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Circular Snapshot: What a $3500 iPhone tells us about the circular economy

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Manage episode 483819481 series 2634490
Content provided by Pippa Shawley and Ellen MacArthur Foundation. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pippa Shawley and Ellen MacArthur Foundation or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

The circular economy is no longer just a theory; it’s becoming a reality across an increasing number of sectors, from tech and materials to retail and marketing.

In this episode, Seb shares four recent stories highlighting the importance of a circular economy across businesses.

Join us to find out:

-How rethinking product design could help future-proof tech such as iPhones

-Why it’s necessary to increase global recycling rates of copper

-How consumers are paying more attention to ads with a social or environmental theme

-How one household name is adding digital product passports to their clothing

Help us spread the word about the circular economy, by giving us a review on Apple Podcasts, or leaving a comment on YouTube or Spotify.

Mentioned in this episode:

Hear more from Ke Wang on material security in a circular economy in episode 174

Listen to the full conversation with Kantar’s Jonathan Hall on how marketers can drive demand for circular economy in episode 176

Mashable: How much would the mythical made-in-the-U.S. iPhone cost?

EurekAlert: The influence of copper recycling on prospective resource supply and carbon emission reduction

Sustainable Brands: In 10-Year Study of Most Effective Brand Campaigns, Sustainability Is a Win

Trellis: Why Target is tagging 35 million pieces of clothing with digital IDs

  continue reading

194 episodes

Artwork
iconShare
 
Manage episode 483819481 series 2634490
Content provided by Pippa Shawley and Ellen MacArthur Foundation. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pippa Shawley and Ellen MacArthur Foundation or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

The circular economy is no longer just a theory; it’s becoming a reality across an increasing number of sectors, from tech and materials to retail and marketing.

In this episode, Seb shares four recent stories highlighting the importance of a circular economy across businesses.

Join us to find out:

-How rethinking product design could help future-proof tech such as iPhones

-Why it’s necessary to increase global recycling rates of copper

-How consumers are paying more attention to ads with a social or environmental theme

-How one household name is adding digital product passports to their clothing

Help us spread the word about the circular economy, by giving us a review on Apple Podcasts, or leaving a comment on YouTube or Spotify.

Mentioned in this episode:

Hear more from Ke Wang on material security in a circular economy in episode 174

Listen to the full conversation with Kantar’s Jonathan Hall on how marketers can drive demand for circular economy in episode 176

Mashable: How much would the mythical made-in-the-U.S. iPhone cost?

EurekAlert: The influence of copper recycling on prospective resource supply and carbon emission reduction

Sustainable Brands: In 10-Year Study of Most Effective Brand Campaigns, Sustainability Is a Win

Trellis: Why Target is tagging 35 million pieces of clothing with digital IDs

  continue reading

194 episodes

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