Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Dan Williams. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dan Williams or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

68: Your missing marketing strategy. The power of storytelling.

15:48
 
Share
 

Manage episode 477301195 series 3560401
Content provided by Dan Williams. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dan Williams or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Stories are the most powerful marketing tool we have for sharing ideas and experiences. In this episode, Dan shares the content from a presentation he's giving at the Exercise and Sports Science Australia National Conference in Hobart. He'll teach you how to craft and share stories to benefit your business, your career and the impact you have on the world.

5 things you’ll learn:

  • Why stories outperform facts in driving behaviour change and building trust with potential clients.
  • The evolutionary reason storytelling is hardwired into human communication—and why it still works.
  • A five-act storytelling formula used by top-grossing films and how it applies to fitness business marketing.
  • Why your clients should be the heroes of your content, not you or your business.
  • Practical ways to tell stories across social media, Google reviews, video, memes, and more.

If you enjoyed this, you’ll also enjoy the following, they’re some of my most popular articles and podcasts on topics similar to this one:

  continue reading

70 episodes

Artwork
iconShare
 
Manage episode 477301195 series 3560401
Content provided by Dan Williams. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dan Williams or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Stories are the most powerful marketing tool we have for sharing ideas and experiences. In this episode, Dan shares the content from a presentation he's giving at the Exercise and Sports Science Australia National Conference in Hobart. He'll teach you how to craft and share stories to benefit your business, your career and the impact you have on the world.

5 things you’ll learn:

  • Why stories outperform facts in driving behaviour change and building trust with potential clients.
  • The evolutionary reason storytelling is hardwired into human communication—and why it still works.
  • A five-act storytelling formula used by top-grossing films and how it applies to fitness business marketing.
  • Why your clients should be the heroes of your content, not you or your business.
  • Practical ways to tell stories across social media, Google reviews, video, memes, and more.

If you enjoyed this, you’ll also enjoy the following, they’re some of my most popular articles and podcasts on topics similar to this one:

  continue reading

70 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Listen to this show while you explore
Play