Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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In this episode, we reflect on a personal story to illustrate why you shouldn't sit around waiting for that big customer to come along. Instead, you should be focused on turning your smallest customers into your biggest advocates so they can go out and bring you those whales you're after.
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