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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Customer experience failures often illuminate the path to real transformation. In this episode, we explore how common CX missteps—from disconnected tools and siloed teams to unused customer data—can undermine trust and stall growth.
The pandemic exposed just how fragile customer loyalty can be. Brands like Peloton had to pivot quickly as expectations shifted overnight, revealing the importance of clear communication and leadership.
True CX success begins with executive alignment, a defined mission, and a strategy that ties customer insights to business outcomes. Empower your teams to challenge assumptions and stay attuned to what matters now—not yesterday.
Ready to transform your approach to customer experience? Take our quick assessment at cxicompass.com to discover your organization's strengths and opportunities. Share this episode with colleagues who are passionate about customer-centricity, and join us in turning experience insights into strategic action.
Resources Mentioned:
Take the CXI Compass™ assessment -- http://cxicompass.com
Experience Investigators Website -- https://experienceinvestigators.com
Want to ask a question? Visit askjeannie.vip to leave Jeannie a voicemail! (And don't forget to follow Jeannie on LinkedIn! www.linkedin.com/in/jeanniewalters/)
Chapters
1. Introduction to Experience Action (00:00:00)
2. Learning from CX Failures (00:01:34)
3. Executive Buy-In and Strategy (00:03:39)
4. COVID's Impact on Customer Expectations (00:05:18)
5. The Danger of Siloed Initiatives (00:09:42)
6. Common CX Mistakes to Avoid (00:13:03)
7. The Why, What, and How Approach (00:15:00)
144 episodes
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