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Welcome to “15 M Mastery,” the ultimate show for iGaming professionals, hosted by industry veteran Dmitry Belianin. With over 17 years of experience, Dmitry brings unparalleled insights and wisdom from top industry experts in just 15 minutes. Each episode delivers actionable strategies from all iGaming verticals to improve your personal and business performance. As the founder of Belianin, Dmitry also shares his expertise in nurturing high-potential iGaming startups. Subscribe to “15 M Maste ...
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Join Annie as she has an open and honest conversation with an inspiring Everyday Hero. The podcast focuses on the journey of self-mastery and living an authentic life. During these interviews, Annie ask each guest to share their story. What were they doing before they decided to re-design their life? What are they doing now? How they navigated through the challenges and events in their life to get to where they are today, and what is next for them? What realizations and transformations did t ...
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show series
 
Do you know why player prop betting is revolutionizing sports engagement? Henry Newman CEO of Sporting Risk explains why the shift from team-centric to player-focused betting represents big change in iGaming. Sports fans now follow athletes more than they follow any individual team, which has created huge opportunities for iGaming and betting. With…
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How can you help your players stay safe when gambling gets risky? Elliot Rapaport, CEO and Founder of Birches Health, says digital betting is changing fast, and players need real support. Birches Health offers a new way to help people struggling with gambling problems. They provide quick, affordable treatment that works with insurance and meets peo…
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Have you ever wondered how agentic AI could transform the very fabric of business strategy? Imagine an intelligent system that doesn't just respond, but proactively transforms workflows with surgical precision. Agentic AI represents more than technological innovation; it's a strategic weapon that operates 24/7, analyzing market shifts, extracting c…
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Do you know the hidden dangers lurking in your performance data? Gali Hartuv, CEO WarriorLab, reveals in the high-stakes world of business analytics, false positives can silently sabotage your strategic decisions, transforming promising metrics into mirages of success. Misclassified segments and inflated KPIs can lead organizations down a treachero…
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Do you want to transform your business from a sluggish operation into a high-performance AI-powered machine? Max Tesla, CEO of Blask, is an expert in the rapidly evolving world of artificial intelligence. Imagine unleashing an intelligent workforce that never sleeps, never complains, and turns mind-numbing tasks into lightning-fast solutions. AI in…
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Do you want to transform your VIP strategy from guesswork to precision? Gali Hartuv, CEO WarriorLab, reveals the game-changing approach that separates top-tier VIP management from the rest. Imagine harnessing the power of real-time data and performance insights that don't just track numbers, but predict player behavior with laser-sharp accuracy. By…
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Do you know how to transform your business with AI far beyond simple chatbots? Max Tesla, CEO of Blask is an expert in the rapidly evolving world of artificial intelligence. Max says that AI is a strategic powerhouse that can revolutionize how you operate. From computer vision models that scan thousands of websites in seconds to predictive analytic…
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Do you know how to transform casual players into loyal VIP powerhouses? In the high-stakes world of iGaming, Gali Hartuv, CEO of WarriorLab, reveals a revolutionary approach to player development that goes beyond traditional transactional models. By embracing dynamic segmentation and personalized engagement, operators can create meaningful connecti…
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Do you ever feel like work is consuming your entire life, leaving no room for personal joy? Leo Judkins, an expert in getting you to your peak performance levels, has a groundbreaking insight: high performers understand that work-life balance is a myth, it's about strategic integration, not separation. Imagine transforming your approach by crowding…
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Looking to build an affiliate business people actually trust? John Wright, Co-Founder of StatsDrone: is the tool for iGaming affiliates to build a strategic authority-building platform. By leveraging unique data sets and innovative content strategies, this tool empowers affiliates to move beyond generic reviews and create truly compelling digital e…
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Salima Witt eats adversity for lunch. She grew up in Canada under the care of a single mom who worked several jobs. Since Salima was often alone, she went to nature to find solace. Her battle with health challenges started in 2002 after the birth of her second child. She lapsed into a coma caused by sepsis and was given a 10% chance of survival. In…
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Can you imagine a world where your productivity isn't just a dream, but a strategic reality? Leo Judkins, an expert in getting you to your peak performance levels, has a revolutionary approach to work that can transform your daily grind into a strategic masterpiece. Deep work isn't just a buzzword, it's a game-changing methodology that separates hi…
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Do you want to boost your iGaming affiliate success? John Wright, Co-Founder of StatsDrone: a tool for iGaming affiliates is the answer to make sure you stay ahead of the competition in 2025. The online world is changing fast, and smart affiliates are now using podcasts, YouTube, and streaming to stay visible. People want to connect with real peopl…
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How effectively are you managing stress and energy levels? Leo Judkins an expert in getting you to your peak performance levels emphasizes that constant stress and lack of recovery can slowly drain your energy over time, leading to decreased creativity and problem-solving abilities. The solution lies in incorporating short breaks or "sprints" throu…
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John Slaven was born and raised in Johannesburg, South Africa, where he claims to have had an idyllic childhood. He is the second of five siblings raised by a stay-at-home mom and a father who was an architect. John attended an all-boys Catholic school through grade and high school and received his undergraduate degree from the University of Cape T…
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Are you ready for the future of affiliate marketing in the iGaming industry? John Wright, Co-Founder StatsDrone: a tool for iGaming affiliates says the sector is undergoing a significant transformation. Gone are the days of generic content sites and "rinse and repeat" tactics. This new era demands a focus on quality, authenticity, and personalizati…
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Do you know how to build a strong personal brand in the iGaming industry? Marija Hammon, the marketing director at Relax Gaming, has tips that will help you. Having a personal brand is important in this competitive field. It can boost your credibility, trust, and expertise. Focus on your niche and choose the right platform to engage with industry l…
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Vladimir Jacimovic was born in Yugoslavia as an only child. He left there to come to the United States after his junior year of high school. The University of San Francisco recruited him to play on the men’s basketball team, hoping to one day play in the NBA. These hopes were dashed when the university faced recruiting violations, which caused the …
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How can iGaming companies set themselves apart in the highly regulated US iGaming market by 2025? Paris Smith, an advisor and gaming industry expert, states that with the cost of entry being prohibitive for many operators, the key lies in developing a truly differentiated product and leveraging agile technology. By focusing on the player experience…
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Do you know what makes an effective B2B marketing strategy for iGaming providers? Marija Hammon, Marketing Director at Relax Gaming, says that the key is in strategic selectivity and the power of people. In an industry flooded with products, marketers must be discerning, highlighting only the most exceptional offerings. But the real differentiator …
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Jeff's father worked in the steel industry, so he and his family moved frequently as a child. He grew accustomed to these frequent transitions but settled in during his last years of high school and college and made life-long friends. Jeff attended the University of Illinois and obtained an undergraduate degree in accounting and finance. He then at…
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Do you know what stops companies from creating truly new experiences in the iGaming market? Paris Smith, an advisor and gaming industry expert, says that the focus is often on maximizing what's working rather than exploring new concepts. iGaming companies are so preoccupied with incrementally improving their existing products, like European footbal…
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What strategies can B2B providers employ to navigate global expansion and build successful partnerships? Marija Hammon, a marketing director at Relax Gaming, emphasizes the importance of balancing centralized operations with local hubs, maintaining brand consistency while adapting to regional demands, and fostering cooperation and trust across dive…
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How can you, as a newly funded iGaming startup, build brand credibility and trust early on? Paris Smith, Advisor & Gaming Industry Expert, says there is one key approach which is to grow your startup with the right people people who are "hungry, humble, smart, and passionate." She also emphasizes the importance of partnering with advisors and inves…
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Do you want to take your personal or business performance to new heights? 15M Mastery is home to unmatched expertise and career advancing content. This season we will deliver an impressive lineup of guests, each sharing their vast expertise across a range of topics. From growing startups and thriving in the US market to improving personal performan…
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Debbie Potts has been a competitive athlete most of her life. Her achievements include being a top triathlete, 15-time Iron Man finisher, multiple-time Iron Man Hawaii World Champion, Boston Marathon qualifier, and more. Her athletic career came to a screeching halt in 2013 when she ended up in Metabolic Chaos, better known as adrenal fatigue. Debb…
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Gaby Chaiban was born to an American mother and Lebanese father in Beirut, Lebanon. She grew up during the Civil War in Lebanon. It was not uncommon for a school to be closed for a few weeks at a time or for Gaby and her classmates to be sent home during the day because of the danger of the war. At eleven years old, Gaby came to the United States w…
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Do you know how to build a market-ready, scalable sports betting exchange that can withstand the demands of today's rapidly evolving landscape? Industry pioneer Justin Deutsch has cracked the code. By embracing the inevitability of bots and AI, Deutsch's team at STX has built a scalable, reliable platform that caters to both casual and professional…
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Do you know how to find genuine market needs and turn them into successful B2B iGaming products? Learn from industry expert Rohini Sardana as she reveals her proven strategies, including in-depth market research, iterative feedback loops, and tools like SWOT analysis and using a FAB list. Discover how to achieve product-market fit, captivate both e…
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Tim Agnew grew up in a wholesome yet affluent family in Pittsburgh, Pennsylvania. He attended private schools through his senior year in high school and then obtained his undergraduate degree in engineering from Princeton. After leaving Princeton, Tim left for Melbourne, Australia, as a factory engineer. During his experience in Australia, Tim dete…
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What if the key to dominating in iGaming is hidden in perfecting your business development? Katerina Glushchenko, Senior Business Development Manager at Blask, shares the insider knowledge that propelled her from an ambitious newcomer to a respected industry leader. Discover how she transformed challenges into opportunities, turned passion into car…
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Have you paid close enough attention to your customer service efforts? The key to transforming your customer service lies in the powerful synergy between your marketing and support teams. Dmitry Belianin, an iGaming expert, explains how there is an opportunity to turn haters into loyal brand advocates that is often overlooked. By creating seamless …
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Dan Howard comes from a close family. His parents both have an MBA. He was raised in San Francisco, and at age 10, he auditioned for the San Francisco Opera’s Boys Chorus. He was rewarded a spot, and at age 12, he traveled the world with the Boys Chorus. He sang three times in three operas with the famous Luciano Pavarotti. Dan’s travel throughout …
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How can you find the right sponsorship format to boost your gaming brand's visibility? Dmitry Belianin, a seasoned iGaming expert, is here to tell you how. Don't let your competitors steal the spotlight. Listen now to find out the secrets to boosting your brand's visibility through sponsorships. Dmitry reveals the sponsorship formats you may not ha…
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Are you drowning in a sea of unproductive meetings and endless busy work? Dmitry Belianin is a productivity expert and he shares his proven strategies for reclaiming control of your time and maximizing your output. Dmitry shares his weekly and daily planning rituals, meticulously crafted to identify and eliminate unnecessary tasks. By setting clear…
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Do you know how to effectively localize your gaming offerings for new markets? The key lies in thorough research and a deep understanding of your target audience. Dmitry Belianin emphasizes, preliminary research on your product offerings, payment providers, and operational aspects is crucial. Hiring local experts and consultants can provide invalua…
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What strategies can leaders employ to build high-performing teams in the fast-paced iGaming industry? Dmitry Belianin sees the key factor is establishing clear goals and aligning the team around them. Effective reporting frameworks and timely feedback are also crucial, as they enable leaders to stay connected with their teams and address issues pro…
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What key insights can we learn from the evolution of iGaming over the past decade? Maksim Afanasev, Director of Sportsbook Services at Sportradar, highlights several important changes, including better user experiences with more intuitive and engaging interfaces, the rise of social features and community-driven betting, and advances in real-time cu…
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How can you strike the right balance between brand and performance marketing in your iGaming business? The key lies in understanding your market, your players, and your long-term goals. Eitan Gorodetsky emphasizes that in today's complex iGaming landscape, a blend of brand-building and performance tactics is essential. While big players leverage th…
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Do you know the secrets to building powerful B2B partnerships in iGaming? Industry expert Greg Penkov shares the essential strategies. First, research your partner's goals and challenges. Then, personalize your outreach and showcase your credibility with case studies. Offer innovative solutions they can't easily find elsewhere. Building long-term t…
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Do you want to build a network and gain influence in the iGaming industry? The key lies in your approach, according to Pierre Lindh, co-founder of Next.io, a content-driven events, media and publishing company that delivers news and insight to investors and iGaming professionals. Consistency is paramount - delivering on your promises and building a…
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We have a chronic disease epidemic in children and adults in this country. Today, I share the startling statistics of food gone wrong in this country and give you some resources to start taking control of your health. Resources: www.caseymeans.com www.detoxwater.com/10-day-cleanse-detox www.helloglow.co/24-recipes-to-detox-your-skin-gut-liver www.t…
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Are you truly engaging your customers? The key to creating an immersive gaming experience lies in putting yourself in your customers' shoes. Eugene Danilov, a leading expert in customer engagement, emphasises, the true test is whether you and your team would eagerly return to your own platform day after day. Personalisation and gamification are set…
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Do You Know the Secrets Top CEOs Use to Boost Performance? Leo Judkins has the answers you need! The key lies in optimizing your sleep and recovery routines. Sleep debt is a silent productivity killer, impairing your judgement more than being legally drunk. Yet, many leaders in the fast-paced iGaming industry continue to operate on fumes, sacrifici…
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Can iGaming companies benefit from hiring talent outside their industry? Daria Kushnir, a seasoned executive with experience across diverse sectors, believes the answer is yes. By embracing a broader talent pool, gaming companies can challenge the status quo and stay ahead of the curve in an ever-evolving industry. Drawing insights from her time in…
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Have you been using collaborative partners the right way to drive innovation and player engagement in your iGaming business? Big Gaming's CEO, Marina Ostrovtsova, offers a compelling blueprint. By fostering relationships with gaming communities and analytical partners, Big Gaming gathers invaluable player feedback to refine their game development p…
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How can market research shape iGaming’s future with data-driven insights? Dmitry believes that data-driven decision-making and real-time insights will be crucial. By continuously tracking player preferences and understanding market dynamics, companies can spot emerging trends and stay ahead of the competition. Leveraging AI and machine learning emp…
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How can iGaming companies leverage market research to craft winning marketing strategies? The key is to start by identifying the most valuable insights from the data gathered, such as customer preferences, behavioural patterns, and market trends. This information can then be used to segment the target audience based on demographics, interests, and …
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What is the key to unlocking the secrets of the iGaming market? Dmitry Belianin, a seasoned industry veteran, emphasises the importance of comprehensive market research. By setting clear objectives and focusing on crucial metrics like acquisition cost, lifetime value, and churn rate, companies can gain a competitive edge. Belianin highlights the va…
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How can founders successfully turn their startup into a thriving corporate entity? The key lies in balancing growth with stability. As Tim Heath, founder of Yolo Group, explains, it’s crucial to introduce corporate policies and procedures at the right time—not so early that they hinder revenue generation, but not so late that they block scalable gr…
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