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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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We dive into the reality of using LinkedIn for lead generation and why audio content might be making a surprising comeback while video content becomes less effective for busy professionals.
• LinkedIn claims 80% of B2B leads originate there, but regional businesses may find better results on local platforms like Alignable
• AI-powered prospecting shows 30% higher conversion rates when properly implemented
• Video content gets higher engagement but requires significant time investment for both creators and viewers
• Audio-only content is experiencing a resurgence as people seek to reduce screen time
• Business forecasting parallels the recent tsunami prediction – preparation matters, but overreacting to hype wastes resources
• Consistency trumps production quality in podcasting – create 100 episodes before expecting significant results
Check out Michigan Renaissance Festival starting August 16th and join our in-person networking group on the first Thursday of each month called Networking with Kids – find us on Eventbrite, Alignable, and Meetup
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Thanks for listening to The Trading Post Podcast!
Find all our important links— https://linktr.ee/traderstu
This episode of The Trading Post is proudly sponsored by Press X 2 Play Games, Metro Trading Association, and the Michigan Renaissance Festival. Exciting news—I’m featured as The Trader at the Trading Post in Press X 2 Play’s upcoming video game! Learn more about Press X 2 Play at pressx2play.games, discover how Metro Trading Association helps businesses grow through barter and trade, and explore the magic of the Michigan Renaissance Festival.
Questions or guest suggestions? Email us at [email protected]
“Whistles In The West” was written, recorded, and produced by Durracell, exclusively for use with Trader Stu’s platform.
The track is protected under U.S. Copyright (filed and registered), and rights to use have been granted specifically to Trader Stu for content and promotional use related to his brand and media presence.
For additional licensing, custom audio, or to inquire about future collaborations and performances, contact:
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© 2025 The Trading Post Podcast. All rights reserved.
Chapters
1. What Failed Tsunami Predictions Teach Us About Business Forecasting (00:00:00)
2. Welcome to Trading Post Podcast (00:00:58)
3. Confessions of a Doomsdayer (00:03:17)
4. LinkedIn Lead Generation Struggles (00:04:51)
5. Audio vs. Video Content Trends (00:09:10)
6. Business Forecasts and Tsunami Predictions (00:17:33)
7. AI-Powered Strategies and Final Thoughts (00:24:33)
41 episodes
