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How to Decommoditize Your Brand: Supervillain Marketing Secrets with Jesse Wroblewski
Manage episode 444630265 series 2947419
In this episode of The Unified Brand Podcast, we’re joined by Jesse Wroblewski, CEO and founder of Decommoditized and author of the game-changing book "Marketing For Supervillains."
Jesse dives deep into how brands unintentionally become commodities and reveals his unique approach to “decommoditize” businesses by injecting personality and creating differentiation.
Discover how supervillain thinking can help you break free from the crowd, command premium pricing, and thrive in any market. If you're ready to stop competing in the race to the bottom and start owning your space, this episode is for you.
Key Takeaways:
- Identifying early warning signs that your brand is becoming a commodity
- How to reposition and find powerful differentiators in your market
- Why embracing the supervillain mindset can help you disrupt your competition
Tune in and learn how to unleash your brand’s true potential.
---------------------------------------------------------------Jesse's links
Personal
Jesse linkedin - https://www.linkedin.com/in/jesse-wroblewski/
Book - Marketing for supervillains
Website - https://decommoditized.com
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Do Feel like your brand could use improving but not sure where to start?Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system?
Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call
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Social Channels
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Instagram - https://www.instagram.com/elementsbrandmanagement/
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X - https://twitter.com/ElementsBrand
Website - https://bit.ly/36BQX00
Free Brand Development Resources
How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj
Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - http://bit.ly/2Zw5dos
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