried inside of them and a good salesman knows how to find where that 'yes' is buried and then how to tease it out."

"Negotiation is worthless. Sales is everything."

"Only sell something you love to someone you love."

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