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Some words work for you in marketing. Others work against you - without you even realising it.
If you’re getting polite likes, a few “love this!” comments, but no real leads, your messaging might be blending into the noise. And often, it’s down to the words you’re using.
In this episode of The Upside-Up Marketing Podcast, I’m revealing five words that could be costing you clients, and what to say instead to attract the right buyers and make your message stand out.
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MENTIONED IN THIS VIDEO:
👉 Download my free resource “Three Techniques to Validate Your Offer Before You Launch” (aka “three ways to check if people will actually buy your thing”!) here: www.orangesheepresearch.co.uk/validate
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🧡 Enjoyed this episode? Why not share it to your social media and tag me @orangesheepkatie – here’s the link: https://youtu.be/0z68QdgNEk4
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When you’re ready, here are three ways I can help you get faster results:
SUBSCRIBE to "The Upside-Up Marketing Podcast here on YouTube or wherever you get your podcasts
DOWNLOAD your "Ideal Client Anti-Avatar" to help you focus on the things that DO matter, forget the things that don't - and how to tell which is which: www.orangesheepresearch.co.uk/anti
WORK WITH ME: Go deeper with me 1:1 to create "Perfect Fit" offers and content – if you're ready to say goodbye to having to work so hard for every sale, and let your content and sales pages do the heavy lifting for you so you have people in your DMs already pre-sold on the idea of working with you, work in depth with me as we craft your magnetic message and create an offer that (pretty much!) sells itself – connect with me on LinkedIn www.linkedin.com/in/katie-spreadbury and send me a message for the details!
***Please bear with me as I migrate systems and update the tech in my business! There will be straight-up links to everything soon but for now don't be afraid to send me a message on socials, I promise I won't bombard you with DMs trying to convince you to buy, or "just checking in to see if you've had any more thoughts..." - that's not my style. At all. *****
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Connect with me on socials:
➡️LinkedIn (the best place to find me): https://www.linkedin.com/in/katie-spreadbury
➡️Facebook: https://www.facebook.com/orangesheepresearch
➡️Instagram: https://www.instagram.com/orangesheepkatie
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TIMESTAMPS ⏱️
00:00 Introduction: Why Your Marketing Isn't Working: The Problem with Vague and Overused Words
02:16 Common Words That Weaken Your Message
04:48 Word 1: Overwhelmed
07:54 Word 2: Empowered
09:23 Word 3: Stuck
13:25 Word 4: Next Level
15:19 Word 5: Aligned
20:40 Bonus Word
22:12 Conclusion and Free Resource

You can download your complimentary guide to "Three Techniques to Validate Your Offer Before You Launch" here: https://www.orangesheepresearch.co.uk/validate
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