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How to get your audience's attention
Manage episode 466164633 series 2283181
The big battle for all of us these days is getting the attention of people we want to read something we’ve written: emails, posts, adverts and CVs.
Many of your emails you know will be useful to the recipient, are deleted unread.
You can have written the greatest LinkedIn post in the world but if people don’t read it, then it will die a death.
Likewise, a fantastic job will only draw in candidates if the advert promoting it gets the attention of the right people.
Or how about CVs? Hiring managers receive stacks of them in their inbox. How can you make yours stand out, so they take the time to read it.
All of this comes down to the quality of your written work, often called copy.
Well, our guest on this episode of the MARShow is Mitch Sullivan, an expert in writing recruitment copy that gets noticed. (https://www.linkedin.com/in/mitchsullivan/)
Mitch explains how to write copy that people are compelled to read.
He shares plenty of practical tips and also red-flagging things to avoid.
You’ll come away knowing how to write better copy that will increase the chances of your email, post, advert or CV being read.
-- THE SUMMIT --
To find out more about the Summit click here - https://www.recruitmentpioneers.com/summits
-- GET IN TOUCH --
▹Flair Homepage:- http://www.recruitmentpioneers.com
▹LinkedIn:-
- - - Mike: https://uk.linkedin.com/in/mspames
- - - Kirsty: https://www.linkedin.com/in/kirstyames/
77 episodes
Manage episode 466164633 series 2283181
The big battle for all of us these days is getting the attention of people we want to read something we’ve written: emails, posts, adverts and CVs.
Many of your emails you know will be useful to the recipient, are deleted unread.
You can have written the greatest LinkedIn post in the world but if people don’t read it, then it will die a death.
Likewise, a fantastic job will only draw in candidates if the advert promoting it gets the attention of the right people.
Or how about CVs? Hiring managers receive stacks of them in their inbox. How can you make yours stand out, so they take the time to read it.
All of this comes down to the quality of your written work, often called copy.
Well, our guest on this episode of the MARShow is Mitch Sullivan, an expert in writing recruitment copy that gets noticed. (https://www.linkedin.com/in/mitchsullivan/)
Mitch explains how to write copy that people are compelled to read.
He shares plenty of practical tips and also red-flagging things to avoid.
You’ll come away knowing how to write better copy that will increase the chances of your email, post, advert or CV being read.
-- THE SUMMIT --
To find out more about the Summit click here - https://www.recruitmentpioneers.com/summits
-- GET IN TOUCH --
▹Flair Homepage:- http://www.recruitmentpioneers.com
▹LinkedIn:-
- - - Mike: https://uk.linkedin.com/in/mspames
- - - Kirsty: https://www.linkedin.com/in/kirstyames/
77 episodes
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