Your story isn’t fluff. It’s the foundation of trust, connection, and business growth.

Renee Lynn Frojo, brand storyteller and founder of A Good Reputation, shares this and more with me in this episode. Renee helps purpose-driven entrepreneurs discover the power in their personal stories and how to use them as a business strategy. We explored how to uncover stories that matter, connect more authentically on platforms like LinkedIn, and build loyal communities using a storytelling framework that's simple and repeatable.

Renee shares her MP4 method, explains how vulnerability drives connection, and why personal storytelling matters more than ever in today’s noisy content world. You’ll leave with a fresh perspective on how to show up online and connect with the people you want to serve.

Highlights:

1. Story Is Strategy, Not Fluff - Learn why personal stories aren't just feel-good extras. They're essential for content that connects and converts.

2. The MP4 Framework for Storytelling - A practical method to help you create consistent and relatable content by using four key pillars.

3. The Power of Small, Resonant Stories - Everyday moments can make the biggest impact. Find out why relatability beats dramatic life events.

4. From Crickets to Clients on LinkedIn - Hear how switching from tips to storytelling can help you grow a highly engaged audience and fill offers.

5. Real Relationships Start with Vulnerability - How showing more of your real self can lead to deeper, more supportive business connections.

Connect with Renee:

Website: https://www.reneelynnfrojo.com/

Linked In: https://www.linkedin.com/in/renee-lynn-frojo/

Instagram: https://www.instagram.com/reneelynnfrojo/

X: https://x.com/frojofeed

In appreciation for being here, I have some gifts for you:

A LinkedIn Checklist for setting up your fully optimized Profile:

An opportunity to test drive the Follow Up system I recommend by checking this presentation page - you won’t regret it.

AND … Don’t forget to connect with me on LinkedIn and be eligible for my complimentary LinkedIn profile audit – I do one each month for a lucky listener!

Connect with me:

http://JanicePorter.com

https://www.linkedin.com/in/janiceporter/

https://www.facebook.com/janiceporter1

https://www.instagram.com/socjanice/

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