Best Pru Life Uk Podcasts (2025)

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How to be F.A.B. at sales! 28:40

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13d ago28:40

28:40

Let us know your thoughts on this episode! Many sales people in technical sales are comfortable talking about the latest features of their instrument or consumable product. After all, they are in the role they have due their technical or scientific knowledge. However, it is an old adage in sales that customer don't buy features, they buy benefits. …

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Help! My boss wants to visit customers with me in the field! 29:15

1M ago29:15

29:15

Let us know your thoughts on this episode! Salespeople often get nervous when their manager contacts them to arrange a day in the field with them seeing customers. Field accompaniment is a great way for a sales manager to give coaching and feedback to their salesperson, and for the salesperson to learn "on the job". In this episode host and trainer…

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The Gift of Feedback: A Path to Improvement 26:11

1M ago26:11

26:11

Let us know your thoughts on this episode! In this episode of The Luxury of Choice, Steve Vaughan is joined by Jonathan Cooper and Christian Walter. The team discuss the critical role of feedback in personal and professional development. They explore the definition of feedback, its importance in fostering self-awareness, and the distinction between…

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How do I find enough time to do everything! 31:06

2M ago31:06

31:06

Let us know your thoughts on this episode! One of the most common challenges we hear from sales people is lack of time do fit everything in. Whether in front line sales, sales support or sales leadership, demands on our time from our customers, colleagues and our own organisation constantly challenge our ability to think and to plan. In this episod…

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Mastering Team Dynamics in Sales - The Art of Situational Leadership 32:49

2M ago32:49

32:49

Let us know your thoughts on this episode! In this episode of the Luxury of Choice podcast, host Steve Vaughan, along with colleagues Pru Layton and Pascal Le Floch, delve into the complexities of sales management and leadership. They explore why some team members respond better to certain managers, the importance of understanding team dynamics, an…

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Why having competition in sales is good news! 33:22

3M ago33:22

33:22

Let us know your thoughts on this episode! In this week's show Steve Vaughan is joined by two of his sales training colleagues, Pru Layton and Jayne Green. Having competition in technical B2B sales is inevitable and part of the job; however it is also good news! The team discuss why having competition helps you "sharpen the saw" and why competition…

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International Women's Day - Why do we need IWD in 2025? 38:08

3M ago38:08

38:08

Let us know your thoughts on this episode! This is a special bonus episode around the topic of International Women's Day. On March 8th each year, IWD has been in place for over 100 years, and recognizes the achievements of Women worldwide, as well as campaigning for gender equality and inclusiveness. Steve Vaughan is joined by his colleague Jayne G…

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Why 1-to-1 meetings matter, and our tips to make them effective! 35:00

3M ago35:00

35:00

Let us know your thoughts on this episode! Having regular, scheduled 1-to-1 meeting with your team members can significantly impact employee engagement and retention. Yet many managers don't prioritize 1-to-1's, or if they do have them, do them badly! In this episode Steve Vaughan, Pru Layton and Pascal Le Floch discuss why 1-to-1's matter, where t…

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Am I doing the right things to make my sales number? 34:15

4M ago34:15

34:15

Let us know your thoughts on this episode! In this episode of The Luxury Choice podcast, host Steve Vaughan and his colleagues Jayne Green, Pru Layton and Jonathan Cooper discuss the essential elements of sales success. They explore the importance of planning, understanding performance indicators, and the role of self-awareness and management in ac…

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How to Delegate Effectively 29:56

4M ago29:56

29:56

Let us know your thoughts on this episode! In this episode of the Luxury of Choice podcast, Steve Vaughan, Pascal Le Floch and Christian Walter discuss the critical skill of delegation in sales and management. They explore the definition of delegation, its importance, and the challenges faced by managers and salespeople in effectively delegating ta…

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Why is my sale stuck in purchasing? And what can I do about it!! 34:09

5M ago34:09

34:09

Let us know your thoughts on this episode! In this episode of 'The Luxury of Choice', host Steve Vaughan, along with guests Jayne and Jonathan, delve into the common phrase 'my order is stuck in purchasing'. They explore the implications of this phrase on sales forecasting and revenue projections, the importance of understanding the buying process,…

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Why doesn't my sales team do what I tell them to do? 40:22

6M ago40:22

40:22

Let us know your thoughts on this episode! In this final episode before the holiday season, Steve, Jonathan and Pascal discuss the challenges sales managers face in getting their teams to follow directives. They explore the importance of trust, situational leadership, and the shift from directing to coaching. The conversation emphasizes the need fo…

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Navigating Year-End Sales Pressures 31:38

6M ago31:38

31:38

Let us know your thoughts on this episode! For many sales professionals, the end of the calendar year is also the end of the business year. This frequently means a lot of stress and pressure to close as many sales as possible and the make the numbers as good as they can be. In this episode Steve is joined by Debbie Airey and Jayne Green to discuss …

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The New Sales Manager - Where to start, what to do, and when! 35:14

6M ago35:14

35:14

Let us know your thoughts on this episode! In this episode of the Luxury of Choice podcast, Steve Vaughan, Jonathan Cooper, and Christian Walter discuss the essential steps for new sales managers to take when starting their roles. They emphasize the importance of getting to know team members, understanding business metrics, and taking decisive acti…

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The Pro's and Con's of bringing business forward at year end. 30:04

7M ago30:04

30:04

Let us know your thoughts on this episode! In this episode of The Luxury Choice podcast, Steve Vaughan, Prue Layton, and Debbie Airey discuss the complexities of bringing business forward at year-end. They explore the pros and cons of this strategy, emphasizing the importance of maintaining customer relationships and the potential pitfalls of short…

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Navigating the Player-Manager role in sales - managing the team and selling personally at the same time 36:58

7M ago36:58

36:58

Let us know your thoughts on this episode! In this episode of the Luxury of Choice podcast, host Steve Vaughan, along with fellow sales trainer Jonathan Cooper and Debbie Airey, delve into the complexities of the "player manager" role in sales. In other words, both managing a sales team, whilst maintaining personal sales responsibility such as a te…

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Coping with Rejection and the Word No in Sales 32:17

8M ago32:17

32:17

Let us know your thoughts on this episode! In this episode of the Luxury of Choice podcast, host Steve Vaughan, fellow sales trainer Jane Green and new colleague Debbie Airey discuss the challenges of facing rejection in sales, particularly the word 'no.' They explore the emotional impact of rejection, the different types of 'no' responses, and the…

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From in the Team to Being the Boss - Stepping up as a New Sales Manager 34:59

8M ago34:59

34:59

Let us know your thoughts on this episode! In this episode, Steve Vaughan is joined by fellow sales trainers Christian Walter and Pascal le Floche. The team discuss the challenges of transitioning from a sales role to a sales management position, particularly when promoted from within the team. They share insights on: -Recognizing the shift in skil…

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Who's afraid of Ghosting? Why customers don't get back to you, and what can you do about it 36:28

9M ago36:28

36:28

Let us know your thoughts on this episode! After the summer break, the george james team are back with season 2 of the podcast. In this episode, Steve, Pru and Jayne discuss the topic of ghosting in sales. They define ghosting as when a customer or prospect stops responding to calls, emails, or other forms of communication. The hosts explore the re…

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Behind your Sales Target? Here's what you need to do. 34:19

11M ago34:19

34:19

Let us know your thoughts on this episode! In this episode, Steve, Pru and Jonathan discuss what to do if a salesperson is behind target. They emphasize the importance of not panicking and instead evaluating why they are behind and taking ownership of their actions. They suggest reflecting on what they have been doing and identifying any areas for …

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Mark Davison - CEO of Grant Instruments- leading a scientific equipment manufacturer in 2024 36:32

11M ago36:32

36:32

Let us know your thoughts on this episode! In this episode of The Luxury Choice podcast, host Steve Vaughan interviews Mark Davison, the CEO of Grant Instruments, a scientific equipment brand. Mark shares his background and career journey, including his experience in the pharmaceutical industry and his role in preventing the production and distribu…

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Closing and Agreeing the Next Steps in Sales 32:50

12M ago32:50

32:50

Let us know your thoughts on this episode! In this episode, Steve and Pru discuss the topic of closing in sales. They define closing as the final step of the sales process where the customer agrees to place an order. However, they also emphasize that closing is not just about getting the order, but also about getting commitment to the next step in …

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Samuel Issacs - Digital Marketing in the Medical Devices Industry 32:12

12M ago32:12

32:12

Let us know your thoughts on this episode! In this interview episode, Steve chats to Samuel Issacs. Sam is the Head of Marketing at Niox. He discusses the impact of digital marketing on the medical devices industry and the importance of internal marketing. He shares insights on marketing strategies, the role of passion in marketing, and the use of …

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Facing Objections in the Sales Process 38:43

1y ago38:43

38:43

Let us know your thoughts on this episode! In this episode, Steve, Pru and Jonathan discuss customer objections in the sales process. They define customer objections as concerns or disagreements raised by customers that can halt the sales process. They explore the reasons why customers raise objections, including misunderstandings, competitor influ…

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Jo Keeler: Building effective teamwork using Belbin team roles 34:04

1y ago34:04

34:04

Let us know your thoughts on this episode! In this episode, Steve Vaughan interviews Joe Keeler, the Managing Director of Belbin Ltd. They discuss the concept of Belbin team roles and how they can help teams work better together. The Belbin team roles theory originated from research conducted at Henley Business School in the 1960s and has since bee…

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Effective Negotiations Part 2 33:06

1y ago33:06

33:06

Let us know your thoughts on this episode! In this second of a two part series on effective negotiations, Steve, Pru and Jonathan discuss the practical aspects of negotiating with a professional purchaser. They talk about how to achieve a win:win, how to effectively trade, seeking agreement, why you can enjoy a negotiation, why you shoudn't offer p…

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Manel Berga - Successful social selling using LinkedIn 38:47

1y ago38:47

38:47

Let us know your thoughts on this episode! In this episode, Steve's guest is Manel Berga. Manel is responsible for lead generation and lead management for Novonesis, with a particular focus on using LinkedIn to find, nurture and actively manage prospects using LinkedIn. Steve and Manel discuss how sales people can proactively identify and reach out…

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Effective Negotiations Part 1 34:26

1y ago34:26

34:26

Let us know your thoughts on this episode! In this first of a two part series, Steve, Pru and Jonathan look at what are the key steps in planning and preparation for an effective negotiation. They discuss, amongst other topics: What is a Win/Win Knowing your position before starting the negotiation Who should be on the team Should you take your bos…

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Jiteen Ahmed- Purchasing and supplier engagement at a leading UK university 36:12

1y ago36:12

36:12

Let us know your thoughts on this episode! In this Luxury of Choice interview episode, Steve meets Jiteen Ahmed. Jiteen is Head of Technical Services in the colleague of Health and Life Sciences at Aston University, UK. He is also chair of the Southern Universities Purchasing Consortium. In a wide ranging discussion, Jiteen and Steve discuss : Why …

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Decision Makers - how to get to see them and what they will want to talk about 29:34

1+ y ago29:34

29:34

Let us know your thoughts on this episode! In technical sales, at some stage in the sales process we have to engage with ultimate decision makers. Often senior people in the account, they are unlikely to want to have technical conversations; instead they will want to know about return on investment Investment, any pereceived risk, and how any purch…

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Why Cold Calling isn't Dead - Anthony Stears, The Telephone Assassin 39:00

1+ y ago39:00

39:00

Let us know your thoughts on this episode! In this Luxury of Choice Interview show, Steve talks to Anthony Stears, The Telephone Assassin. Anthony is a leading expert on Telephone Engagement, specialising in helping businesses to improve customer service and sales results via the telephone. They discuss: How to get more appointments using the phone…

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Professional Product Demonstrations - The Do's and Don'ts 48:44

1+ y ago48:44

48:44

Let us know your thoughts on this episode! Product demonstrations are a key part of any sales process in technical equipment sales. In this episode Steve, Pru and Jonathan discuss the do's and don't of a great demonstration; including how to prepare, the key questions to ask, the importance of timing and what is a "puppy dog close"! The team also d…

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Debbie Airey- Experienced Sales Leader at Halma plc- A Luxury of Choice Interview 29:35

1+ y ago29:35

29:35

Let us know your thoughts on this episode! For this interview episode Steve talks with Debbie Airey. Debbie is an experienced and successful Sales Leader within Halma plc, a global group of life saving businesses, and one of the UK's most admired companies. After 4 successful years with the Halma business Crowcon, where she has doubled sales, she i…

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10 great New Year's resolutions for salespeople in technical sales 30:57

1+ y ago30:57

30:57

Let us know your thoughts on this episode! Steve, Jonathan and Pru are back for the first show of 2024, and their topic is 10 great New Year's resolutions for salespeople in technical sales. They discuss: Why the start of the year is a great time to work on your personal development Why looking back on what you did- or didn't- do last year is a gre…

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Looking back on 2023, plus plans for 2024 4:21

1+ y ago4:21

4:21

Let us know your thoughts on this episode! This special holiday season episode features Steve reflecting on 2023 and outlining the plans for the show in 2024. We want to hear from you! If you have any sales or business related question you would like to ask the team, or if you have a suggestion for a guest interview we would love to hear from you. …

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The Culture Challenge and the impact of toxic culture in business 33:42

1+ y ago33:42

33:42

Let us know your thoughts on this episode! For this month's interview show Steve talks with three HR and business professionals about the impact of culture on sales and business. Becky Crisp, Katy Davies and Jo Boyd discuss with Steve: How company culture is not just about having some words on a piece of paper! Why culture doesn't (just) come from …

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How to make a great sales visit to a customer 33:40

1+ y ago33:40

33:40

Let us know your thoughts on this episode! Steve Vaughan is joined by three new members of the george james training team for a discussion on what makes a great sales call, and some key do's and don't for a professional visit to a customer. Steve, Jayne, Christian and Pascal discuss, amongst other topics : Why there is no excuse for not being fully…

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Mental Fitness in business - Luke Evans of Heddway 40:25

1+ y ago40:25

40:25

Let us know your thoughts on this episode! On our latest interview show, Steve talks to Luke Evans from Heddway. Luke specializes in provided training for mental fitness and a positive mental approach. Luke tells Steve: How his personal journey from growing up in the Welsh Valley's to working as a trainer for a leading pharmaceutical company has le…

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Kick Off Meetings - the Do's and Don't for a successful event 33:38

1+ y ago33:38

33:38

Let us know your thoughts on this episode! In this weeks show Steve, Pru and Jonathan discuss kick off meetings. Many businesses with a calendar financial year will right now be planning their start the year meeting for 2024, so this episode will be really helpful for anyone working on their event. The team discuss: Why less is more when it comes t…

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LinkedIn and marketing - interview with Martina Neville, Detta Consults 33:26

1+ y ago33:26

33:26

Let us know your thoughts on this episode! In this 2nd of our interview shows, Steve talks to Martina Neville, PhD of Detta Consults. Martina is a specialist and subject matter expert in the field of life science marketing. This is a thought proving show that will for sure get you thinking! Martina tells Steve: Why companies move too quickly into t…

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Qualification of Sales Opportunities - the why and the how! 37:20

1+ y ago37:20

37:20

Let us know your thoughts on this episode! In this latest episode, Jonathan, Pru and Steve, the training team of george james ltd discuss qualification of sales opportunities. Qualification is a key part of any well managed sales processes. The team discuss: Why you don't have to run with every sales opportunity Why commercial qualification is just…

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Channel Partner Recruitment and Management - Interview with Sharon Eaton, BioChannel Partners 34:55

1+ y ago34:55

34:55

Let us know your thoughts on this episode! The Luxury of Choice Podcast now becomes a two episodes per month show, with our first guest, Sharon Eaton of BioChannel Partners. Sharon has over 30 years of expertise in working with, managing and finding channel partners in the laboratory equipment and life science markets. BioChannel Partners have been…

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What is a Sales Process? And why do I need one? 30:00

2y ago30:00

30:00

Let us know your thoughts on this episode! For this second podcast from the training team at george james ltd, Steve, Pru and Jonathan discuss the Sales Process. They talk about : Why do businesses and sales teams need a process Why selling isn't just all about charisma and being a good talker! Why the best sales processes are simple and easy to un…

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What is a Luxury of Choice? 30:45

2y ago30:45

30:45

Let us know your thoughts on this episode! The Luxury of Choice is a new podcast brought to you by the sales training team of george james ltd, and is a great listen for anyone in technical B2B sales. In this first episode Steve, Jonathan and Pru discuss: What is a "Luxury of Choice" ? Why sales people should always keep prospecting What stops sale…

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Ep 001 Begin 24:22

2+ y ago24:22

24:22

So many things can bog you down even before you get started. While beautiful, giving birth to an idea and actually fleshing it out in the world can be messy and well, overwhelming. In this episode, I actually share two stories of beginnings. A driver to top seller who just took it by the horns and started to sell with what he learned while in his c…

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Trailer - Welcome to the Essentially Prudent Podcast! 3:41

4y ago3:41

3:41

Hello Oroquieta and Hello World! Welcome to the ESSENTIALLY PRUDENT Podcast! Finally we are here! They say that we make up to 35,000 decisions in a single day. That many things to think about can exhaust our energy and willpower. Now, just how much of these can we really smartly consider before we just shift to auto-pilot mode or worse, into the “b…