The Hyperlocal Hub: Growing Your Media Footprint With Josh Dunn

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The Hyperlocal Hub: Growing Your Media Footprint With Josh Dunn

2d ago 37:35

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Josh Dunn is the Founder and CEO of Premier Media Group, a full media company with print, digital, social, and live event marketing. Since its inception in 2001, Premier Media Group has grown to include several publications, including 425 Magazine, 425 Business, South Sound Magazine, South Sound Business, and Northwest Travel & Life. Josh has been recognized for his volunteer work, including being named Community Volunteer of the Year by the Master Builders Association of Pierce County. He also founded TEDxTacoma and has been involved in various nonprofit initiatives.

In this episode…

The future of local journalism often seems bleak in a world dominated by digital media and shrinking attention spans. But what does it take to not only keep a regional media company alive, but make it thrive? How can a small publication evolve in a landscape ruled by AI, social media, and global platforms?

Josh Dunn, an entrepreneur with nearly 25 years of experience in regional media, answers this question with vision and heart. Josh shares how he built Premiere Media Group into a thriving organization by focusing on community-centered content, intentional acquisitions, and non-polarizing storytelling. Despite obstacles like 9/11 and COVID-19, his optimism and strategic acquisitions have enabled his company to expand into business and travel publications. His approach involves offering human-generated, non-polarizing content and forming partnerships with larger media outlets to enhance distribution.

Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Josh Dunn, Founder and CEO of Premiere Media Group, about thriving as a regional media entrepreneur. Josh discusses scaling through strategic acquisitions, the impact of strong company culture, and his take on AI in journalism. He also shares insights on events, social media partnerships, and mentoring freelance journalists in today’s changing media landscape.

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