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Impact Pricing

Mark Stiving, Ph.D.

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The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.
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The Greatness Machine

Darius Mirshahzadeh | YAP Media

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The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
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Welcome to Wylie AgCast, your go-to podcast for everything agriculture, straight from the fields. Whether you're a farmer, ag business owner, or industry professional, we bring you the latest trends, innovations, and challenges shaping modern farming. Each episode dives into cutting-edge ag technology, sustainable practices, business strategies, and the manufacturing processes that keep the industry running. As a manufacturing company deeply rooted in agriculture, we take you behind the scen ...
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Thanks for catching Potty Talk, THE podcast for plumbing business owners. I'm Richard Behney, The Million Dollar Plumber and I teach the "business" of the plumbing -- everything from how to start a plumbing business and grow a plumbing business. To showing you how to figure your pricing correctly, find new customers, hire the best tradesmen, brand your company to stand out in your market, increase your online presence and everything in between.
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What in the World of Grafe is the weekly podcast where legacy meets liquidity, and every sale tells a story. Hosted by John Schultz, Chief Marketing & Technology Officer at Grafe Auction, this show dives into the fascinating world of business auctions, equipment sales, and asset recovery. Each episode unpacks real-world case studies and timely insights drawn from over 65 years of industry leadership. From restaurant closures and manufacturing liquidations to distressed asset sales and SBA lo ...
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The AI & Data Driven Leadership Podcast offers a platform for leaders like you to share your experiences and strategies with a dedicated audience of business professionals and fellow executives from around the world. If you lead a company with at least 30 professional employees, we invite you to join us and share how data-driven decision-making has helped you solve complex problems, align strategic goals, and foster growth within your organization. Each episode of AI & Data Driven Leadership ...
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The AC Method

Aaron Clippinger

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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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Zero Limits: Business Growth Secrets

Steve Little and Melinda Wittstock

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What would it mean to your business to unlock the mysteries of maximizing value and growth for your company? Subscribe now to Zero Limits: Business Growth Secrets podcast to learn the 24 value drivers essential for increasing the value and potential exit multiple of your business. Whether you're raising capital or contemplating an exit strategy, this podcast is a treasure trove of actionable insights designed to reduce risk, enhance opportunity, and pave the way for a successful wealth creat ...
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Welcome to TodaysBusinessRadio.com. We are a combination of an on air radio show at KTLK AM 1130, Minneapolis, MN and our online and on demand “business reference library” of over 100 interviews with business advisors, in podcast format. Our mission is to help business owners to: increase enterprise value, improve profitability, control expenses and formulate an exit strategy for the business.
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MIT CISR

MIT CISR

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A research center at the MIT Sloan School of Management, MIT CISR helps executives meet the challenge of leading dynamic, global, and information-intensive organizations.
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How can Fintech contribute to building a better world? In Season 4 of Fintech Files, we’re turning our focus to where financial technology meets social impact. This season, we explore financial inclusion, sustainable investing, and decarbonization with some of the brightest minds in the industry. As financial services touch every aspect of our lives, the opportunity to drive positive change is enormous. About Fintech Files: Join us on Fintech Files from BCG Platinion as we explore the cuttin ...
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Welcome to The Demand Gen Pod, your go-to source for all things demand generation! If you're a marketer, business owner, or anyone interested in driving growth and revenue for your company, you've come to the right place. Hosted by industry experts and seasoned marketers, Demand Gen Pod takes you on an exhilarating journey through the world of demand generation. Each episode dives deep into exciting and actionable topics that will help you supercharge your marketing efforts and boost your bo ...
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Get passive income through short term rentals, and decide if you’re cut out for managing it yourself. If managing properties fills you up, you’ll learn how to build a management business. If it doesn’t, you’ll learn how to hire the right one. Airbnb, VRBO, STR, whatever name you know it by, you can make property management a good endeavor and be fulfilled while keeping the booking calendar filled as well. I’m Mark McDaniel. I’m not a real estate agent. I knew nothing about property managemen ...
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Finish Strong® by Becky Morgan

Fulcrum ConsultingWorks, Inc

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I fell in love with manufacturing when I first joined that world in the mid-70's. The creativity, the choreography of information and product, the amazing things that people can accomplish when we reduce and eliminate the barriers to great performance. It's not an easy world in which to thrive, much less survive, but I have a unique set of skills and way of thinking that has helped many manufacturers since I joined the ranks. After 14 years in the "big company" world, I started my own busine ...
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Introducing "Finishing Touches: How to Maximize Value and Strategize Your Business Transition" podcast, hosted by Vincent Mastrovito. Are you a dedicated business owner ready to embark on the next phase of your life? Maybe you are looking to start a new business, hand your business off to a family member, or simply become a fully retired entrepreneur? Planning for a successful transition can be complex and overwhelming, especially when family members are involved. But fear not, because at Fi ...
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The Property Management Show

The Property Management Show

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The goal of the Property Management Show podcast is to deconstruct business success into its key components and invite subject matter experts to help you improve every facet of your property management business. The topics covered here range from property management marketing, industry innovations, success stories, all the way to general best practices on how to run a successful business enterprise. The podcast creators are Brittany Jones and Marie Liamzon-Tepman from Fourandhalf, Inc – a ma ...
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Mik + One: The Official Project to Product Podcast by Dr. Mik Kersten

Dr. Mik Kersten: Author of Project to Product and Founder and CEO of Tasktop

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Since publishing best-selling book, Project to Product, technology business leader, Dr. Mik Kersten, has introduced transformative frameworks and ideas for delivering software at scale. He has given numerous standing room only keynotes and presentations worldwide and is an internationally recognized thought-leader. In this podcast, Mik + One, nothing is off the record as Mik sits down with industry leading guests and delves into how they deliver value and drive digital transformations in the ...
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Welcome to Making Business Profitable with EBITDA Growth Systems, the podcast where business owners, leaders, and operators in manufacturing come to sharpen their edge, scale smarter, and build highly profitable companies. Hosted by Mike Watkins and Dave McKeown, co-founders of EBITDA Growth Systems, each episode delivers battle-tested insights, real-world stories, and step-by-step strategies on topics like sales and marketing pitfalls, workforce retention, ERP systems, turnaround culture, o ...
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Many people struggle to align business and brand strategies to create value. Join Brian Sooy and other business leaders to explore what every service business owner can do to differentiate in their category, create value for customers and businesses, and win in the marketplace. Hosted on Acast. See acast.com/privacy for more information.
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Explore how to build and grow your business in today’s global marketplace. In each episode, we try to capture and share the essence of how interesting people often take unconventional paths to build their business, some of whom succeed, some who do not. The hosts for this podcast series are Bela Musits, former business school professor, venture capitalist, and entrepreneur based in upstate New York, and Mike Wasserman, professor of international management at the University of Applied Scienc ...
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Product Startup

Kevin Mako of MAKO Design + Invent

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The Product Startup Podcast is the hardware product development industry's #1 podcast. From invention idea to getting onto store shelves, and everything in between. Hear how inventors, product startups, & small manufacturers created their inventions and launched their physical product businesses. Learn from the industry's top industrial designers, mechanical engineers, PCB designers, consumer product managers, manufacturers, patent attorneys, hardware investors, product sellers, wholesalers, ...
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Today on Power Tips Unscripted, Arlin Sorensen, the CEO of Oak Road Consulting joins the show. Understanding the art of creating value within your business is pivotal, especially in the context of planning your exit strategy. It’s all about setting clear goals for your personal wealth and translating that into a business value target that can drive…
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Today’s episode of PowerTips Unscripted features Peg Buehrle as a guest. During the show, she discusses the significance of team development for business growth. The growth of a business depends on the growth of its key leaders and their respective teams. Therefore, it is crucial to have a development plan for each team member. Peg will shed light …
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In this episode, Aaron unpacks a hardtruth: most of us confuse motion with progress. After meeting with a newmentor, he was forced to face the fact that he had over a dozen active“projects” pulling his focus — and that being busy doesn’t mean you’re growing. He breaks down how to identify what’s actually worth your time, how to cutlow-ROI tasks, an…
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In this episode of AI & Data Driven Leadership, Dean Guida speaks to the Senior VP of Research and Development, and Executive Director of The Mind Science Center at Target Training International Success Insights, Ron Bonnstetter. Ron discusses his research on brain imaging, decision-making, and the emotional factors influencing our choices. He expl…
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It’s rare to come across a company that has evolved as profitably or organically as Threaded Fasteners, Inc. While it’s tempting to award all the credit to Billy Duren, president and CEO of the Alabama-based manufacturer and distributor, he’d be the first to tell you that the company’s success is wholly due to the creativity of its employee-owners.…
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What does it take to lead when lives are on the line? In this compelling episode of The Greatness Machine, former Navy SEAL Commander Rorke Denver joins Darius to explore what real leadership looks like under pressure. Drawing from years of leading special ops missions, Rorke shares how the same principles that guide elite warriors—clarity, discipl…
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What does it take to liquidate a 95-year-old legacy spanning 326 acres? In this episode, John Schultz takes you inside one of Grafe Auction's most monumental projects: the Arlington Park International Racecourse auction. Discover the strategic thinking that turned one massive event into 20 targeted auctions, the multi-faceted marketing used to sell…
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Welcome to the Wylie AgCast!! In this episode, we sit down with Cooperate Parts Manager Dene Morgan to explore what makes Wylie’s commitment to its customers so strong and lasting. From reliable parts and skilled service to a true heart for serving, Dene highlights how every team member works to keep customers operational and supported when it matt…
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Gary Bailey is the founder at The Talent Capitalist, where he teaches monetization as a discipline, and serves as a finance and monetization consultant at FinTech Strategic Advisors. With a background that spans from banking and derivatives pricing in the 1990s to coaching the rise of AI monetization product managers today, Gary brings a unique per…
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What if calories aren’t the whole story? In the realm of nutrition and health, the traditional belief has been that counting calories is the ultimate key to managing one’s diet effectively. But what if we told you calories might not be the key to a healthy diet? Delving beyond the calorie count, this question encourages us to explore the multifacet…
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This Independence Day weekend, it’s time to declare your freedom—not just as a citizen, but as a business owner! In this special episode of Potty Talk, Richard Behney dives into the systems, tools, and strategies you need to break free from the daily grind of your plumbing business. Learn how to build a business that doesn’t rely on you 24/7, so yo…
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This is an Impact Pricing Blog published on May 5, 2025, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/urgent-pricing-decisions/ If you have any feedback, definitely send it. You can reach us at [email protected]. Now, go make an impact. Connect with Mark Stiving: Email: mark@i…
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How do people see you, and more importantly, how do you see yourself? The way others treat us reflects their perception of us, but how we respond shows how we perceive ourselves. Being able to recognize and own this dynamic is key to building strong relationships - both personal and professional. Today, I am flying solo for the 300th episode of The…
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In this episode, Aaron shares a powerful mindset shift around hiring, especially as he explores acquiring a local sign company. What starts as a discussion about evaluating a deal quickly becomes a deep dive into core values, people analysis, and what most leaders get wrong when hiring or restructuring their team. If you've ever said “there’s no go…
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In this episode of AI & Data Driven Leadership, Dean Guida speaks to the Managing Partner of AI First Principles, Anthony Franco. Anthony shares lessons from building and exiting multiple businesses, discusses the realities and hype of AI in entrepreneurship, and explores how to operationalize AI using frameworks like First Principles and the Wiser…
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In this episode, Mik Kersten is joined by Gene Kim—author of The Phoenix Project and The Unicorn Project—for a deep dive into Vibe Coding, his upcoming book co-authored with Steve Yegge. Gene shares how learning to “vibe code”—where the developer supervises AI-generated code instead of writing it line by line—transformed his own productivity and re…
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What if the key to lasting success isn’t just about hiring the right people, but also about letting them go the right way? In this episode of The Greatness Machine, Darius chats with Robert Glazer, entrepreneur, bestselling author, and former CEO of Acceleration Partners, about building a culture of trust, transparency, and long-term relationships.…
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This episode provides a practical guide to selling used restaurant equipment. Host John Schultz outlines strategic options based on your needs, comparing the DIY approach for single items, the speed of selling to a dealer, and the high-value efficiency of a professional auction for full liquidations. The key to maximizing your financial return, reg…
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Garrick van Buren is the owner and principal consultant at Pricing from the Start, where he helps early-stage entrepreneurs and B2B SaaS companies create effective pricing strategies before they invest heavily in product development. Since 2003, he has been launching and managing businesses that support entrepreneurial organizations. His diverse ex…
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Ever wondered how burning the boats can lead to extracting more value than you ever thought possible? In this episode of The Greatness Machine, we welcome back Matt Higgins, the author of the groundbreaking book Burn the Boats: Toss Plan B Overboard and Unleash Your Full Potential. Matt delves into the art of setting and achieving goals, sharing hi…
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This is an Impact Pricing Blog published on April 28, 2025, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/why-i-dont-use-value-maps/ If you have any feedback, definitely send it. You can reach us at [email protected]. Now, go make an impact. Connect with Mark Stiving: Email: ma…
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Sometimes the answers we’re chasing in business and life have already been written—centuries ago. In this solo episode, Darius Mirshahzadeh dives deep into four timeless quotes by the Stoic philosopher Epictetus, exploring how ancient wisdom still holds power in modern life. Recorded from an Airbnb in Barcelona, Darius shares personal insights and …
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Running a plumbing business is hard work, but it shouldn’t cost you your personal life. In this episode, Richard Behney gets real about the challenges of achieving work-life balance as a plumbing business owner. Learn how to set boundaries, delegate tasks, and prioritize what matters most—both in your business and at home. If you're feeling stretch…
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In this episode of PowerTips Unscripted, Victoria and Mark are joined by Pete McDowell to discuss succession planning and how business owners can exit their company. According to Pete, there are four primary ways for a business owner to leave their company: selling the company, transferring the company to family or employees, or ESOP. He also highl…
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This special episode features AaronClippinger's full presentation from the ISA Sign Expo in Las Vegas: Are You the Leader Your Company Needs?In this high-impact talk, Aaron dives into the evolving role of CEOs andpresidents, what leadership really looks like in the sign industry, and howculture, vision, and accountability separate startups from gro…
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In this episode of AI & Data Driven Leadership, Dean Guida speaks to the Senior Pricing Advisor and CEO of WillingnessToPay, Ulrik Lehrskov-Schmidt. Ulrik discusses the impact of pricing strategies on business growth. Ulrik shares insights from his experience with companies like Microsoft, emphasizing value-based pricing, customer understanding, an…
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Ever heard the phrase "chain of pain?" If you’re a wholesale distributor, chances are you’ve experienced it via the cascading agony of outdated workflows or missed sales opportunities. Pierre Barbeau, co-founder and CEO of Moblico, returns to chat with Jason about his company’s supercharged mobile technology solution to common pain points, includin…
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What does it take for an idea to stand the test of time and shape generations? In this episode, Eric Jorgenson returns on The Greatness Machine to explore the enduring power of timeless ideas and transformative storytelling. Joining host Darius Mirshahzadeh, they dive into what makes certain books iconic and how mystics like Rumi and Jesus continue…
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In this episode, John Schultz explores why business auctions are a crucial strategic tool for SBA lenders managing defaulted loans. He breaks down the immense pressures of asset depreciation and holding costs, revealing how the speed and competitive nature of an auction not only preserve but maximize asset value. Listeners will learn about the powe…
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Fede de la Balze is the Co-CEO at Staff Schedule Care and former VP at Pacific Lake Partners, a unique private equity firm specializing in entrepreneurship through acquisition (search funds). With extensive experience in pricing strategy for small and mid-sized businesses, Fede has been instrumental in developing pricing bootcamps for private equit…
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In a world full of challenges, how can technology be a force for good? As we navigate the complexities of the modern era, it becomes increasingly evident that the role of technology extends far beyond innovation for innovation’s sake; it is a formidable force capable of catalyzing positive change. Marga Hoek, a visionary three-time CEO and sustaina…
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This is an Impact Pricing Blog published on April 21, 2025, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/moving-hearts-and-minds/ If you have any feedback, definitely send it. You can reach us at [email protected]. Now, go make an impact. Connect with Mark Stiving: Email: mark…
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What if your core values weren’t just words on a wall—but the driving force behind every decision, meeting, and moment of accountability? In this solo episode of The Greatness Machine, Darius Mirshahzadeh dives into practical, powerful ways to bring core values to life—turning them into living, breathing parts of your team’s daily rhythms. From fam…
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Your plumbing techs are the backbone of your business—are you setting them up for success? In this episode, Richard Behney shares his proven strategies for training plumbing techs to deliver exceptional service, improve efficiency, and represent your brand with pride. Whether you’re onboarding new hires or building up your current team, this episod…
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Ina Sebastian reads MIT CISR's June 2025 research briefing, which she co-authored with Stephanie Woerner and Peter Weill. See the text version and related content at https://cisr.mit.edu/publication/2025_0601_ANZInstitutionalPlatformTransformation_SebastianWoernerWeill.Abstract: As business models become more AI-enabled, strategically designing, ev…
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For many remodelers, digital marketing is the “voodoo” magic. With so many options, where do you begin? Well, Spencer Powell has the answer. In this episode, Spencer dives into his book, The Remodeler Marketing Blueprint. He talks about everything that you need to know about being found online, successfully. Spencer is the CEO of Builder Funnel and…
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In this episode, Aaron breaks down what it actually means to build a real leadership team — not just taskmasters or title-holders. Inspired by the book Traction, he shares the importance of vision, buy-in, and defining core values that truly guide hiring, culture, and execution. From calling out weak leadership habits to sharing the questions that …
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What if everything you’ve been taught about dating is only half the story? In this episode of The Greatness Machine, Darius is joined by dating and relationship coach Elsa Moreck for a powerful deep dive into the psychology of attraction, emotional intelligence, and modern masculinity. Together, they explore what it means to be truly self-aware in …
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John Schultz shares the extraordinary story of auctioning the Gemini Giant, an iconic Route 66 landmark. Learn how Grafe Auction's strategic approach navigated intense community interest, achieved a record sale, and ensured this piece of Americana was preserved right where it belongs. Value beyond dollars.…
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Join Mark Stiving for a unique dual-guest conversation with Jon Jennings, longtime Impact Pricing sponsor and successful pricing recruiter, and Ryan Walter, a pricing veteran with over 15 years of leadership experience who recently transitioned into recruiting. Together, they reveal the insider's view of private equity pricing transformations, from…
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How can we foster a culture of "unreasonable hospitality" and go above and beyond conventional standards to deliver exceptional experiences? Will Guidara, a distinguished figure in the world of hospitality and fine dining, has not only earned numerous accolades but has also revolutionized the way people perceive dining experiences. His journey teac…
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This is an Impact Pricing Blog published on April 14, 2025, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/willingness-to-pay-is-not-rational/ If you have any feedback, definitely send it. You can reach us at [email protected]. Now, go make an impact. Connect with Mark Stiving: …
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What if the secret to a better life is simply choosing people and habits that calm your nervous system? In this deeply personal solo episode of The Greatness Machine, Darius Mirshahzadeh opens up about a recent experience that forced him to slow down and re-evaluate what truly matters. After facing some unexpected health challenges, he found clarit…
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A strong brand is the key to standing out in a crowded market. In this episode of Potty Talk, Richard Behney walks you through how to create a plumbing brand that customers trust and remember. Learn how to define your unique selling proposition, build credibility, and turn satisfied customers into raving fans. If you want to attract the right custo…
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Most property-management owners focus on adding new doors, or, they’re just concerned with reputation management and they don’t feel like they need to grow their business. But, they ignore the cause of lost revenue and lower customer lifetime values: annual churn that quietly erodes 20–25 % of portfolios. You probably don’t realize just how big you…
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The thought of showing your financials to your employees may be unsettling. We’ve known remodelers who are so leery of sharing their numbers, their field crews don’t even know their project budgets. But it doesn’t have to be that way, says Ken Kirsch, a proponent and practitioner of Open Book Management. In this episode, Ken tells Victoria and Mark…
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What if your body could open doors before you even speak? That’s exactly how Kyle (@excaliburrcoaching) sees it—and lives it. In this powerful episode, we dive deep into the mindset, discipline, and systems behind Excaliburr: a coaching method designed to build high-value men by optimizing strength, mobility, clarity and long-term health. Kyle brea…
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