Victory BGC is a church in Bonifacio Global City that exists to honor God and make disciples. It is a member of Victory Philippines and under Every Nation Churches and Ministries.
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How product-led storytelling fits into the stages of the buying cycle: with Victor Eduoh
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Manage episode 323955822 series 2586255
Content provided by Yaagneshwaran Ganesh. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yaagneshwaran Ganesh or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
In this episode, Victor Eduoh, the founder of VEC Consulting, joins us from Nigeria to discuss product-led storytelling, the framework, and how it fits into the different buying cycle stages. He talks about: 1. What is product-led storytelling? 2. How product-led storytelling differs from conventional content marketing? 3. Deep-dive on the 9-step product-led storytelling framework 4. How product-led storytelling fits into the different stages of the buying cycle 5. Writing for a person vs. a persona 6. The no.1 or most important content marketing metric, and a lot more...
…
continue reading
134 episodes
MP3•Episode home
Manage episode 323955822 series 2586255
Content provided by Yaagneshwaran Ganesh. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yaagneshwaran Ganesh or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
In this episode, Victor Eduoh, the founder of VEC Consulting, joins us from Nigeria to discuss product-led storytelling, the framework, and how it fits into the different buying cycle stages. He talks about: 1. What is product-led storytelling? 2. How product-led storytelling differs from conventional content marketing? 3. Deep-dive on the 9-step product-led storytelling framework 4. How product-led storytelling fits into the different stages of the buying cycle 5. Writing for a person vs. a persona 6. The no.1 or most important content marketing metric, and a lot more...
…
continue reading
134 episodes
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