In this episode of Training That Works, we sit down with Matt Hamilton, Senior Director of Sales Engineering at CasePoint, who brings over 30 years of experience at the intersection of law, tech, and sales. Matt offers a tour through modern sales engineering, where he plays the role of a strategic “tour guide” for software demos and sales enablement. He shares his candid insights into effective training methods, the critical blend of human interaction and tech, and how to motivate teams across generational divides. Listeners will gain real-world perspectives on fostering great customer service, creating impactful training programs, and why executive participation in training matters more than ever. Plus, Matt opens up about the philosophies that drive his leadership, including his faith, continuous learning mindset, and practical approaches to culture building.

Whether you're leading a sales team, building training programs, or trying to instill a service-first culture, this conversation is full of actionable ideas and honest wisdom.

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