This is THE podcast for you as a Customer Experience Leader. To learn where to spice up your CX leadership. Listen to CX colleague’s, thoughtleaders and of course your host Nienke Bloem. She has educated and spoken with CX Leaders all around the globe, is a Recognized Training provider with the CXPA and knows how to make CX work! Honest, fun and always with a practical twist to help you become an even better CX leader.
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CCXP Podcasts
How do we do this customer experience thing anyway? Join award-winning customer experience (CX) expert Jeannie Walters as she answers real questions from overwhelmed leaders! Let's turn ideas into ACTION! From company culture to employee experience (EX) to customer service, Jeannie wants to help you demystify the process for enriching the customer experience. With over 20 years investigating the best and worst in CX, this international keynote speaker has heard it all... and now she's here t ...
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At 7.30pm PT every Monday night, the Superman Homepage hosts a LIVE one hour broadcast for Superman fans to come chat about all the latest news surrounding the Man of Steel.
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Will We See a "Supergirl" Teaser Trailer at CCXP? (December 1, 2025) - Superman Homepage Live!
59:45
59:45
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59:45In this episode we discuss Ferdinand Kingsley joining the cast of "Supergirl", Milly Alcock nearly turning down the Supergirl role, Superman and Supergirl at CCXP25, the third "Krypto Saves The Day" animated episode, Steve's new book "Man of Yesterday, Today and Tomorrow", your favorite Superman capes, and much more.…
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The Future of Measuring CX: Beyond Surveys, Scores & Spreadsheets with Rob Markey (CX Pulse Check - December 2025)
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34:12
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34:12The most dangerous number in customer experience isn’t low—it’s shiny. In this CX Pulse Check, we unpack why a single score can seduce teams into storytelling that investors love and customers don’t feel, and we make a case for the harder, more honest work of proving value creation by cohort, not by kudos. With Rob Markey of Bain & Company and Harv…
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#66 The future of relationships: Redesigning Customer Experience for lasting impact
48:33
48:33
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48:33Welcome to a new episode of CX Leadership Talks! The podcast for CX leaders who want to spice up their leadership. In this episode, your host Nienke Bloem CCXP connects with Cairo Marsh, founder of Relativ, an experience agency based in Tokyo. Together, they explore why branding alone isn’t enough in today’s world and introduce the powerful concept…
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"Superman #1" Sells for $9.1 Million! (November 24, 2025) - Superman Homepage Live!
59:02
59:02
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59:02In this episode we discuss James Gunn's new "Man of Tomorrow" storyboard photo, Superman's Critics Choice shortlist nominations, ILM's VFX secrets revealed, the new "Art and Making of the Film" book, HMV's exclusive 4K Steelbook, Black Friday deals on "Beyond The Cape," Zack Snyder's rare Henry Cavill photo, "Saving Superman" documentary award win,…
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What if the next 90–180 days could lock in measurable customer loyalty? In this episode, we break down a practical, no-fluff playbook for building a retention strategy that customers actually value—whether you’re serving consumers or complex B2B accounts. We focus on intentional success and segmentation, identifying high-value customers and the sig…
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Superman and Lex Luthor vs Brainiac (November 17, 2025) - Superman Homepage Live!
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1:00:01In this episode we discuss Brainiac as the main villain in "Man of Tomorrow," casting call for a female warrior and whether it could be Wonder Woman, Rick Flag Sr. returning for the sequel, new Superman merchandise, your favorite Funko Pop! vinyl figures, and much more.
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#65 Are leaders really as Customer Centric as they think?
25:33
25:33
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25:33Welcome to a new episode of CX Leadership Talks! In this episode, Nienke Bloem CCXP takes you to the International CX Awards in London, where she hosted an evening with more than 450 CX professionals from over 50 countries. Across all those conversations, one theme stood out: the real challenge in CX is leadership engagement. Not tools. Not dashboa…
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When surveys fall flat, the real story still lives in customer conversations, behaviors, and signals. In this episode, we explore how to move from survey programs to real feedback strategies—ones that capture those signals, connect them to outcomes, and drive action leaders can feel. You’ll hear how to combine quick, purposeful interviews, observat…
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"Superman" BREAKS Records - Most Profitable DC Movie in 8 Years! (November 10, 2025) - Superman Homepage Live!
59:13
59:13
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59:13In this episode we discuss how "Superman" has saved Warner Bros. Studios while earning over $100 million in profit, Jimmy Olsen's new True Crime Docuseries on HBO Max, a Superman hair brush image that went viral on Instagram, the last ride for an iconic Superman rollercoaster, your favorite Superman fridge magnets, and much more.…
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Want customers to talk about your brand without being asked? In this CX Pulse Check, we bring on Brooke Sellas, founder of B Squared Media and a leader in social customer care, to unpack how emotion—not content volume—creates durable connection, retention, and revenue. Together we push past vanity metrics and dig into signals that actually matter: …
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Will the "Supergirl" Movie Redeem the House of El? (November 3, 2025) - Superman Homepage Live!
59:43
59:43
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59:43In this episode we discuss the David Krumholtz's "Supergirl" movie details, new behind-the-scenes "Superman" photo, Krypto test footage revealed, a record-breaking Superman comic book found in an attic, the "All-Star Superman" audiobook, your favorite Superman Blu-ray/DVD covers, and much more.
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#64 Lead your leaders: From judging to joining in CX
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27:01Welcome to a brand new episode of CX Leadership Talks! In this episode, Nienke Bloem CCXP shares a personal story from her time at KPN that completely changed how she looked at leadership. A Valentine’s Day blog, a bold email to the CEO, and one big aha moment led her to realise that real CX leadership starts when we stop judging and start joining.…
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Personalization That Respects Boundaries In B2B
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7:55
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7:55Personalization in B2B shouldn’t feel invasive—it should feel helpful, timely, and trustworthy. In this episode, we share a practical framework for getting personal the right way: focus on professional goals, public signals, and clear boundaries. Skip the birthday messages and small talk; instead, pay attention to milestones that matter—team expans…
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Is James Gunn's "Superman" Movie Worthy of Awards? (October 27, 2025) - Superman Homepage Live!
1:00:22
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1:00:22In this episode we discuss the developments surrounding the "Superman" movie's impressive performance on streaming, debate Warner Brothers’ aggressive "for your consideration" Oscar campaign, examine why the movie’s success seems to "disturb so many people," James Gunn revealing his take that Lex Luthor hates metahumans because he sees their powers…
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Policy Meets People: The Art of Flexible CX
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12:39
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12:39In this episode, we explore one of the toughest CX challenges: balancing company policies with the flexibility needed to deliver exceptional experiences. Policies should guide and protect, not block great service. We share how to design rules that empower teams, use exceptions as insights for improvement, and align every decision with your customer…
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Is Zack Snyder Trolling James Gunn "Superman" Fans? (October 20, 2025) - Superman Homepage Live!
59:42
59:42
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59:42In this episode we discuss the controversy surrounding Zack Snyder's Instagram post of Henry Cavill, analyze the new Superman film's strong streaming performance, discuss Nicholas Hoult's comments teasing an "expanded role" for Lex Luthor in the sequel, "Man of Tomorrow", your favorite Superman songs, and much more.…
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#63 What if CX leadership was more about heart than KPIs? Five fun CX lessons from Ted Lasso
25:21
25:21
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25:21Welcome to a brand new episode of CX Leadership Talks! What if CX leadership was more about heart than KPIs? In this fresh, feel-good episode, your host Nienke Bloem CCXP explores what happens when we swap frameworks and dashboards for belief, curiosity and connection, inspired by none other than Ted Lasso. From her sunny spot in the south of Franc…
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Pitching Customer Interviews, Without the Fluff
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9:01Why do leaders hesitate to green-light customer interviews even when everyone agrees they matter? In this episode, we share a fast path to buy-in: lead with business outcomes, start with a small pilot, and turn qualitative insights into measurable ROI. Instead of pitching interviews as an activity, we frame them as a strategic move to reduce churn,…
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By Jeannie Walters, CCXP
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#62 The FIVE safe zones every cx leader should break out of
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22:24
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22:24Welcome to a brand new episode of CX Leadership Talks! Too many CX leaders are hired to create change… yet end up playing it safe. Organizations reward dashboards, quick wins, and staying in the background. But as your host: Nienke Bloem reminds her listeners, CX is not about management, it is about leadership. In this episode of CX Leadership Talk…
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Complacency can creep into even the strongest B2B partnerships. This episode shares practical ways to keep long-term relationships fresh, valuable, and resilient—without changing your core product. From proactive reviews and co-created thought leadership to milestone moments and small human gestures, you’ll learn how to spark momentum your clients …
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Where do you start with customer experience strategy? As a CX leader, you’ve probably faced the overwhelming question: Where do I start? In this episode, Jeannie Walters explores this challenge and shares how to find clarity when building a customer experience strategy. Drawing from real conversations with CX leaders, Jeannie introduces the CXI Nav…
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#61 Thin Slicing: How small moments reveal BIG truths in CX and leadership
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32:13In this episode of CX Leadership Talks, Nienke Bloem CCXP MBA explores the fascinating concept of thin slicing, the psychological phenomenon that shows how just a few seconds of behavior can reveal the bigger truth. From leaders canceling contact center visits to technicians arriving late, from the reviews customers leave online to the culture that…
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Navigating today’s uncertain business landscape means balancing what’s behind us with what’s ahead. In this episode, we explore how CX leaders can use leading indicators to predict satisfaction while relying on lagging metrics to evaluate performance. Rather than collecting more data, it’s about collecting the right data—spotting early signals in e…
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What does luxury really mean in today's experience economy? The answer might surprise you. Joining us on this eye-opening CX Pulse Check episode is luxury experience expert Neen James, who shares groundbreaking research revealing that luxury isn't about price tags—it's a mindset with four distinct profiles. Yet regardless of which luxury mindset we…
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#60 Staying relevant in CX: Life Trends 2025 by Bart Verouden CCXP
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50:00The future of customer experience isn’t 10 years away, it’s happening right now. In this episode of CX Leadership Talks, your host Nienke Bloem CCXP sits down with Bart Verouden, CCXP, Senior Manager Innovation & Business Development at Accenture, Lean Black Belt, and lifelong learner. Bart is part of the team behind Accenture Song’s Life Trends Re…
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Are you planning with a small p or a capital P? This question frames a critical insight for customer experience professionals: the difference between creating lists of activities versus developing strategic initiatives that drive meaningful business outcomes. Many CX leaders fall into the trap of confusing tactics with impact. They focus on impleme…
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What does it really mean to make business easier for your customers? In this engaging exploration of practical customer experience strategies for small business owners, Jeannie Walters responds to Joe, a construction company owner wondering how to create smoother customer interactions. The journey begins with communication fundamentals—clear, proac…
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#59 Why every CX Leader needs a CX Strategy on a page
34:48
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34:48Too many CX strategies are either far too complex… or don’t exist at all. That’s why in this episode, your host Nienke Bloem, CX educator and speaker, takes you on a journey into one of the most powerful tools you can have as a CX leader: your Strategy on a Page (SOAP). Your Strategy on a Page is the bridge between vision and execution. Without it,…
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Why do customer experience professionals still struggle to get buy-in from leadership—even in small organizations where alignment should be easier? This question from a listener in the UK captures a universal frustration faced by CX champions worldwide. The challenge isn't about company size or industry. Whether in healthcare, education, or corpora…
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The delicate balance between business efficiency and customer needs sits at the heart of successful process improvement. When organizations focus solely on internal metrics like cost savings and scalability without considering the customer perspective, they risk creating short-term wins that ultimately damage loyalty and undermine long-term success…
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What's happening in CX today? In this episode, we'll explore the gap between CX ambition and execution. Camille Kremer, Senior Director of Customer Experience at Holiday Inn Club Vacations, joins Jeannie Walters for this CX Pulse Check to share how her team built a comprehensive CX program over five years—drawing on the powerful metaphor of bamboo …
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No One Cares About Your CX Metrics—Let's Fix That
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10:17Customer experience pros often face a common challenge: robust metrics like NPS or CSAT fall flat outside the CX team. Why? Because other departments don't see how those numbers connect to their goals. This episode explores how to bridge that gap by translating CX data into the language of IT, Operations, and Finance. It's not about dumbing down th…
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What does it really mean to be customer-centric? Too many companies claim the title without living it. In this episode, we explore how to tell the difference between lip service and genuine customer focus. You’ll learn the key signs of authentic customer centricity—like feedback that drives real change, empowered employees who can fix problems, and…
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#58 CX Micro-Missions: Scale is overrated. Start small. Start now.
15:25
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15:25In this final episode before summer, Nienke shares her Power of ONE, a refreshing take on CX leadership that skips the frameworks and dives into behavior, trust, and real connection. You’ll get: 3 CX micro-missions 9 practical actions (yes, totally doable!) A summer challenge: pick one each week and go for it Backed by insights from Harvard Busines…
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Is “surprise and delight” really the secret to customer loyalty, or is reliability your real superpower? In this episode, we challenge one of CX’s biggest myths: that delight always wins. Many brands, especially in B2B, utilities, or financial services, build trust not through flashy moments but through consistent, dependable service. We explore ho…
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#57 Zichtbaar, slim en strategisch – zonder jezelf te verliezen
49:38
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49:38This episode is in Dutch 🇳🇱 Hey there! Normally, this podcast is in English – but for this special episode, we’re switching to Dutch. Why? Because the conversation needed to be raw, real and relevant for the Dutch-speaking women in CX and customer service leadership roles. Of course I am helping you out, this is the link to a blog with the insights…
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When half a billion customers interact with your service each year, you gain rare insight into what truly drives—or destroys—customer loyalty. In this CX Pulse Check, Jeannie welcomes Marcus Story, Corporate Director of Customer Experience and Social Customer Care at Delaware North, for a candid conversation about the state of travel and hospitalit…
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#56 Becoming the Lovable Star: The warmth & competence advantage in CX Leadership
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33:31Ever felt your brilliant CX roadmap hit a brick wall of internal resistance? In this solo episode, your host Nienke Bloem reveals why influence inside your organization depends on two human signals - warmth and competence - and how you can dial up both to become the Lovable Star colleagues trust and senior leaders follow. Inspired by a mountain-top…
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Why do so many customer experience initiatives fail to gain traction? Often, the challenge isn't the strategy itself, but how we build bridges with skeptical leaders. CX leadership requires empathy, strategy, and communication. Stepping into a CX role means asking colleagues to embrace change, which can feel like added pressure. The most successful…
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Customer experience failures often illuminate the path to real transformation. In this episode, we explore how common CX missteps—from disconnected tools and siloed teams to unused customer data—can undermine trust and stall growth. The pandemic exposed just how fragile customer loyalty can be. Brands like Peloton had to pivot quickly as expectatio…
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#55 Talking B2B CX with Adam Dorrell from CustomerGauge
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41:54Welcome back to CX Leadership Talks! In a refreshing role reversal, today Nienke Bloem - your host - takes the guest seat, joining host Adam Dorrell for a conversation you don’t want to miss. Known for her infectious energy and practical approach to driving real change, Nienke opens up about what it really means to “spice up” customer experience - …
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Are you keeping pace with what your customers really expect? Customer behaviors—where they abandon journeys, which tools they use, and how they move between channels—reveal critical, unspoken expectations. Your competition isn’t just your industry; it’s every standout experience your customers have elsewhere. AI holds powerful potential—but not as …
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What happens when we recognize employees as multi-dimensional humans instead of just job titles? The results can transform both customer and employee experience in powerful ways. In this CX Pulse Check, John Garrett, author of What's Your And?, shares how companies that invest in employee experience see powerful returns—like 28% revenue growth and …
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#54 The CX Boomerang: How to make customers come back for more
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49:27Welcome to a fresh episode of CX Leadership Talks, hosted by Nienke Bloem - the international customer experience expert known for her practical wisdom and signature blue dress! In this special “back to basics” episode, Nienke dives deep into the essentials of making your customers come back for more. You’ll get an insider’s look at her new CX Boom…
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There's a world of opportunity waiting for marketing professionals looking to pivot into customer experience. In this episode, we tackle a timely question from a recent graduate wondering how to leverage his marketing background to break into CX. Marketing and customer experience share significant DNA - both focus on understanding customers, buildi…
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What truly creates an exceptional employee experience? The answer goes far beyond competitive compensation and trendy office perks. Employee and customer experiences are inextricably linked - you simply cannot separate these two crucial elements of business success. When employees feel valued, aligned with purpose, and empowered to make decisions, …
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#53 AI stole my book (and turned it into a podcast)
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22:42You’re probably expecting to hear Nienke’s familiar voice in this episode - but not today. Surprise! This episode was not recorded by Nienke. In fact… it wasn’t recorded by a human at all. While Nienke was in Singapore, diving deep into all things Artificial Intelligence - from chatbots to content creation, from productivity boosters to playful cre…
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What happens when customer experience principles meet public service? Jeannie Walters answers a thoughtful question and explores how government agencies and public institutions can create exceptional citizen experiences despite not being driven by traditional profit motives. The conversation begins with reimagining success metrics beyond customer a…
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Artificial intelligence is revolutionizing customer experience—but are businesses applying it with care? In this compelling episode, CX expert Jeannie Walters sits down with Ovetta Sampson, an AI design leader with a decade of experience at IDEO and Google, to explore how companies can harness AI without compromising trust. Ovetta challenges common…
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