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Crafting A Non-Alcoholic Brewery For The Long Haul
Manage episode 436653313 series 3552843
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The phrase, "slow and steady wins the race" could easily apply to Portland, Maine's Kit NA Brewing. In a category largely defined by rapid growth and headlines around the ramifications of younger consumers not drinking like their older counterparts, this New England brewery has set out to build a brand that's built to last, with a focus on the product above all else. In this episode we'll hear about how Kit's co-founders started the business, their philosophy around growing comfortably but responsibly, how they view collaboration in a category not exactly known for that yet, and lastly, why mental health emerged as a cause they wanted to be a part of as a company.
Mentioned in this episode:
Kit NA Brewing
Austin Street Brewery
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