#007 - Real Estate, Risk, and Social Strategy - Darson Grantham
Manage episode 465678584 series 3610019
The Hidden Hustle: #007 - Real Estate, Risk, and Social Strategy - Darson Grantham
In this podcast episode, Darson Grantham discusses his journey and current endeavors in the real estate business. Beginning with his early experiences of getting fired and starting small businesses, Darson shares how he transitioned into real estate and the challenges he faced. He explains his approach to hiring and mentoring new agents, highlighting the importance of risk-taking and perseverance. Darson also delves into his methods for real estate investing, comparing it to other forms of investment, and emphasizes the value of cash flow and equity. The discussion extends to marketing strategies, particularly the effectiveness of social media platforms and content creation. Darson candidly shares his views on short-form videos versus long-form content and experiments with Facebook ads for first-time homebuyer seminars. The episode wraps up with Darson's perspectives on team dynamics, goal-setting, and advice for new business owners.
How to contact Darson:
- Website: https://www.darsongrantham.com
- Facebook: https://www.facebook.com/darson.lee
- Phone: (515) 612-6013
- Email: [email protected]
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ποΈ The Hidden Hustle Website: https://www.thehiddenhustle.com/
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Chapters
1. Intro (00:00:00)
2. Darson's Real Estate Journey Begins (00:00:45)
3. Building a Real Estate Business (00:00:58)
4. From W2 to Entrepreneurship (00:02:42)
5. Real Estate Investment Strategies (00:05:27)
6. The Role of Social Media in Business (00:15:32)
7. Effective Marketing and Content Creation (00:23:07)
8. Exploring the Role of Google Ads (00:29:56)
9. Facebook Ads vs. Google Ads: A Debate (00:30:57)
10. Real Estate Marketing Strategies (00:31:49)
11. The Importance of Social Credibility (00:32:25)
12. Testing Marketing Strategies (00:34:35)
13. Setting Goals and Measuring Success (00:42:17)
14. The Value of Teamwork in Real Estate (00:45:53)
15. Lessons Learned in Business (00:49:40)
16. Connecting with Darson Grantham (00:59:51)
12 episodes