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34. How getting specific can make your podcast more successful

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Manage episode 472095366 series 3590276
Content provided by Laura McRae. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Laura McRae or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Struggling to grow your podcast, even though you're putting in the work? You might be making one of the biggest mistakes podcasters make: trying to appeal to too many people. But don’t worry, I’ve got you covered!
Download our your Perfect Podcast Listener Worksheet to help you work out who your ideal listener is.
If your podcast feels like it’s not reaching the right people (or any people at all), this episode is for you! The biggest mistake podcasters make is trying to speak to everyone, and ending up connecting with no one. Today, I’m sharing why getting specific with your audience is the secret to podcast growth, and how niching down will actually make content creation easier, not harder.
I’ll walk you through real-life examples of podcasters who struggled with broad messaging and how they found success by narrowing their focus. Plus, I’ll share practical steps to help you define your ideal listener so you can create episodes that truly connect and keep listeners coming back for more.
If you’re ready to stop spinning your wheels and start growing a podcast that works for you and your business, grab your headphones and let’s get into it!

SHOW NOTES: https://podcastsupportservices.com.au/how-getting-specific-can-make-your-podcast-more-successful/

  continue reading

42 episodes

Artwork
iconShare
 
Manage episode 472095366 series 3590276
Content provided by Laura McRae. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Laura McRae or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Struggling to grow your podcast, even though you're putting in the work? You might be making one of the biggest mistakes podcasters make: trying to appeal to too many people. But don’t worry, I’ve got you covered!
Download our your Perfect Podcast Listener Worksheet to help you work out who your ideal listener is.
If your podcast feels like it’s not reaching the right people (or any people at all), this episode is for you! The biggest mistake podcasters make is trying to speak to everyone, and ending up connecting with no one. Today, I’m sharing why getting specific with your audience is the secret to podcast growth, and how niching down will actually make content creation easier, not harder.
I’ll walk you through real-life examples of podcasters who struggled with broad messaging and how they found success by narrowing their focus. Plus, I’ll share practical steps to help you define your ideal listener so you can create episodes that truly connect and keep listeners coming back for more.
If you’re ready to stop spinning your wheels and start growing a podcast that works for you and your business, grab your headphones and let’s get into it!

SHOW NOTES: https://podcastsupportservices.com.au/how-getting-specific-can-make-your-podcast-more-successful/

  continue reading

42 episodes

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