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Shopify Store Optimization Podcasts

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The Unofficial Shopify Podcast

Kurt Elster, Paul Reda

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Weekly
 
NEW EPISODES EVERY TUESDAY, SUBSCRIBE FOR UNBEATABLE ECOM RECON – Every Tuesday since 2014, host Kurt Elster shares the Shopify success stories that nobody tells you about, straight from the entrepreneurs living it. Subscribe for a raw look at what it really takes to succeed on Shopify.
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If you’re an online seller, ecommerce operator, DTC brand builder, or aspiring ecom entrepreneur, this podcast is for you. Whether you’re launching your first online store, running a growing DTC brand, or managing an established ecommerce store, this show delivers actionable marketing and sales insights to help you build and grow a profitable business. We focus on the tools that matter — from marketing apps and SaaS solutions to proven services — so you can grow your online store faster and ...
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The best SEO podcast for entrepreneurs and creative small business owners who want to build a better website to grow their business! ✨This SEO-focused podcast combines brand strategies mixed with fresh ideas for websites, digital marketing, and customer experience. ✨WHY SEO? ✨SEO is important because it can help a business be found by people searching for what they sell. In 2025, SEO for LLMs and AI-powered search engines will grow in importance. But don't feel overwhelmed: SEO can be simple ...
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The Retail Podcast

The Retail Podcast

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Retail reinvents itself daily. The Retail Podcast arms founders, operators, and retail technologists with battle-tested tactics to outpace change. Each week candid conversations with store chiefs, DTC disruptors, and tech visionaries reveal how to turn AI, data, and culture into margin and loyalty. No jargon just hard numbers, honest lessons, and plays you can run before next Monday. Press play; lead the future of commerce.
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Welcome to the #1 podcast in the eCommerce operations space... There is a deluge of content around how to grow an eCommerce business but very little support for the people “working behind the scenes” to ensure that customers receive their orders whilst having an awesome brand experience, that you don't run out of stock and that your eCom store doesn't run out of cash... That's why we created this podcast, for the unsung operational heroes out there grinding away in spreadsheets and storeroom ...
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Welcome to ”Ecommerce Insider” the ultimate podcast series dedicated to empowering Shopify store owners with valuable insights and strategies to boost their sales and grow their businesses. Join us on this exciting journey as we delve deep into the world of Shopify, uncovering hidden gems and actionable tips that will take your online store to new heights of success. Each episode is carefully crafted to provide you with expert advice, industry trends, and real-life success stories from top S ...
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Commerce Tea

Rhian Beutler, Kelly Vaughn

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Commerce is changing faster than ever before. That’s why we started Commerce Tea, a podcast to help you keep up with what’s happening in the industry. We’re your hosts, Kelly Vaughn, CEO and founder of Shopify Plus agency The Taproom, and Rhian Beutler, COO, and co-founder of the Shopify app company venntov. With a combined 20 years ecommerce experience, Rhian and Kelly will teach you tips and tricks for growing and scaling your online store, hear from top experts in the industry, and be ins ...
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This podcast focuses on helping Business leaders, Founders, Sales Professionals, Commercial directors, and CFO's make informed business decisions when it comes to marketing. The podcast is designed to give non-marketing professionals the tools and knowledge to optimise their customer purchase journeys across online and offline touch points in order to see a real impact on their bottom line. New episodes come out every week. For future episodes, you can send your questions to me via LinkedIn ...
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Welcome to the EcomXFactor Podcast! Wondering how you can build and scale your Ecommerce store? Want to learn updated Digital Marketing practices and hacks that Gurus don't share in their groups and Youtube Videos? Do you want to learn how to boost your productivity and efficiently run an online business? Then this is the show for you. We will share best practices and what is working these days for us and for our clients. We will explore different topics, such as: conversion rates optimizati ...
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Contact Webtrack Technologies today for on-demand scaling of business processes and solutions which bring growth to your organization. We provide the top IT services under a single umbrella, in which include web design services, web development, SEO, and digital marketing.
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🌐 Visit Retail News.AI, your premium destination for the most relevant, cutting-edge information in the retail sector: https://retailnews.ai/💬 Which of these trends do you think will shape the future of retail the most — and why? Share your thoughts in the comments below!✅ Subscribe now and never miss a new episode of The Retail Podcast. / @thereta…
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In Part 2 of this engaging conversation with content marketing expert Andy Crestodina, we dive deeper into the evolving world of SEO, AI's growing role in content creation, and the power of collaboration. Andy shares insights on balancing human judgment with AI tools like Surfer SEO, creating successful local events, and leveraging original researc…
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In this episode, we unpack bundles and bulk discounts and how they can nudge customers to buy more and boost revenue. Katie Keith, Founder and CEO of Barn2 Plugins, shares why most stores struggle to increase average order value and how her new Shopify app bridges the gap between different discount strategies. She also provides a masterclass on dis…
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Retail is moving faster than ever—AI, private labels, and the holiday promo wave are reshaping how we shop. In this episode, Alex and Joe go live across YouTube, LinkedIn, and Twitch to unpack the week’s biggest stories: ⏱️ Timestamps 00:00 – Intro: First live broadcast 00:40 – Shopify unlocks ChatGPT checkout for 1M merchants 01:23 – Etsy stock ju…
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Five Things Friday UK Edition with Simone Oloman & Alex. CHAPTERS 00:00 Intro cold open 00:17 Roll credits & setup 00:54 Boots fragrance-only boutique (Broadgate) 01:52 Boots’ beauty play & premium push 03:13 Hand-off 03:26 Designers at Debenhams returns (Kim Cattrall, Ashish) 05:09 High street needs a little “zhuzh” 06:00 Festive trading season se…
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This week on Five Things Friday, Alex and Simon unpack the retail stories shaping headlines and boardrooms: Shein sparks backlash with a London pop-up designed for independents Amazon Fresh shutters physical grocery stores—pivoting tech into airports and e-commerce UK retail sales decline for the twelfth month straight, according to the CBI Starbuc…
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In this episode of the Simple and Smart SEO Show, Crystal Waddell (me!) sits down with Andy Crestodina, co-founder of Orbit Media, to explore SEO, AI, and content marketing. Andy shares his insights on how search behavior is shifting, the importance of training AI to recognize and recommend your brand. 🔑 Key Takeaways: AI Search vs. Traditional Sea…
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Building Billion-Dollar Consumer Brands with Michael Jones From Dollar Shave Club to Liquid Death, Michael Jones has helped launch and scale consumer companies worth over $6B. In this episode, he shares how venture studios work, why TikTok Shop is a key growth channel, and how AI is changing the speed and cost of building businesses. About the Gues…
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In this episode, we dive into how AI agents are changing customer support (CX) and operations for DTC brands. Dom Steil, CEO and Founder of StateSet, shares how his platform automates complex tasks like warranty replacements and subscription changes while keeping a personal touch. He explains the difference between AI agents and chatbots, how to ma…
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"ChatGPT is not that sophisticated yet. So for marketers, what that means is there are real ways right now for arbitrage in this short period of time before ChatGPT gets good enough to say, no, we're only showing the proper result." Mac King from Domaine breaks down why merchants are seeing ChatGPT and Perplexity show up as referral sources in thei…
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Welcome to Five Things Friday APAC Edition (yes, on a Monday this time!). In this episode, we unpack the big signals shaping retail and consumer markets across the region and beyond. Here’s what we cover: Shanghai Fashion Week SS26 – momentum, buying power, and why global buyers are watching China again. India’s luxury beauty boom – $800M today, $4…
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In this episode, we dive into the challenge of selling products across the diverse markets of Europe. Nicolas Appert, CEO of Lengow, shares why Europe is a huge market of 30 small, unique countries with different rules, languages, and payment habits. He explains how localization is key, going beyond simple translation to include cultural understand…
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In this episode, we explore how to boost engagement and recover sales by moving from clicks to conversations. Giorgio Pagliari, CEO of Spoki, shares how his platform uses WhatsApp and AI to deliver instant customer support, automate communications, and drive revenue growth for ecommerce businesses. He also explains how AI is creating a new era of c…
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In this episode of The Retail Podcast, Alex Rezvan sits down with Connie Kwok, Vice President of Quick Commerce at Glovo, to unpack the future of on-demand retail. From groceries and electronics to medicine and AirPods, Glovo has become one of Europe’s most dynamic marketplaces—operating in 23 countries and redefining convenience beyond speed. Conn…
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Jamil Bhuya has scaled businesses across three wildly different industries: restaurants, beauty, and now Shopify agencies. That multi-industry perspective gives him a unique superpower—he can spot the conversion killers that store owners become blind to. We talked about why fresh eyes matter more than fancy tools, the psychology behind purchase obj…
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In this episode, we explore why a Shopify ecosystem-first approach is key for e-commerce growth. Anton Ekström, an entrepreneur and expert at Iggy Agency, explains why merchants should see Shopify as a powerful operating system, not just a simple store builder. He also shares tips on how to choose the right theme, avoid app clutter, and leverage Sh…
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London Fashion Week’s smartest activations, Tala’s next store move, circularity brought to life, Apple’s youth brief, and why brands are making TV. Episode Summary It’s Five Things Friday, UK Edition. Alex and co-host Simone Oloman break down five stories shaping retail and culture this week: British Vogue’s concept café during London Fashion Week …
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London Fashion Week’s smartest activations, Tala’s next store move, circularity brought to life, Apple’s youth brief, and why brands are making TV. Episode Summary It’s Five Things Friday — UK Edition. Alex and co-host Simone Oloman break down five stories shaping retail and culture this week: British Vogue’s concept café during London Fashion Week…
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Why Most e-Commerce Brands Are Solving the Wrong Problem Join host Norbert Strappler as he speaks with Tina Nelson, Product Strategy Director at Optimizely, about the evolution of digital commerce platforms and strategic AI implementation. About the Guest: Tina Nelson brings 20+ years of experience from development to digital strategy, having worke…
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In this special episode of The Retail Podcast, Alex Rezvan sits down with Jill Dvorak (SVP Content, NRF) and Ryf Quail (Managing Director, NRF APAC) for a behind-the-scenes look at NRF Europe’s inaugural show in Paris. From global connectivity to the future of retail leadership, the conversation spans: Why Europe needed its own NRF “Big Show” The p…
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In this episode, we dive into the challenge of keeping customers coming back to online stores. Gaurav Parvadiya, founder and CEO of Twinr.dev, shares how mobile apps are changing the game for brands. He explains how apps can drive engagement, repeat purchases, and long-term loyalty by reaching customers directly and offering a more personal shoppin…
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In this episode of the Simple and Smart SEO Show, Crystal Waddell (me!) sits down with Jamie Trull for part 2 of our interview to dive deep into the concept of Hidden Profit. Jamie shares her journey of shifting focus from revenue to freedom, explaining how small optimizations can lead to big financial wins. They discuss the importance of aligning …
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We're seeing 10x more bots than humans on client stores. Fraudsters are buying your cheapest items to test stolen credit cards. Your SEO agency wants 150 new collections. This week, we dig into the actual problems hitting Shopify stores right now. Not theory, not best practices, but the real BS we're fixing for clients. We break down why your analy…
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In this episode, we explore the challenges of standing out in crowded marketplaces and driving real e-commerce growth. Noah Wickham, Vice President of Sales and Marketing at My Amazon Guy, shares his approach to helping brands succeed by focusing on differentiation, understanding the competitive landscape, and creating a strong brand identity. He a…
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Five Things Friday (UK) with the incredible Simone Oloman — • Adaptive fashion at Asda • JLP’s H1 turnaround plan • AI trolleys at Morrisons • Barbour × FARM Rio • Oxford Street car‑free day This week we break down five UK retail stories shaping the Golden Quarter: George at Asda’s 28‑piece adaptive clothing line (inspired by the late Nicky Newman)…
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Kering pushes Valentino buyout to 2028, Armani’s will lays out a staged sale/IPO, Petit Bateau heads to Regent, and Valiuz × Infinity create a European retail media leader—plus Qijco adds repairs to the “Vinted of DIY.” Kering defers the full Valentino acquisition to 2028 as debt pressure bites; Giorgio Armani’s will instructs heirs to sell a first…
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APAC is running a different retail race: mobile-first commerce, one-hour delivery wars, tourism tailwinds in Korea, China fast-fashion push overseas, and a working model of AI-native grocery in Singapore. In this Five Things Friday APAC with Ryf Quail (NRF APAC) we break down what’s signal, what’s noise, and what operators should do next. What you’…
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What to expect at NRF 2025: Big Show Europe—keynotes, payments, tours, and how to work the floor. NRF’s first Retail’s Big Show Europe (16–18 Sept, Paris) is almost here. Jill Dvorak, NRF’s SVP of Content, walks us through the theme “Retail Together,” the Sephora opening keynote, why payments (Apple + Adyen) are a growth lever, and how to get the m…
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$4.61 Lost for Every $1: The True Cost of eCommerce Fraud In this episode of the eCom Ops Podcast, Norbert Strappler talks with Maanas Godugunur, Senior Director of Fraud and Identity at LexisNexis Risk Solutions, about why manual fraud checks are failing, how refund fraud is exploding, and what merchants can do to protect revenue while boosting cu…
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In this episode, we explore why many e-commerce brands struggle with tracking their finances and what they can do to fix it. We are joined by Barbara Malisz-Talha, Product Manager at Synder, who shares how her company helps businesses turn messy, complex financial workflows into clean, intuitive automation. She explains the risks of "flying blind" …
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Today I welcome financial educator and profit strategist Jamie Trull. We talk about the transformative power of understanding business finances, pricing strategies, and how SEO can drive real results. From doubling prices overnight to lowering ad spend through smarter targeting, Jamie shares tangible strategies and inspirational insights. Plus, a s…
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"I'm not very good at success. That's something I learned as part of this." Ben Knegendorf went from forklift operator at Walmart to selling his stake in an indoor golf business for $720,000. Then he watched most of it disappear through lifestyle creep, speculative investments, and financial ignorance. His second exit was different - and his brutal…
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Fast EU retail intel: marketplace moves, refurbished economics, urban formats, cross-border shocks, and beauty platform plays. Fnac Darty’s TikTok Shop test, Amazon’s Second Chance Deal Days across Europe, Decathlon’s new “City” format inside Boulanger in Paris, the impact of new US rules on postal parcels from the EU, and Zalando’s expansion into …
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In this episode, we explore why AI is the next big business lever for e-commerce. Dr. Jonathan Snow, Chief Innovation Officer at Avenue Z, shares how brands can leverage AI for media buying, content creation, and search optimization to boost visibility, conversions, and retention. He also explains the biggest risks for brands that aren't adapting t…
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M&S launches a dedicated resale shop on eBay (with Reskinned), the ONS delays July retail sales to 5 Sept, TikTok Shop’s GMV Max becomes the only supported campaign type, Sainsbury’s begins a facial‑recognition trial, Lush closes UK stores for a day in solidarity with Gaza, and Charlotte Tilbury drives experiential shade‑matching at John Lewis and …
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Five Things Friday — APAC edition. Guest Ryf Quail (NRF: Retail’s Big Show APAC) breaks down why retail media in APAC is set to lead globally, then we dive into Thailand’s mall renaissance, Uniqlo’s recycling roadmap, MUSINSA×ANTA’s China JV, and Urban Revivo’s global expansion. Chapters below. Sources and links at the end. Subscribe for weekly, no…
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The Untold Story Behind AI's Rise - Returns, Margins, and Product Data Romain is the CEO of Akeneo and a former data scientist turned global executive. With 20+ years in data-driven transformation, he helps brands modernize product experience through better product information and smarter systems. You Will Learn Why AI is rewriting how customers di…
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In this powerful continuation of the conversation with Heather Physioc, we explore how AI is reshaping the SEO landscape and why human-centered strategy still matters. Heather shares her framework for applying "Jobs to Be Done" thinking in SEO, especially for small businesses and creators. From empathy maps to AI content sourcing, this episode is a…
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Also available on YouTube: youtu.be/gGdS45JY2Yo Andrew Le and Tu Pham acquired Edit Order, a distressed Shopify app with a terrible reputation, for just 2x revenue in 2015. Ten years later, they've transformed it into Cleverific—a multi-million dollar order editing powerhouse. Guests: Andrew Le - Co-founder & Lead Developer, Cleverific Tu Pham - Co…
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In this episode, we dive into the challenge of scaling ads profitably and avoiding wasted spend. Sam Piliero, CEO and founder of The Moonlighters, shares how his M3 method helps brands break through growth plateaus by betting on the best-performing channels, structuring campaigns the right way, and using cost controls to drive predictable results. …
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Five Things Friday UK Edition with Simone Oloman UK retail news this week: Aldi boosts wages, Topshop returns to Liberty, Asda expands Express, JD Sports shares rise, and The Very launches an immersive fashion experience. Aldi: link Topshop: link Asda: link JD Sports: link The Very Group: link 👉 Subscribe for weekly UK retail insights. 00:00 Intro …
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US retail news: Walmart marketplace AI and next‑day delivery, Gap’s denim push, Best Buy’s refurb engine, Cracker Barrel’s logo U‑turn, plus A&F × NFL. Subscribe for weekly retail strategy. American Eagle’s latest ambassador buzz & denim wars Gap’s creative burst and the renewed denim cycle Best Buy repairs/refurb: sustainability with margins Crack…
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