If you’ve ever followed the advice to “just connect with more people” in an attempt to grow your network—only to feel like you’re wasting time sending cold DMs and getting ghosted—you’re not alone.

I recently tested this strategy myself, reaching out to 20 new people per day on LinkedIn, and while I technically grew my email list by 1,000+ contacts, the quality of these connections? Pretty disappointing.

Here’s the hard truth: Most high-level service providers are networking the wrong way.

The real key to building a powerful network isn’t more connections—it’s more clarity and focus.

In this episode, we dive into:
🔥 Why the “more is better” networking approach leads to surface-level relationships
🔥 The missing ingredient that separates experts who build real influence from those who stay stuck chasing leads
🔥 How to shift from transactional outreach to relationship-driven marketing that actually works

If you’re ready to stop wasting time on networking strategies that don’t lead to real opportunities—and start building a high-value network that grows your business effortlessly—hit play now! 🎧

Resources

Want to see how you can spend less time marketing while increasing demand for your expertise? Schedule a Standout Business Assessment call where we'll talk about how you can turn your personal brand into profit.

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If you're the best-kept secret in your industry, it's time to change that.

Because when you start showing up with clarity, confidence, and the right content—your ideal clients won't just notice you. They'll choose you.

Don’t miss your chance to get a free video brand assessment to start creating videos that actually work for your business.

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Thanks for tuning in. If you found this episode helpful, share it with another expert entrepreneur who’s ready to stop blending in.

And I’ll see you next time—on The Standout Business Show.