Best Tom Sumner Podcasts (2025)

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Episode 80: Marketing Room 404: Emma and Ruta from Blame it on Marketing Podcast 37:27

Play Pause

6d ago37:27

37:27

Ever looked at a pricing page with no actual prices and thought, “Yep, this belongs in the bin”? Us too. In this episode of Marketing Dribble, Rob Boyle and Jonny Kenyon unleash their inner grumps and introduce Room 404 our cheeky spin on Room 101, where bad marketing ideas go to disappear forever. Alongside the brilliant Emma Davies and Ruta Sudma…

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Episode 79: Making AI Work for Your Business with Valeriya Pilkevich 37:36

13d ago37:36

37:36

In this episode, Rob & Jonny sit down with Valeriya Pilkevich, a trailblazer in AI integration for businesses of all sizes. From startups to Fortune 500s, Valeriya has helped organizations unlock the power of artificial intelligence and she’s here to share exactly how you can do the same. We dive into: The very first steps businesses should take wh…

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Full Moon Fever (Tom Petty) 1:31:52

21d ago1:31:52

1:31:52

Support the show Twitter - https://twitter.com/mccartneyin Website - https://mccartneyingoal.com/By McCartney In Goal

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Episode 78: Rand Fishkin on the Future of Marketing 46:10

1M ago46:10

46:10

In this episode of The Marketing Dribble Podcast, Rob Boyle and Jonny Kenyon sit down with legendary marketer Rand Fishkin known from the early days of the Moz Blog and now founder of SparkToro for a wide-ranging conversation on the current state and future of marketing. From the slow death of attribution to the evolving role of SEO, Rand brings cl…

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Episode 77: Building Community & Big Events (PMCR) with Charley Brennand 42:34

2M ago42:34

42:34

In this episode, we’re joined by Charley Brennand, the driving force behind PMCR (Performance Manchester) — the vibrant community for performance marketing professionals in the North. We catch up on what’s new since we last spoke, and dive into what it really takes to grow a movement like PMCR. From the behind-the-scenes struggles of running small …

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What's The Story Morning Glory (Oasis) 1:25:36

2M ago1:25:36

1:25:36

Support the show Twitter - https://twitter.com/mccartneyin Website - https://mccartneyingoal.com/By McCartney In Goal

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Grace (Jeff Buckley) 1:29:51

3M ago1:29:51

1:29:51

We dive deep into Jeff Buckley's only studio album, "Grace," exploring its creation, impact, and the extraordinary talent behind this haunting masterpiece. And of course using our trademark competitive knock-out style format. • Examining Jeff Buckley's complex backstory, with almost no relationship to his famous father Tim Buckley • Discussing the …

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Episode 76: The Many Roads to a Conversion with Jordan Stachini 39:56

3M ago39:56

39:56

In this episode of the Marketing Dribble Podcast, hosts Rob Boyle and Jonny Kenyon welcome Jordan Stachini, founder of co&co — a no-fluff, ROI-driven marketing agency based in Manchester. Together, they dive into the real meaning of conversions, why ROI isn't just about sales, and the importance of aligning sales and marketing teams for long-term s…

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Episode 75: Standing Out in a Crowded Market with Dawn Little 26:10

3M ago26:10

26:10

In this episode of the Marketing Dribble podcast, hosts Rob and Jonny welcome Dawn Little, a marketing content manager and podcast producer. Dawn shares her journey in podcasting, emphasising the importance of creating engaging and entertaining content, especially in the often dry field of HR. The conversation explores how to leverage mistakes for …

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Episode 74: How to Thrive as a PR Freelancer with Saffron Sumner 33:53

4M ago33:53

33:53

In this episode of the Marketing Dribble Podcast, Jonny and Rob chat with PR consultant Saffron Sumner about her journey from marketing into PR. She breaks down the power of storytelling, strategic media placements, and how to get businesses to see the real value of PR. We dive into the balance between personal and professional branding, the realit…

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Episode 73: Mastering Podcast Guesting with Tom Schwab 37:21

5M ago37:21

37:21

In this episode of the Marketing Dribble podcast, hosts Rob Boyle and Jonny Kenyon welcome Tom Schwab, a pioneer in podcast interview marketing. Tom shares his unique journey from running nuclear power plants to becoming a leader in podcast marketing. He discusses the importance of understanding your audience, the power of podcast guesting, and how…

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Episode 72: Freelance Freedom: Empowering Success with Adam Faulkner 44:45

5M ago44:45

44:45

In this episode of Marketing Dribble, we sit down with Adam Faulkner, a seasoned freelancer, mentor, and advocate for independent professionals. Adam shares his journey from transitioning into freelancing to overcoming early challenges and building a trusted personal brand. We dive into key turning points in his career, the power of LinkedIn for ma…

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Episode 71: How to Plan and Host a Successful Marketing Event with Rob Boyle and Jonny Kenyon 28:11

6M ago28:11

28:11

Ever thought about hosting your own marketing event but didn’t know where to start? After selling out our first event in less than a week, we decided to do a very frank episode breaking it down step by step—from securing a venue to finding the right speakers, promotion, and all the challenges we faced. Here’s what we covered: 🔍 Getting Started: How…

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Episode 70: Unlocking eCommerce Success: with Dylan Lam ‘Digital Dylan’ 33:18

6M ago33:18

33:18

In today’s episode, we’re joined by Dylan Lam, or as he’s known, Digital Dylan—the brain behind Omirank, a digital marketing agency that helps eCommerce and Amazon sellers thrive through lead generation, PPC, media buying, and email strategies. Dylan’s also a board advisor to several 8-figure Amazon brands, and he’s here to drop some gems on how to…

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Blur (Blur) 1:19:00

6M ago1:19:00

1:19:00

What happens when a beloved Britpop band dares to defy expectations and embrace a new musical frontier? Join us as we explore the iconic yet daringly different Blur album from 1997, where Britpop meets American indie rock in a glorious sonic experiment. We uncover fascinating backstories, from Blur's playful spoofing of grunge in "Song 2" to the in…

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Episode 69: Boosting Conversion Rates Through Conversational Marketing with Greg Landon 41:15

6M ago41:15

41:15

In this episode, we dive into the world of conversational marketing with Greg Landon, Head of Marketing at Leadoo, a conversion platform helping businesses turn website visitors into quality leads. We explore how tools like Leadoo encourage prospects to engage across their buying journey, increasing conversions and delivering valuable insights for …

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Remain In Light (Talking Heads) 1:07:48

7M ago1:07:48

1:07:48

What if an album recorded over four decades ago holds the secrets to navigating today's musical landscape? Join us as we untangle the fascinating complexities of Talking Heads' "Remain in Light." From the Bahamas to New York City, we track the album's creation under the guidance of producer Brian Eno. The energetic dynamics of the album reveals the…

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Announcement: 2024 Holiday Update from Rusty Towers 3:26

7M ago3:26

3:26

Holiday announcement from CEO Alexander J Newall wrapping up an exciting 2024 ahead of an exciting 2025! We hope you have an excellent New Year! Transcript Links: Merch masterlist: www.rustyquill.com/support Jon and Martin perfume: https://sucreabeille.com/collections/all/products/jon-and-martin Ex Altiora perfume: https://sucreabeille.com/products…

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Christmas Ads 2024 Review with Rob and Jonny 25:07

7M ago25:07

25:07

In this festive episode, Rob and Jonny revive their tradition of reviewing their favourite—and not-so-favourite—Christmas TV ads. However, there’s a twist this year: Jonny hasn’t actually seen any of the ads! Instead, Rob takes on the role of pitching the current Xmas ads to Jonny, as if he were seeking approval to air them. The result is a hilario…

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Episode 68: Unlocking the Power of SMS Marketing with Bianca Blake 34:07

8M ago34:07

34:07

In this episode, we sit down with Bianca Blake, founder of Klickrr, a platform revolutionising SMS marketing for businesses. Bianca shares the story behind Klickrr’s creation, discussing the gap in the market that inspired her to empower companies with smarter, more effective messaging tools. We explore why SMS marketing is a must-have in today’s d…

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Christmas Song Showdown : Pop vs. Rock 1:22:42

8M ago1:22:42

1:22:42

We are back due to popular demand with our 2nd Christmas Song showdown. Coldplay versus The Ramones, Ariana Grande vs Bob Dylan (there's a festive fight we all want to see) —who reigns supreme in the holiday music arena, perhaps Queen? Our lively banter delves into what makes a Christmas song truly memorable, contrasting everything from Leona Lewis…

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Episode 67: Marketing Strategy Insights with Dan Holt 30:49

8M ago30:49

30:49

Welcome to the Marketing Dribble podcast, where hosts Rob Boyle and Jonny Kenyon cut through the noise to bring you actionable insights and fresh perspectives on the ever-evolving world of marketing. In this episode, we’re joined by marketing strategist Dan Holt to dive deep into the art of building a strategy that truly works. From avoiding common…

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Episode 66: The Future of Search with Neil Patel 24:31

8M ago24:31

24:31

In this insightful episode, we had the privilege of sitting down with none other than Neil Patel, a renowned authority in digital marketing, to explore the ever-evolving world of search. From groundbreaking strategies to emerging trends, Neil shared invaluable insights that will equip you with the tools to stay ahead in the search game. Here’s what…

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Episode 65: Is Freelance life for you? Everything you need to know with Sophie Cross 35:24

9M ago35:24

35:24

Ever wondered what it’s like to start a magazine from scratch while cruising the freelance life? Meet Sophie Cross, the brains (and bold personality) behind Freelancer Magazine, the go-to publication for freelancers everywhere. Sophie, who cheekily calls herself the "White Van Woman" of the freelance world, has created a vibrant community and resou…

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Screamadelica (Primal Scream) 1:12:46

9M ago1:12:46

1:12:46

Episode 53: Screamadelica (Primal Scream). McCartney In Goal is the podcast that debates the great albums of pop music, using a competitive knock-out format. Today we’re discussing, Screamadelica which was the third studio album by Scottish rock/indie band Primal Scream. It was first released on 23 September 1991 in the United Kingdom. The album in…

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Episode 64: Aligning Marketing and Sales for SaaS Success with Andy Culligan 39:26

9M ago39:26

39:26

In this episode, we’re chatting with Andy Culligan, a Fractional CMO and SaaS marketing pro who knows exactly how to get sales and marketing teams working together (even when it feels like herding cats and dogs!). With nearly a decade in SaaS, Andy’s all about Account-Based Marketing (ABM) and creating personal touchpoints that drive real growth. W…

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Toxicity (System Of A Down) 1:40:50

10M ago1:40:50

1:40:50

Episode 52: Toxicity (System Of A Down). McCartney In Goal is the podcast that debates the great albums of pop music, using a competitive knock-out format. Today we’re discussing, Toxicity which is the second studio album by the American heavy metal band System of a Down, released on September 4, 2001, by American Recordings and Columbia Records. I…

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Episode 63: Why the Marketing Industry needs to Change for Women with Fiona Wylie 27:23

10M ago27:23

27:23

In this episode, we sit down with Fiona Wylie, a marketing expert recognised by Marketing Week, who has worked with major brands like Pfizer, British Airways, Nestle, and Dairy Crest. Now leading her own marketing agency specialising in SOS Marketing, Fiona shares her journey of building a company rooted in true flexibility, inclusivity, and well-b…

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Episode 62: Women, Tech, and Local Business: How Mary Speakman is Making an Impact 34:25

10M ago34:25

34:25

In this episode of the Marketing Dribble Podcast, we’re joined by Mary Speakman, Director of Code Galaxy, a bespoke software development and apps company. Mary brings a wealth of experience as a business leader, speaker, and judge for the prestigious BiBAs awards. She was also part of the Goldman Sachs 10,000 Small Businesses Alumni. Throughout thi…

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The Velvet Underground & Nico (self titled) 1:37:10

11M ago1:37:10

1:37:10

Episode 51: The Velvet Underground & Nico (self-titled). McCartney In Goal is the podcast that debates the great albums of pop music, using a competitive knock-out format. Today we’re discussing, The Velvet Underground & Nico, which was the debut studio album by the American alternative rock band the Velvet Underground and the German singer Nico. R…

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Episode 61: How to Hire and Manage an Effective Team 43:15

11M ago43:15

43:15

In this insightful episode of the Marketing Dribble Podcast, Rob and Jonny talk with Mads Singers, a seasoned management coach and consultant who has worked with global giants like Shell and Coca-Cola as well as small online entrepreneurs. Mads shares his expertise on the art of building and managing effective teams, offering practical tips on hiri…

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Nevermind (Nirvana) 2:01:36

12M ago2:01:36

2:01:36

Episode 50: Nevermind (Nirvana). McCartney In Goal is the podcast that debates the great albums of pop music, using a competitive knock-out format. Today we’re discussing, Nevermind which was the second studio album by Nirvana. It was released on September 24, 1991. Unlock the story behind Nirvana's first release on a major label and the first to f…

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Episode 60: Why Aren’t My PPC Ads Working with Sophie Fell 33:52

1y ago33:52

33:52

Struggling to get your PPC ads to work, well this is the episode for you. In this episode, we sit down with Sophie, the Director of Paid Media at Two Trees PPC, who has a decade of experience managing over $200M in ad spend for a diverse range of businesses, including big names like LinkedIn, National Trust, and Juicy Couture. Sophie shares insight…

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Episode 59: Selling Your Agency with Jonathan Baker 34:23

1y ago34:23

34:23

In this episode, we dive into the world of marketing agency acquisitions with Jonathan Baker, head of M&A at Punctuation. Jonathan shares his expertise on when and how to sell your marketing agency, covering crucial topics such as timing, valuation factors, and deal terms. He offers insights on the pros and cons of selling versus passing the firm o…

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Episode 58: Linkedin Advertising - Unlocking its full potential with Otso Karvinen 42:44

1y ago42:44

42:44

Join us on this enlightening episode of the Marketing Dribble Podcast, where Rob and Jonny dive deep into the world of LinkedIn advertising with Otso Karvinen, a seasoned Senior Digital Marketing Specialist at Quru. In this episode, Otso begins by expanding on his extensive background and how he's shaped his career around effective digital marketin…

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Episode 57: Using LinkedIn to attract your dream job with John Hawker 33:34

1+ y ago33:34

33:34

Join hosts Rob and Jonny on this insightful episode of the Marketing Dribble Podcast, featuring special guest John Hawker—a seasoned recruiter and the voice behind the JobsWorth podcast. Known for his expertise in connecting the right people with the right roles, John dives deep into the pivotal role LinkedIn plays in today’s job market. From maste…

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Episode 56: How to be an award winning marketer with Leenesha Friend 35:57

1+ y ago35:57

35:57

Join Rob and Jonny in an insightful episode of the Marketing Dribble podcast, where they sit down with the dynamic Leenesha "Lee" Friend, a leader in the digital marketing sphere. In this engaging session, Lee shares her groundbreaking strategies for cutting through the noise in the digital landscape, leveraging her expertise to unveil tips that bu…

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Episode 55: Marketing Budgets: How to do achieve more with less with Tim Butler 37:04

1+ y ago37:04

37:04

In this enlightening episode of the Marketing Dribble Podcast, we sit down with Tim Butler, the founder and CEO of Innovation Visual, a leading digital marketing agency in the UK. With over two decades of experience in sales, marketing, and consulting, Tim has cemented his status as a luminary in the digital marketing sphere, earning recognition fr…

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Backstage #20 - Final Thoughts 48:14

1+ y ago48:14

48:14

This week we wrap up with some last thoughts from David and Amani! Content Notes: Spoilers for Cry Havoc! Ask Questions Later SFX: crowds Directed by Amani Zardoe Produced by Lowri Ann Davies Executive Producers Alexander J Newall & April Sumner Featuring David K Barnes, Amani Zardoe, and Lowri Ann Davies Dialogue Editor – Lowri Ann Davies Sound De…

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Backstage! #19 - The Proscriptions 31:04

1+ y ago31:04

31:04

This week we have a final chat with Dr. Emma Southon about what actually happened with the infamous Proscriptions. Content Notes: Spoilers for Cry Havoc! Ask Questions Later SFX: crowds Directed by Amani Zardoe Produced by Lowri Ann Davies Executive Producers Alexander J Newall & April Sumner Featuring David K Barnes, Amani Zardoe, Dr. Emma Southon…

1
Backstage! #18 - Making Murder Funny 32:34

1+ y ago32:34

32:34

Things are heating up in Rome as murder, mayham, and malcontent run rampant. This week we look at how to find the humor in the macabre. Content Notes: Spoiler for Episodes 16 and 18 SFX: crowds Directed by Amani Zardoe Produced by Lowri Ann Davies Executive Producers Alexander J Newall & April Sumner Featuring David K Barnes, Grace Knight, Rob Vale…

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Episode 54: Why Ecomms is f*cked and what you can do about it with Rob McKenzie 47:35

1+ y ago47:35

47:35

In this episode of the Marketing Dribble Podcast, Rob Boyle and Jonny Kenyon welcome Rob McKenzie, an ecommerce consultant with a keen focus on the fashion and footwear industry. Recently appointed as Managed Services Director at Heur agency, Rob dives into the challenges facing the ecommerce space, particularly within his areas of expertise. The d…

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Backstage! #17 - Meet the Multi-Rolers 27:54

1+ y ago27:54

27:54

This week, we analyze the many talents of our voiceactors playing multiple parts in one production. Content Notes: SFX: crowds Directed by Amani Zardoe Produced by Lowri Ann Davies Executive Producers Alexander J Newall & April Sumner Featuring Ryan Hopevere Anderson, Karim Kronfli, Tom Crowley, and Lowri Ann Davies Dialogue Editor – Lowri Ann Davi…

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Backstage! #16 - Writing the Triumvirs 35:54

1+ y ago35:54

35:54

This week, we chat with writer Grace Knight and creator David K Barnes about writing the Triumvirs and their particular fictional flavours Content Notes: SFX: crowds Directed by Amani Zardoe Produced by Lowri Ann Davies Executive Producers Alexander J Newall & April Sumner Featuring David K Barnes and Grace Knight Dialogue Editor – Lowri Ann Davies…

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Episode 53: A PPC Passion Project - From Consultancy to Community with Charley Brennand 45:01

1+ y ago45:01

45:01

Rob and Jonny dive into the world of Paid Media and PPC with Charley Brennand a seasoned consultant and the founder of the PPC Academy. Charley brings a unique perspective to the table, combining professional expertise with a passion for community building within the digital marketing sphere. Charley discussed her insights into the PPC world and ho…

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Backstage! #15 - Meet the Actors, Part 3 18:44

1+ y ago18:44

18:44

This week, we continue getting to know the cast. This time we discuss listeing to your own work, the differences from the start to the end of the series, and the difficult parts of recording Content Notes: SFX: crowds Directed by Amani Zardoe Produced by Lowri Ann Davies Executive Producers Alexander J Newall & April Sumner Featuring Lara Sawalha, …

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Episode 52: Mastering Account Based Marketing with Chris Walker 49:46

1+ y ago49:46

49:46

Join Rob and Jonny on the Marketing Dribble Podcast for an enlightening episode featuring guest expert Chris Walker. Together, they unravel the intricacies of Account-Based Marketing (ABM). This episode kicks off with the fundamentals, demystifying what ABM truly entails and its evolution over time. Chris then delves into a critical analysis of com…

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Backstage! #14 - Sex and Orgies 29:25

1+ y ago29:25

29:25

In this spicy behind the scenes, we talk with Amani and David about the historical and political context of orgies in Ancient Rome and the practical difficulties of desgining "the orgy episode" Content Notes: Discussions of sex and sexuality SFX: crowds Directed by Amani Zardoe Produced by Lowri Ann Davies Executive Producers Alexander J Newall & A…

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Backstage! #13 - Writing Historical Fiction 26:24

1+ y ago26:24

26:24

This week we chat with Sarah Shachat and David K Barnes to talk about writing historical fiction Content Notes: Discussions of: Historical medical procedures, homophobia, misogyny, classism Mentions of: Covid-19 pandemic, quarantine, spiders, transphobia, sexual abuse, enslavement SFX: Crowds, beeps Directed by Amani Zardoe Produced by Lowri Ann Da…

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Episode 51: Being an Introverted Leader with Olga Denisova 28:56

1+ y ago28:56

28:56

This week Rob and Jonny speak to Olga Denisova all about being an introverted leader. Olga speaks about this quite openly on her LinkedIn and we thought this would benefit a lot of our listeners. We look at Olga's experiences and strategies she's implemented as an introverted CMO while managing huge teams at enterprise companies and also smaller mo…