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83: SEO in the Age of AI: What Actually Works in 2025 with Mariah Magazine
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Have AI-generated articles been pushing your content down in search results? In this episode, I'm talking with SEO expert Mariah Magazine about how the battle between AI and SEO is reshaping visibility for Squarespace website owners.
Discover why your authentic voice might be your greatest SEO advantage and how to stand out in an increasingly AI-dominated landscape. If you've been wondering whether SEO is still worth your time, this conversation will give you the clarity and confidence to move forward.
In this episode, you'll learn:
• How AI content is changing search results and why it's not all doom and gloom
• Why personal brand matters more than ever in SEO
• How ChatGPT actually uses Bing's database, not its own index
• Why YouTube is becoming critically important for authentic content
• Practical strategies to make your content shine in both traditional and AI search
Important Chapters:
01:10 Meet SEO expert Mariah Magazine
04:48 Breaking away from fear-based SEO tactics
08:28 The impact of AI-generated content on search results
14:51 How keywords are evolving but not disappearing
19:05 The surprising truth about ChatGPT's database
21:34 Why YouTube is becoming increasingly important
23:41 The human connection element AI cannot replicate
25:16 Predictions about the future of AI and SEO
Important Chapters
01:10 Introduction to Mariah Magazine and her SEO approach
04:48 Breaking free from fear-based SEO tactics
08:28 How AI-generated content is impacting search results
14:51 The evolution of keywords and search intent
19:05 How ChatGPT uses Bing's database, not its own index
21:34 Why YouTube is becoming increasingly important
23:41 The human connection element AI can't replicate
25:16 Predictions about the future of AI and SEO
29:00 How Google's interface might evolve
Important Links
📝 Full show notes: https://insidethesquare.co/podcast/83
🎧 Past episodes: https://insidethesquare.co/podcast
💌 Join my email list: https://insidethesquare.co/email
👯♀️ Follow me on Instagram: https://instagram.com/thinkinsidethesquare
The term "Squarespace" is a trademark of Squarespace, Inc. This content is not affiliated with Squarespace, Inc.
For a transcript of this episode, along with the links to any resources mentioned, visit insidethesquare.co/podcast
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