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Guest:

Tony Maritato – PT, creator, educator, and YouTube host of Learn Medicare Billing

In This Episode:

  • Tony and Jimmy break down the real reasons PT content flops (and how to fix it).
  • Why creating content that’s useful always wins over “content that’s hard to make.”
  • How one YouTube video brought in 11,000 views without paid promotion.
  • Why PT student loans might need to be capped — and what that means for the profession.
  • The “Three Doors” strategy to turn strangers into patients, students, and superfans.

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312 episodes