Charlie and Crissy run through a live demo of our custom object funnel tracking method in Salesforce, chat to an AI SDR live on the podcast, and discuss when you should and shouldn't buy an ABM platform.

00:00 Intro

02:27 Live Demo of Our Funnel Object Tracking: we walk through a screen share of our custom object funnel/lifecycle/pipeline method and show a few use cases (Here is the link if you want to watch the demo on Youtube https://www.youtube.com/watch?v=BUuOBmysM4U)

25:14 Live Call from an AI SDR: we get a AI SDR to call us, any good? Listen and see for yourself

36:29 When to Buy an ABM Tool: we explore a Linkedin comment question on when to buy a ABM tool

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