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Sarah Adkins, owner of Big Shark Marketing, discusses the evolution of digital marketing strategies, emphasizing the importance of adapting to AI-powered search and creating high-quality, authoritative content. She highlights the challenges businesses face in keeping up with marketing trends and offers advice on optimizing websites, utilizing AI tools, and implementing niche marketing approaches

To learn more or connect with Sarah Adkins, check out https://bigsharkmarketing.com/

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258 episodes