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A daily dose of irreverent, offbeat, and informative takes on business & tech news. Hosted by Jon Weigell, Juliet Bennett Rylah, Mark Dent, Ben Berkley, Sara Friedman, Matthew Brown, and Rob Litterst from The Hustle.
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Intuit has announced major changes to their API ecosystem, introducing usage-based pricing for developers starting July 28th while simultaneously launching new APIs for inventory adjustments, custom fields, projects, sales tax, and payroll compensation. Hector Garcia joins Alicia and breaks down how these changes will impact everything from app pricing models to the future of third-party integrations, explaining why smaller developers may struggle while larger companies like Bill.com and Avalara will likely absorb the costs. The discussion explores whether this represents a strategic move toward platform consolidation and what it means for the freemium model that many QuickBooks-connected apps currently rely on.
Sponsors
Debits - https://uqb.promo/debits
Resources
LinkedIn Group: https://www.linkedin.com/groups/14630719/
YouTube Channel: https://www.youtube.com/@UnofficialQuickBooksPodcast
Email: [email protected]
The new Intuit Developer Platform: https://blogs.intuit.com/2025/05/15/introducing-the-intuit-app-partner-program/
Hector’s Reframe events: https://reframe.shoprocket.io/#!/reframe-2025-effective-pricing-for-accountants
Alicia’s new QBO Complete 2025 book + eBook: http://www.questivaconsultants.com
Alicia’s Hands-on Training course starting July 21, 2025: http://royl.ws/QBO-complete
Sign up to Earmark to earn free CPE for listening to this podcast
https://www.earmark.app/onboarding
- (00:00) - Welcome to The Unofficial QuickBooks Accountants Podcast
- (01:32) - Intuit's New API Guidelines
- (02:27) - Metering and Costs for API Usage
- (03:25) - Impact on Small and Large Apps
- (04:16) - New API Access Points
- (04:44) - Inventory Adjustment API
- (08:49) - Custom Fields API
- (10:39) - Projects API
- (13:19) - Sales Tax API
- (16:38) - Payroll Compensation API
- (20:15) - API Monetization and Timelines
- (22:21) - Metering and Pricing Adjustments
- (24:26) - API Credits and Developer Tiers
- (25:57) - Impact on App Developers
- (34:24) - Intuit's Strategic Moves
- (39:27) - Upcoming Events and Personal Updates
105 episodes
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