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Episode 1873:

Nick Loper shares the emotional and financial challenges behind shutting down his longest-running business after a final attempt to salvage it failed. His reflection on sunk costs, failed pivots, and the freedom that came with letting go offers valuable insights for entrepreneurs facing hard decisions.

Read along with the original article(s) here: https://www.sidehustlenation.com/shoesniper-postmortem/

Quotes to ponder:

"I told them the definition of insanity is doing the same thing and expecting different results, and handed over the keys to the site in exchange for them waiving the 'amount due.'"

"Still, not making an investment in SEO when times were good is a big regret."

"The site was responsible for a disproportionate amount of stress in my life over the last year, and with all the problems, it just plain wasn't fun to work on anymore."

Episode references:

Empire Flippers: https://empireflippers.com