Tim Gordanier is the visionary entrepreneur behind Key to the City, a groundbreaking insider program offering exclusive VIP experiences in Las Vegas and beyond. Originally from Toronto, Tim expanded his innovative concept to the entertainment capital of the world, introducing a physical gold key that unlocks premium perks, curated dining, and unforgettable moments. With a deep commitment to exclusivity and quality, Tim’s program is reshaping how locals and visitors engage with Las Vegas.

In this episode of Pursue Vegas, Tim opens up about the inspiration behind Key to the City and its mission to address the unique challenges locals face in Las Vegas. From navigating packed tourist hot spots to battling the hassle of parking, Tim understands what makes locals avoid certain venues—and he’s made it his goal to fix that. “Locals should be treated special—Las Vegas is their home, after all,” Tim emphasizes. His program is designed to help locals reclaim the city’s best experiences without falling into tourist traps.

More than just perks, the gold key represents connection and authenticity, creating a bridge between locals and the city’s top establishments. “We actually created this. This is the key to the city. It’s an insider program, not just another loyalty scheme,” Tim shares. Whether it’s weekday VIP access to popular venues or curated experiences that avoid the weekend chaos, Key to the City makes exploring Las Vegas enjoyable again for its residents.

Tim’s journey from Toronto to Las Vegas was fueled by his passion for creating meaningful connections. “I came here on my own, picked up, and said, ‘Let’s learn, have fun, and talk to locals,’” he recalls. That dedication to listening and learning has shaped a program that celebrates the unique needs and perspectives of the Las Vegas community.

Key Takeaways:

• Catering to Locals: Key to the City addresses common local frustrations like crowded tourist traps, lack of parking, and weekend busyness by offering exclusive weekday perks and VIP access to venues.
• Exclusivity Done Right: A limited number of keys ensures every keyholder experiences genuine value and premium treatment.
• Avoiding the Tourist Chaos: The program is thoughtfully designed to help locals enjoy Las Vegas without battling the challenges created by out-of-town visitors.
• Building a Community: Through keyholder events and partnerships with local businesses, Key to the City fosters authentic connections and a sense of belonging.
• Expanding the Vision: Tim plans to grow the program into other cities, while keeping Las Vegas locals at the heart of its mission.

Resources:

• Discover Key to the City: key.vegas
• Become a Keyholder: Visit key.vegas to unlock your curated Las Vegas experience.

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