In today’s episode, I’m excited that the one and only Brock Johnson is here to talk about paid vs. organic content strategies, money mindset, and hiring. We also dive into so much more! Brock shares about his upbringing in an entrepreneurial family where the mindset was always “We’ll find a way.” Brock gives us full transparency on so many behind-the-scenes strategies and tactics he uses to run an incredibly successful business.

In today’s episode, we cover:

• Paid vs. organic content strategies and how to integrate them to drive leads
• How finding joy in the process makes a good marketer
• How to track leads and conversions
• Optimizing tactics and strategies based on the digital landscape and performance
• What freemiums Brock offers, and how many are active at one time
• Tips on outsourcing any tasks that give you back your time
• Funnel strategy and ideas

Connect with Brock:

• Follow on Instagram @brock11johnson
• Follow on Threads @brock11johnson
• Follow on TikTok @brock11johnson
• Follow on X @brock11johnson
• Follow on Facebook @brock11johnson
• Follow on YouTube @BuildYourTribePodcast
• Visit the InstaClubHub website
• Listen to his podcasts: Social Media Money Makers and Build Your Tribe

Connect with Mya:

• Follow on Instagram @myanichol
• Join my email list
• Check out my website
• Now on YouTube

Make sure to hit subscribe/follow so you never miss an episode!

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.

Find the complete show notes here: https://myanichol.com/2024/11/05/paid-vs-organic-content-strategies/

Resources & Links:

• 150 Free Hooks
• List Building 101
• Manychat
• IG University
• Kajabi 30-day free trial + 20 free story templates

Join IG University!

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