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How to Get Better at SEO Keyword Research

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Manage episode 489960629 series 3561734
Content provided by Sturm Media LLC and Edward Sturm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sturm Media LLC and Edward Sturm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

E716: I break down exactly how I approach keyword research - using competitor data, Google Search Console, and SERP analysis to find high-impact keywords you can actually rank for.

Then, I share some of the best community advice from the SEO subreddit, covering both keyword research and a hot topic: are there any real SEO shortcuts that still work today?

You’ll walk away with proven strategies, insights, and a better understanding of how to target keywords and do SEO that brings real results.

What You’ll Learn: - One of my keyword research workflows - How to analyze competitors to uncover hidden keyword gems - Spotting weak SERPs where you can easily outrank existing pages - Using Google Search Console to find unexpected keyword opportunities - When and how to update existing pages vs. creating new content - How Reddit SEO pros approach keyword research and personas - Tools and AI prompts for building effective customer personas - Why bottom-of-funnel keywords can be a powerful (and overlooked) shortcut - Are there real SEO shortcuts? Here’s what the SEO community says - Low-risk, high-reward tactics like internal linking, image compression, and title tag optimization - Why “smart work” often beats “shortcuts” in the long run - The power of linkable assets and timing content with market trends

If you're tired of vague advice and want real, practical SEO tactics, this episode is for you.

⭐️ How to get better at Keyword Research? - https://www.reddit.com/r/SEO/comments/1l6l7tg/how_to_get_better_at_keyword_research/

⭐️ SEO Shortcuts - https://www.reddit.com/r/SEO/comments/1ldjcd2/seo_shortcuts/

⭐️ How 16 Companies are Dominating the World’s Google Search Results (2024 Edition) - https://detailed.com/google-control/

⭐️ E608 - SEO Shortcuts From a 25 Year Veteran - Bill Hartzer - https://www.youtube.com/watch?v=Mz6JLv86L0Y

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction to SEO Tips 00:53 Improving Keyword Research Skills 02:49 Community Insights on Keyword Research 07:10 Exploring SEO Shortcuts 11:17 Long-Term SEO Strategies 14:11 Final Thoughts

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#searchengineoptimization #seotips #seohacks #digitalmarketing

  continue reading

715 episodes

Artwork
iconShare
 
Manage episode 489960629 series 3561734
Content provided by Sturm Media LLC and Edward Sturm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sturm Media LLC and Edward Sturm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

E716: I break down exactly how I approach keyword research - using competitor data, Google Search Console, and SERP analysis to find high-impact keywords you can actually rank for.

Then, I share some of the best community advice from the SEO subreddit, covering both keyword research and a hot topic: are there any real SEO shortcuts that still work today?

You’ll walk away with proven strategies, insights, and a better understanding of how to target keywords and do SEO that brings real results.

What You’ll Learn: - One of my keyword research workflows - How to analyze competitors to uncover hidden keyword gems - Spotting weak SERPs where you can easily outrank existing pages - Using Google Search Console to find unexpected keyword opportunities - When and how to update existing pages vs. creating new content - How Reddit SEO pros approach keyword research and personas - Tools and AI prompts for building effective customer personas - Why bottom-of-funnel keywords can be a powerful (and overlooked) shortcut - Are there real SEO shortcuts? Here’s what the SEO community says - Low-risk, high-reward tactics like internal linking, image compression, and title tag optimization - Why “smart work” often beats “shortcuts” in the long run - The power of linkable assets and timing content with market trends

If you're tired of vague advice and want real, practical SEO tactics, this episode is for you.

⭐️ How to get better at Keyword Research? - https://www.reddit.com/r/SEO/comments/1l6l7tg/how_to_get_better_at_keyword_research/

⭐️ SEO Shortcuts - https://www.reddit.com/r/SEO/comments/1ldjcd2/seo_shortcuts/

⭐️ How 16 Companies are Dominating the World’s Google Search Results (2024 Edition) - https://detailed.com/google-control/

⭐️ E608 - SEO Shortcuts From a 25 Year Veteran - Bill Hartzer - https://www.youtube.com/watch?v=Mz6JLv86L0Y

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction to SEO Tips 00:53 Improving Keyword Research Skills 02:49 Community Insights on Keyword Research 07:10 Exploring SEO Shortcuts 11:17 Long-Term SEO Strategies 14:11 Final Thoughts

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#searchengineoptimization #seotips #seohacks #digitalmarketing

  continue reading

715 episodes

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