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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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The Trading Post podcast explores how to leverage AI tools like Perplexity to transform business networking follow-ups and stand out from competitors who rarely capitalize on their business card collections. We demonstrate a systematic approach to turn networking connections into meaningful business relationships through strategic AI utilization.
• Using Perplexity AI to research businesses from collected business cards
• Creating personalized follow-up emails with AI that match your authentic speaking tone
• Building custom AI personas to streamline repetitive business explanations
• How AI is changing SEO and potentially reducing direct website traffic
• Strategies for using AI in cold email campaigns while avoiding spam flags
• Challenges of geographic coverage when networking across multiple metropolitan areas
• Using LinkedIn Sales Navigator and other tools to target businesses by location
Whatever you do, be good or be good at it.
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Chapters
1. How I'm using AI to dominate my follow-up game when nobody else is (00:00:00)
2. Introduction to AI for Business Networking (00:00:24)
3. Using Perplexity for Follow-Up Emails (00:03:15)
4. Creating Custom AI Personas for Business (00:08:50)
5. How AI is Changing SEO and Research (00:14:00)
6. Cold Email Strategies and Challenges (00:18:44)
39 episodes
