It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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This week, Darren continues coverage of unrealistic expectations that abound in the UX community. Topics of note this week include assumptions about one's Figma skills, the truth about specializations, misdirected networking efforts, the dangers of faux UX thought leaders, and the fallacy of standing out.
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269 episodes