Trevor Ginn from Vendlab.com interviews interesting people about their eCommerce journey. We discuss everything required to start and run an online business, including marketing, logistics, product sourcing and marketplaces. Many of the topics discussed are covered in his book, How to Grow Your eCommerce Business: https://vendlab.com/buy-our-how-to-grow-your-ecommerce-business-book/ www.Vendlab.com is an eCommerce marketing agency specialising in online marketplaces and eCommerce platforms.
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Creating Micro Influencer Campaigns at Scale with Stack Influence
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43:52In this episode, we’re joined by William Gasner, co-founder of Stack Influence (https://stackinfluence.com/) a platform that helps eCommerce brands drive product awareness through micro-influencer marketing at scale. Stack Influence connects brands with thousands of everyday influencers to generate authentic content, boost social proof, and increas…
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Growing your eCommerce Business with AI-Powered Video Ads
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33:42In this episode of How to Grow Your eCommerce Business, Trevor sits down with John Gargiulo from Airpost (https://airpost.ai/) to explore how AI is helping eCommerce brands create high-converting ads with ease! Topics we cover: What is the process of creating a video using Airpost? What makes a good video? How does AI help? What are the best platfo…
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Grow your eCommerce Business with Alternative Marketplaces
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31:47In this episode of the How to Grow Your eCommerce Business Podcast, we explore opportunities on platforms like Walmart, Bol.com, and Allegro, sharing expert insights and strategies to scale your online business successfully. This episode is sponsored by the multi-channel eCommerce consultancy VendLab (www.vendlab.com) Marketplaces we cover: Fruug…
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Grow Your eCommerce Sales with Rep AI - AI Chatbot for Shopify
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26:33In this episode of How to Grow Your eCommerce Business features Trevor interviews Rep Ai (www.hellorep.ai). The Rep AI chatbot guides and supports shoppers at the right moment—boosting sales, resolving inquiries, and delivering data-driven insights for an optimized shopping experience. Use this exclusive code to get a 25% discount in addition to th…
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Grow Your eCommerce Business Internationally
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34:36This episode of the How to Grow your eCommerce Business Podcast covers strategies, insights, and success stories to help you scale your eCommerce business globally. This episode is sponsored by the multi-channel eCommerce consultancy VendLab (www.vendlab.com) Topics covered: Advantages of international trade Grow sales by up to 50% - Reach new audi…
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Using Email Marketing To Grow Your eCommerce Business
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25:23In this episode of How to Grow Your eCommerce Business, we explore how this often-overlooked strategy can transform your online business. In this podcast, we’ll uncover actionable insights and proven tactics to help you build deeper customer connections, drive repeat sales, and maximize your ROI through the power of email. The episode is sponsored …
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How to Manage and Avoid Amazon Suspensions
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28:32In this episode of How to Grow Your eCommerce Business, we dive into the key strategies every seller needs to protect their account and navigate Amazon's complex policies. From proactive compliance tips to recovery steps after a suspension, we’re here to help you stay ahead of the curve and keep your business on track. How to Grow Your eCommerce Bu…
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How to Grow Your eCommerce Business with eBay
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24:31In this episode we discuss how eBay helps businesses to grow and thrive in the global marketplace. From reaching millions of customers worldwide to leveraging powerful selling tools, we’ll explore how eBay can be a successful channel for our business. How to Grow your eCommerce Busienss is sponsored by the D2C eCommerce agency VendLab: (www.vendla…
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Why Improving Your Conversion Rate is Vital to Your eCommerce Business
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25:55In this episode of the How to Grow your eCommerce Business Podcast, we explore the art and science of turning website visitors into loyal customers. From actionable strategies to expert insights, we’re here to help you optimize your digital presence and boost your bottom line. How to Grow your eCommerce Busienss is sponsored by the D2C eCommerce ag…
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Why We Think Shopify is the Best eCommerce Platform
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18:43How to Grow Your eCommerce Business is sponsored by the multi-channel eCommerce Business Vendlab (www.vendlab.com). Contact us if you want to discuss growing your eCommerce business. In this podcast, we discuss why we think that Shopify is the best eCommerce platform for most sellers. This is because it offers an intuitive, user-friendly inte…
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Why Amazon Fulfilment Can Grow Your eCommerce Business
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31:23How to Grow Your eCommerce Business is sponsored by the multi-channel eCommerce Business Vendlab (www.vendlab.com). Contact us if you want to discuss growing your eCommerce business. In this episode, we explore the different Amazon fulfilment methods—FBA, FBM, and SFP—and how they can help boost your sales. We’ll explore the advantages of each …
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Why Shipping is important to Growing Your eCommerce Business
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29:38How to Grow Your eCommerce Business is sponsored by the multi-channel eCommerce Business Vendlab (www.vendlab.com). Contact us if you want to talk about grow your eCommerce business.Shipping is often an afterthought but is vital to the growth and success of any eCommerce business. It serves as the final touchpoint between the seller and the custo…
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Optimizing your eCommerce Pricing Strategy For Success!
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39:49How to Grow Your eCommerce Business is sponsored by the multi-channel eCommerce Business Vendlab (www.vendlab.com). Contact us if you want to talk about grow your eCommerce business. In this episode, we discuss creating a winning pricing strategy across your eCommerce business. Questions we cover are: - Why is pricing important - Can small differen…
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Growing Your eCommerce Business with Google Shopping
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35:37In this episode, we’re unlocking the secrets of harnessing Google Shopping to boost your e-commerce growth.Whether you’re starting or looking to scale, GoogleShopping offers incredible opportunities to reach potential customers. We’ll cover everything from setting up your campaigns to optimising your product listings for maximum visibility. Plus, w…
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Shopify eCommerce SEO with Josuha George from ClickSlice
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20:33How to grow your eCommerce business is sponsored by multi-channel eCommerce experts at Vendlab. Please email us to talk about growing your eCommerce business. Joshua George is the founder of ClickSlice and an expert on Shopify SEO. In this episode, we talk about the continuing importance of SEO as a sales driver for eCommerce stores and how Shopify…
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Understanding USA Sales Tax with Jared Smithson from RJM Tax
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15:31In this episode, we'll explore the intricacies of U.S. sales tax with Jared Smithson from RJM Tax Exemption. We'll cover everything from the basics of what it is and how it works to the specific challenges businesses face in staying compliant across different states. We’ll also explore how exemptions work, the importance of proper documentation, an…
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Valon Xhafa from Behamics on AI and eCommerce
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54:41Valon Xhafa from Behamics was an AI professional before it was all the rage! His company makes a range of tools which use AI to help sellers understand their performance and optimise eCommerce stores. In this interview Trevor and Valon talk about the many ways which AI can be used to grow eCommerce sales including SEO, content creation, merchandisi…
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How to Optimise your eCommerce Inventory Management with Bahadir Efeoglu from Fabrikator
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29:08This episode is sponsored by Fabrikatör (www.fabrikator.io/), the #1 Inventory Management Software For Shopify. Fabrikatör helps direct-to-consumer ecommerce businesses make wise and confident supply decisions. It also has excellent features for boosting revenue, such as allowing customers to buy products they love when they are out of stock. In th…
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Optimising your Unboxing Experience with Tyler DeLarm from UnDigital
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19:45The unboxing experience is a vital and often ignored part of the consumer experience. In this episode of the How to Grow Your eCommerce Business Podcast, Trevor talks to Tyler DeLarm from UnDigital about optimising your unboxing to increase the return order rate. How to Grow to Your eCommerce Business is sponsored by Vendlab, the multi-channel eCom…
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Shipping Customer Orders Directory from China with Izzy Rosenzweig from Portless
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17:50How to Grow Your eCommerce Business is sponsored by the multi-channel eCommerce agency Vendlab.com. Are you fed up with the hassle of shipping your inventory in bulk from the Far East? Happily, there is an alternative to storing all the money in stock and waiting three months for it to arrive. Portless enables stock to be stored in China and shippe…
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Conversion Rate Optimisation with Ayat Shukairy from Invesp
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37:53The How to Grow your eCommerce Business is sponsored by the eCommerce Growth Agency Vendlab.com. Ayat Shukairy is a conversion rate optimisation expert and the founder of Invesp.com. In this podcast, we discuss the process for increasing website conversion rates and the things that every website owner should do today to turn more browsers into buye…
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Upselling on Shopify with Even Haim of Reconvert.com
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18:05How to Grow your eCommerce Business is sponsored by the eCommerce Growth Agency www.Vendlab.com. Even Haim is a 7 Figure eCommerce seller and the founder of reconvert.com,seven-figure eCommerce seller and the founder of reconvert.com, the top-selling the top selling Upselling app on the Shopify marketplace. In this recording, Even shares his tips…
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Automating Amazon FBA Claims with Will Cooper from Rev Up Technology
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23:40Amazon warehouses frequently lose and damage stock. Will Cooper from Rev Up Technology estimates this can be as much as 3% of sales. Unfortunately, Amazon does not always reimburse merchants, which is a hidden cost of doing business. Even if you know the reimbursement process, getting around to it is difficult, which is where companies like Rev Up …
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Mastering Link Building with Matt Harrison from Next Net Media
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30:19In this episode of How to Grow Your eCommerce Business, Trevor talks to Matt Harrison from Next Net Media about the ensuring importance of link building for SEO and how to create a successful link building campaign in 2024. Topics include: What is link building? Is link building still important? How should people prioritise link building when doing…
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How eCommerce Entrepreneurs can use AI to boost sales with Alex Back from Couch.com
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33:14Alex Back is a serial eCommerce entrepreneur. His latest venture, Couch.com is an online platform for matching customers with their perfect couches. In this podcast, Trevor from Vendlab talks to Alex about how he has been using AI to launch his new venture. He shares tips for how other entrepreneurs can leverage AI to save time and grow sales. Here…
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How Sena Sea Built their eCommerce Business
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25:45In this episode of the How to Grow Your eCommerce Business podcast, Trevor talks to Sena Wheeler from Sena Sea (https://www.senasea.com/) about how she built a successful business selling wild Alaskan fish. Here is what we talked about: How did you start your business? How do you deliver your fish? How do you differentiate your business? Do you als…
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Getting a 360-Degree View of your Cross Channel Performance with Dan LeBlanc from Daasity
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34:05Dan LeBlanc is the founder of Daacity, a SaaS company which enables businesses to combine their data from different sales channel into a single, holistic view of performance. In this Episode, Trevor and Dan talk about the importance of accurate reporting in helping companies understand their business, customers and product performance. Things we di…
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Optimising your Ad Spend across Google, Facebook, TikTok and Other Channels with Anatoliy Labinskiy from GSM Growth
33:39
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33:39Trevor talks to Anatoliy Labinskiy from The GSM Growth Agency about how to allocate ad spend to get the best performance across multiple ad platforms including Facebook, Google and TikTok. Things we discuss: What do we mean by ad spend? Which channels do you recommend to merchants in order ofpriority? Why? How do you measure performance? ROI? How w…
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Trademarks with Anita Mar from Trademark Angel
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26:35Anita Mar is a trademark expert from Trademark Angel. In this episode we cover everything eCommerce businesses need to know about trademarks including: What are trademarks? What does a trademark allow you do to? What is the difference between trademarks, copyright andpatents. what are the benefits of trademark registration? Can companies do it them…
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Building a Multi-Million Dollar Own-Label Amazon Business and Maintaining Work Life Balance with Robb Green
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31:30Robb Green is an entrepreneur with many strings to his bow. Not only has he successfully launched 17 brands on Amazon, but he is also a successful podcaster (https://therobbgreenshow.com/). Robb has lots of great advice on launching and running a successful business. Here are some of the things we talk about: Robb's business journey. How he launche…
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How to Make Your Inventory Work For You with Ciara Stockeland
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20:17Ciara Stockeland is a profit strategist and self-styled 'Inventory Genius'. She helps business owners who sell physical inventory to create more profit and keep more cash. Ciara makes lots of sense! We discuss: Her business story Why does she focus on inventory? When talking to a business, what are the first thing she looks at Common solutions she …
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How to Manage your eCommerce Cashflow with Matt Putra from Eightx
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19:10Get our eCommerce book: https://vendlab.com/buy-our-how-to-grow-your-ecommerce-business-book/ In this week's podcast, Trevor talk to Matt Putra from Eightx about how to manage cashflows for eCommerce business. Questions we discuss: · What is cash flow? · What problems can people have? · How to avoid problems these problems · Tips for optimising cas…
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How to Launch a successful DTC Brand with Matt Orlic from Inspired Brands
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20:24Matt Orlic is a successful Entrepreneur and sports enthusiast. He has launched 26 companies is 10 verticals. In this interview, Matt discusses with Trevor his formula for success!
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eCommerce Fulfilment with Harry Drajpunch from Amware
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27:11Buy my book, how to grow your eCommerce Business: https://vendlab.com/buy-our-how-to-grow-your-ecommerce-business-book/ In this week's show, Trevor talks to Harry Drajpunch from Amware (https://www.amwarelogistics.com/) about all thing eCommerce fulfilment. Topics we discuss include: What is a fulfilment house or 3PL – what services do they offer? …
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How eCommerce Companies can Drive Sales using NFTs with Dimitri Nikolakakis from DimNiko Agency
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26:10In the latest podcast, Trevor talks to Dimitri Nikolakakis about how eCommerce companies can use NFTs to drive sales. We discuss: What are NFTs Are NFTs a fad? How can eCommerce businesses use NFTs Why would an eCommerce business want to do this? Can you give an example of successful NFT use What technology is needed to use NFTs for ecommerce busin…
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eCommerce Law with Paul Rafelson of Rafelson Law
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55:08Paul Rafelson Law from Rafelson Law is a specialist in eCommerce Law. In this interview, he gives his opinion on: Amazon suspensions Intellectual property disputes Product Compliance Ecommerce M&A Paul also runs a non-profit called the Online Sellers Guild which supports small businesses in their detailing with the tech giants.…
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How to dominate you Amazon category with Will Haire from BellaVix
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24:29In this edition of the eCommerce Odyssey Podcast, Trevor talks to Will Haire from BellaVix about how to build your Amazon sales by dominating your category. We talk about: Using off-Amazon advertising to drive traffic to Amazon listings Amazon DSP Amazon marketing strategies
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How to Increase your eBay Sales with Nahar Geva from Zik Analytics
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30:13In this week’s podcast, Trevor talked to Nahar Geva from Zik Analytics about how to Boost your eBay sales. Zik Analytics is a platform which helps sellers to research successful products to sell on eBay and other online platforms. Is eBay still worth selling on? Yes! eBay is the number two online marketplace with 180 users worldwide. Whilst eBay wa…
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Reducing Cart abandonment with Valon Xhafa from Behamics
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42:49Cart abandonment is a big problem with up to 70% of carts abandoned before a sale is completed. With traffic becoming more expensive, this is a growing issue for retailers. In this podcast, we talk to Valon Xhafa from Behamics about the major causes of abandonment and how to fix them. Common causes of cart abandonment There are two main causes of a…
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Improving Shopify conversion rates with Shaun Brandt from Oddit
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31:29Shaun Brandt from oddit.co is an expert in website conversion. Trevor talked to him about how to boost the conversion rate by removing barriers to the online purchasing experience Problem with Shopify templates As themes are easy to install on Shopify, there is a tendency to think that the themes are optimised for conversion. Many themes are aesthe…
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The State of the Amazon Marketplace with Ryan Flannagan of Nuanced Media
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33:33In this episode of the eCommerce Odyssey podcast, Trevor talks to Ryan Flannagan of Nuanced Media about the status of the Amazon Marketplace in 2022. They discuss: Growing in a maturing market How brand keep a competitive edge on Amazon Importance of reviews Grow strategies for advertising on Amazon Getting product retail ready Measuring performanc…
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In this week's podcast, Trevor talks to John Horn from The Stub Group about how to Maximise your Google ads performance. Google has been increasing the automation of its ads programmes, recently introducing the highly automated Performance Max format. What is Performance Max Performance Max campaigns use machine learning to try and achieve a retail…
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7-Figure Q4 & Black Friday Email Formula with Renis Krumins
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39:13In this week's podcast, Trevor talks to Reinis Krumins from email marketing Agency agencyjr.com about how to kick it out of the park with email sales this Q4. 4 Phase Q4 Email plan Reinis recommends a four-phrase approach to email this Q4 Re-engaging the email list. Warming up the email list. Early sign up and commitment phase Black Friday! Re-enga…
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Launching a Subscription Program with Matt Holman from QPilot
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27:13In this week's podcast, we talked to Matthew Holman from Qpilot about how to run a successful Subscription scheme. What is an eCommerce subscription Subscriptions are a part of eCommerce, which is experiencing strong growth. A four or five-fold increase is expected over the next few years. There are two main types of eCommerce subscription Membersh…
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Creating Great Organic and Paid TikTok Content with Lauren Schwartz from Loft 325
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24:18In this week's eCommerce Odyssey Podcast, Trevor talks to Lauren Schwartz for The loft 325 about how to create compelling organic and paid content on TikTok. What is Tiktok Tiktok is an engagement platform where people go to be entertained. Posts consist of short videos (mostly less than 15 seconds) on any topic, which are consumed at a fast rate. …
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Creating a Single Source of Truth for your eCommerce Store with Maximilian from Get Klar
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29:18In this video Trevor Talks to Maximilian Rast from Klar about how to measure performance across your eCommerce business. Businesses sell through many channels and drive traffic across numerous different advertising platforms and campaigns. By combining this data, you can get a more accurate picture of performance, enabling better decision-making. K…
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Dropshipping with Jon Warren from Dropship Breakthru
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35:10Jon Warren is an eCommerce entrepreneur and Coach who specialises in high ticket dropshipping. Jon teaches dropshipping at Dropship Breakthru. Dropshipping is an attractive business model as you do not have to pay any money upfront. Jon makes a good case for launching a dropshipping business, but I have had bad experiences with dropshipping for the…
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5 Key eCommerce Metrics with Ben McAdam from Profits Collective: Revenue, Margins, Marketing, Owner Pay & Profit
27:39
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27:39Ben McAdam is a founder of Profits Collective, a Profit Coach and Virtual CEO. In this podcast, we talk about the five key metrics on which every eCommerce business should focus. Revenue Revenue is your income from sales. If you do not have revenue, you do not have a business! A healthy company should have a growing revenue. Break up your revenue i…
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Understanding Site Speed and Core Web Vitals with Shawn O'Neil from Speed Sense
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42:37Shawn O'Neil from Speed Sense is an expert on website speed. In this podcast, we discuss how you know if you have a website speed issue and how to build an engaging website experience Why is site speed important? Website speed is important for three reasons: Conversion rate. Faster sites give a better user experience leading to lower bounce rates a…
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How to Improve Referral Program Performance with Jay Gibb from CloudSponge
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23:33In a follow-up to our previous podcast on how to set up referral programmes, Trevor talked to Jay Gibb from CloudSponge about how to improve the performance of referral programmes. What is an eCommerce referral scheme? If your service is good, word-of-mouth marketing will already be happening for your store. A referral scheme encourages this behavi…
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