S3 96. From Cult Status Merch To Scroll-Stopping Covers: Podcast Branding That Works With Liz Mosley The Podcast Space I Marketing And Visibility Strategies For Podcasters podcast

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S3 96. From Cult Status Merch to Scroll-Stopping Covers: Podcast Branding That Works with Liz Mosley

2M ago 44:26

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When it comes to branding, whether for podcasting, businesses, or as content creators, the goal is to stand out, stop the scroll, and engage audiences worldwide. Recently, I had the pleasure of chatting with Liz Mosley, an Adobe Express Ambassador, design and brand expert for small business owners, about the essentials of impactful branding. In this podcast episode, Liz shared very practical advice on where to start and how to grow your brand effectively, plus how to design swag your podcast fans ACTUALLY want to wear!

Chapters:

00:00 Introduction to Branding for Podcasters
00:20 Meet Liz Mosley: Design and Brand Expert
01:57 Key Considerations for Effective Branding
05:14 The Importance of Consistency and Trust
07:56 DIY Branding vs. Professional Help
13:10 Launching Your Podcast: Practical Tips
16:02 Liz Mosley's Podcast Journey
20:22 Standing Out with Unique Branding
24:23 Poking Fun at Yourself
24:50 The Power of Sonic Branding
25:43 Elevating Your Podcast with Sound Design
26:21 Merchandising for Podcasters
27:29 Creative and Practical Merch Ideas
29:25 Sustainable and Thoughtful Merch
34:51 The Importance of High-Quality Swag

Resources mentioned in this episode:

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For the full list of links, resources and show notes, please visit:

https://www.thepodcastspace.com/podcast/s3-96-from-scroll-stopping-covers-to-cult-status-merch-branding-that-works-with-liz-mosley

Subscribe to Liz Mosley's Podcast: https://buildingyourbrand.net/

View Liz's Website: https://www.lizmosley.net/

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104 episodes

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