Have you paid close enough attention to your customer service efforts? The key to transforming your customer service lies in the powerful synergy between your marketing and support teams.

Dmitry Belianin, an iGaming expert, explains how there is an opportunity to turn haters into loyal brand advocates that is often overlooked.

By creating seamless communication and feedback loops, you can empower your customer service agents to reinforce your brand's messaging, values, and tone of voice. Imagine a world where your players feel like they're chatting with their best friends, not generic support staff. With the right strategies, you can achieve this level of personalized, on-brand customer experience.

Don't let your competitors outshine you – unlock the secrets to unbeatable customer service and watch your brand soar to new heights. Take this opportunity to elevate your gaming business and leave a lasting impression on your players.

0:00 Coordination Between Marketing and Customer Service Teams

3:05 Training Customer Service Teams to Reinforce Brand Messaging

6:39 Establishing Effective Feedback Loops

7:42 Using Feedback for Marketing Campaigns

11:40 Measuring Success in Communication and Feedback Loops

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Welcome to “15 Minute Mastery,” the ultimate show for iGaming professionals, hosted by industry veteran Dmitry Belianin. With over 17 years of experience, Dmitry brings unparalleled insights and wisdom from top industry experts in just 15 minutes. Each episode delivers actionable strategies from all iGaming verticals to improve your personal and business performance. As the founder of Belianin, Dmitry also shares his expertise in nurturing high-potential iGaming startups. Subscribe to “15 Minute Mastery” for concise, high-value content and stay ahead in the competitive world of iGaming.