In this episode of SF Commercial Property Conversations with Bruce Bean, we sit down with Michael Nassif, an insurance expert who is flipping the script on how businesses approach risk management. Michael shares his journey from growing up in Los Angeles and studying economics to unexpectedly landing in the insurance industry. He discusses how his entrepreneurial ventures shaped his understanding of business risk and ultimately led him to specialize in captive insurance solutions.

Michael explains how captive insurance can transform insurance from a traditional business expense into a profit-generating asset. He dives into how middle-market companies can leverage these innovative structures and how his firm, USI Insurance Services, provides specialized solutions to help businesses manage risk more effectively.

In This Episode, We Discuss:

• How Michael transitioned from law to insurance and later into captive insurance
• The advantages of captive insurance and how it works for businesses
• The role of USI Insurance Services in providing innovative risk management solutions
• Michael’s business development strategies, including his use of networking groups like Provisors and Team Referral Network
• His top tools for prospecting, including Sales Navigator and ZoomInfo

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