Ever feel like you’re working harder than ever but not actually getting closer to freedom?

Most entrepreneurs chase revenue, not realizing they’re building a business that traps them instead of freeing them. So, how do you create a business that gives you freedom, fortune, and fulfillment without burning out? The answer lies in building a business moat.

In this solo episode of The Happy Hustle Podcast, I dive into a game-changing framework I learned from Cody Sanchez, a New York Times bestselling author, CEO of Contrarian Thinking, and serial entrepreneur who’s on a mission to help one million people achieve financial freedom through business ownership. Cody is known for buying “boring” businesses—laundromats, car washes, service companies and turning them into cash-flowing machines. Her secret? The M.O.A.T. Strategy, a simple yet powerful system to protect your business, your time, and your peace.

Here’s the gist: M.O.A.T. stands for Margin, Operations, Advantage, and Total Addressable Market. It’s all about creating a competitive barrier around your business so that competitors stay out, cash keeps flowing in, and you build a fortress of freedom. Let’s unpack a few powerful takeaways that you can apply right now.

1. Margin matters most.
   If your business isn’t profitable, it’s fragile. Cody’s rule of thumb is to buy or build businesses that cash flow on day one. So, audit your margins—are you charging enough for your time and talent? Sometimes the simplest solution is raising your prices.

2. Systematize or suffer.
   Your business should run without you. That’s the true test of freedom. Start documenting tasks you’ve done more than three times, then delegate them. Freedom lives in frameworks, my friend—if it’s repeatable, automate or outsource it.

3. Identify your unfair advantage.
   Your edge might be your brand, your relationships, your humor, or your community. Double down on what makes you you. Competitors can copy your strategy, but they can’t replicate your soul.

4. Know your market size.
   If you’re playing too small, you’re capping your growth. Expand your total addressable market—how many people can your product or service actually help? Think bigger.

5. Do a quarterly M.O.A.T. audit.
   Rate yourself 1–10 in each of the four areas: Margin, Operations, Advantage, and Market. Find your lowest score and make that your next focus. It’s a simple way to plug holes before your business springs a leak.

This episode is all about working happier and smarter, not harder. Whether you’re running a $100K business or a $100M empire, the MOAT strategy helps you protect your profits, your peace, and your purpose.

If you’re ready to build your own fortress of freedom, tune in to the full episode and start happy hustlin’ your way toward that life of balance, passion, and positive impact.

Connect with Cary!
https://www.instagram.com/caryjack/
https://www.facebook.com/SirCaryJack
https://www.linkedin.com/in/cary-jack-kendzior/
https://twitter.com/thehappyhustle
https://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featured

Get a free copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance https://www.thehappyhustle.com/book
Sign up for The Journey: 10 Days To Become a Happy Hustler Online Coursehttps://thehappyhustle.com/thejourney/
Apply to the Montana Mastermind Epic Camping Adventurehttps://thehappyhustle.com/mastermind/

“It’s time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!”

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