Can a Business Analyst in Mexico really support a U.S. tech team just as well—or better—than someone in Silicon Valley? 🌎
Manage episode 489813072 series 3610015
In this episode of The Nearshore Cafe Podcast, host Brian Samson (founder of Plugg Technologies) dives deep with Fernando Soto, a senior Business Analyst working remotely from Guadalajara, Mexico. From humble roots in Tijuana to leading global tech projects, Fernando reveals the real story of life as a nearshore tech professional.
📉 Laid off after 16 years at HP.
🚀 Reinvented his career through remote work.
🌐 Now shaping product success for U.S. companies from Mexico.
🎯 What You’ll Learn:
• The surprising truth about growing up in Tijuana
• What a Business Analyst really does (and why it matters)
• How AI is changing BA workflows overnight
• Best practices for managing cross-border tech teams
• Why Guadalajara is a global tech hub on the rise
👥 Who This Is For:
CTOs • Product Managers • Engineering Leaders • Ops Managers • Remote Hiring Teams
If you’re building or managing remote teams—especially in Latin America—this is a must-watch.
💼 Sponsored by Plugg Technologies
Plugg connects U.S. companies with elite Latin American software professionals.
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🧠 Real-world tech career stories
🎙️ Nearshoring playbooks
🌍 Latin America’s top talent perspectives
🎥 youtube.com/@thenearshorecafe
⏱️ Timestamps
0:00 Meet Fernando – From Tijuana to Guadalajara
2:00 Chinese food in Tijuana? Yes, really.
6:00 Why Fernando abandoned veterinary dreams for tech
10:00 16 years at HP—and the shock of getting laid off
13:00 Building cross-border teams that actually work
20:00 The truth about remote culture, recognition & retention
28:00 How AI is transforming the Business Analyst role
31:00 Advice for hiring nearshore talent in 2025
🔗 Listen on All Platforms
🎧 Spotify: https://open.spotify.com/show/6KYcgpm…
🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast…
🌐 Website: https://www.nearshorecafepodcast.com/
💼 LinkedIn: https://www.linkedin.com/company/the-nearshore-cafe
#TheNearshoreCafePodcast #Nearshoring #RemoteTechTeams
#BusinessAnalyst #PluggTechnologies #GuadalajaraTech
#LATAMTechTalent #RemoteHiring #CrossBorderCollaboration
#AIinTech #Tijuana #GlobalTeams #RemoteWork #CBAP
📢 Don’t forget to LIKE, SUBSCRIBE, and TURN ON NOTIFICATIONS for more insights on Latin America’s growing tech scene! 🎧🔥
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🔗 Connect With Us
🔗 Stay Connected:
✅ Host: Brian Samson | LinkedIn: https://www.linkedin.com/in/briansamson/
✅ Sponsor: Plugg Technologies | PLUGG.tech
✅ Follow The Nearshore Cafe Podcast for More Insightful Episodes!
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Our social pages:
🎵 Spotify podcast: https://open.spotify.com/show/6KYcgpmN77fJm6B25469B8
🌎 Website: https://www.nearshorecafepodcast.com/
🔥 LinkedIn: https://www.linkedin.com/company/the-nearshore-cafe
🎙️ Apple Podcast: https://podcasts.apple.com/us/podcast/the-nearshore-cafe/id1775525954
Chapters
1. Can a Business Analyst in Mexico really support a U.S. tech team just as well—or better—than someone in Silicon Valley? 🌎 (00:00:00)
2. Introduction to Fernando Soto (00:00:27)
3. Tijuana: Food, Culture and Upbringing (00:01:35)
4. University Experience and Career Path (00:04:42)
5. Business Analyst Journey at HP (00:09:03)
6. Nearshore Best Practices and Remote Work (00:14:05)
7. AI Impact on Business Analysis (00:22:50)
8. Episode Closing and Sponsor Message (00:25:12)
70 episodes