Best Dtc Newsletter And Podcast Podcasts (2025)

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Ep 556: Fix These YouTube Targeting Mistakes to Stop Wasting Money Building Top of Funnel Awareness 23:57

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2d ago23:57

23:57

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, host Eric Dyck sits down with Dougie, Head of the Google team at Pilothouse, to unpack how DTC brands can and should use YouTube advertising more strategically — especially when trying to build awareness and capture new demand before peak periods such as B…

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Bonus: How to Prove What’s Actually Working in Your Ad Spend — The Incrementality Mentality with Stella's Brenden Delarua 39:14

4d ago39:14

39:14

Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to the DTC Podcast. Today’s guest is Brenden  Delarua, co‑founder of Stella, the measurement SaaS helping DTC brands convert media spend into real business growth through incrementality testing and media‑mix modelling (at a much lower price than a lot of other platforms). h…

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Ep 555: How Outway Got Back to Profitable 8-Figure Growth: Channels, Margins, & the Brand Moat Ahead 49:30

6d ago49:30

49:30

Subscribe to DTC Newsletter - https://dtcnews.link/signup Rob Fraser, founder of performance sock brand Outway, returns to the DTC Podcast to share how his business rebounded from flat growth to profitable eight-figure scale. Rob reveals exactly how Outway added Amazon, wholesale, and U.S. distribution, and why 2026 is all about community and brand…

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Ep 554: Q4 Meta Strategy in the Andromeda Era: What’s Changed and How Smart Brands Are Adapting 24:20

9d ago24:20

24:20

Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to the DTC Podcast. Today we’re joined by Taylor and Jacob from Pilothouse to break down how Meta’s Andromeda engine is reshaping DTC paid advertising. In this episode you’ll learn: Why creative now is targeting — and how high‑performing DTC brands are shifting their media …

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Bonus: CTV for DTC: How Cantrip Drives Measurable Growth with Vibe.co’s Audience‑First Strategy 39:06

11d ago39:06

39:06

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode, Arthur Querou, founder of Vibe.co, and Adam Terry, CEO and co-founder of Cantrip Seltzer, unpack how Cantrip (a hemp/THC beverage brand) uses Vibe.co to turn streaming TV into a performance acquisition channel — not just branding. They dig into targeting, creative strategy, …

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Ep 553: How Dad Gang Scaled from 100k to 700k Hats Without Changing Their Simple Playbook 32:41

13d ago32:41

32:41

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, Bart Szaniewski, co-founder of Dad Gang, returns to the DTC Podcast to explain how his brand scaled from 100k to over 700k hats sold — without changing a thing. No team. No fancy stack. Just staying consistent with community engagement, emotional storytell…

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Ep 552: How to Use Amazon as Part of a Unified Growth Strategy 22:47

16d ago22:47

22:47

Subscribe to DTC Newsletter - ⁠https://dtcnews.link/signup⁠ In this episode of the DTC Podcast, we sit down with Rob from Pilothouse to break open how to view Amazon not as a silo, but as an integral part of your unified growth engine. You’ll get tactical guidance on: How to compute real contribution margin per SKU, accounting for FBA fees, fulfill…

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Bonus: Inside Meta’s Disruptor Playbook with AS Beauty: AI, Creators & Campaign Tactics for Q4 40:10

18d ago40:10

40:10

Subscribe to DTC Newsletter - https://dtcnews.link/signup This week on the DTC Podcast, we sit down with Jake Bailey, Head of Industry at Meta, and Scott Kramer, VP of Growth at AS Beauty, to explore the evolving dynamics of holiday performance marketing in 2025. Jake leads Meta’s work with its exclusive Disruptors program, partnering with fast-mov…

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Ep 551: Tesla to THC: How WYNK Engineered Explosive Growth in a Regulated Environment 44:49

20d ago44:49

44:49

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Angus Rittenburg, cofounder of WYNK, didn’t start with a brand. He started with a problem: how do you legally and profitably distribute THC beverages in the fragmented U.S. cannabis market? In this episode of the DTC Podcast, we unpack how WYNK solved that problem through mechanical engin…

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Ep 550: Ad Library Teardown: Crown Affair’s Ritual-Driven Growth Strategy 21:42

23d ago21:42

21:42

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this special edition of the DTC Podcast, we break down Crown Affair’s ad strategy, creative execution, and landing page experience. Hosted by Eric Dyck and joined by Aves, this teardown focuses on how the brand has scaled through a hero SKU, clean branding, and a ritual-based narrative th…

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Ep 549: The Future of Unified Commerce with Shopify's Head of Retail, Ray Reddy 34:11

27d ago34:11

34:11

To Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we break out of pure DTC and dive into the future of retail with Shopify’s VP of Retail, Ray Reddy. We explore how Shopify is transforming POS from a mere checkout tool into a full commerce operating system, unifying online and offline, unlocking custom…

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Ep 548: Strategic Levers to Build Massive Meta Momentum Throughout Q4 26:11

1M ago26:11

26:11

To Subscribe to DTC Newsletter - https://dtcnews.link/signupHello, and welcome to the All Killer No Filler DTC Podcast. In this episode, we dive deep into what’s different this year heading into Q4 — from platform changes on Meta to how creative strategy and campaign structure must evolve.We welcome Jocelyn K, senior media buyer at Pilothouse, and …

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Bonus: Alex Schultz, CMO of Meta — Scaling Growth and Rebranding a Trillion-Dollar Brand 30:10

1M ago30:10

30:10

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we sit down with Alex Schultz, the CMO and VP of Analytics at Meta, to unpack nearly two decades of hard-earned marketing insights from inside one of the most influential tech companies on the planet. From his scrappy beginnings as an affiliate marketer tr…

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Ep 547: Highland’s $10M Playbook: Lean Team, 2 SKUs, and Obsessing Over Unit Economics & CAC Payback 40:08

1M ago40:08

40:08

Subscribe to DTC Newsletter - https://dtcnews.link/signup On this episode, we speak with Boone & Ben, co‑founders of Highland Style Co., a clean‑ingredient men’s grooming brand that grew from kitchen‑experiments to eight figures in revenue. We dig into their growth journey: how they built performance products, retained customers, and scaled unit ec…

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Ep 546: How Pilothouse’s Strategy Team Transformed Ad Accounts & Grew Audiences 29:36

1M ago29:36

29:36

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of All Killer No Filler, Abby & Henry from Pilothouse break down what it means to build real strategy for DTC brand growth. They explain how many brands today are stuck optimizing what already worked — rather than asking who the right audience is, what their pain points are, …

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Ep 545: How Lovevery Built a 9-Figure Subscription Engine—Then Rebuilt It to Unlock Even More Growth 39:45

1M ago39:45

39:45

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we sit down with Rod Morris, co‑founder of Lovevery, to dig into how they turned a single product idea into a global early‑learning brand with over 150 SKUs, presence in 34 markets, and a sustainable subscription model. What you’ll learn: How Lovevery vali…

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Ep 544: How to Break Through Scaling Ceilings in Google Ads & Unlock Incremental Growth 19:56

1M ago19:56

19:56

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, Eric speaks with Dougie, lead of the Google team at Pilothouse, about what happens when DTC brands try to scale on Google Ads and hit a ceiling. The conversation digs into impression share limits, ad rank, new customer acquisition, product mix, and how dem…

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Bonus: The Hard Truth About Marketing Measurement with Constantine Yurevich of SegmentStream 1:01:02

2M ago1:01:02

1:01:02

Subscribe to DTC Newsletter - ⁠https://dtcnews.link/signup⁠In this third appearance on the DTC Podcast, Constantine Yurevich, founder of SegmentStream, delivers the most comprehensive breakdown of the marketing measurement landscape we've ever recorded.This isn’t theory. It’s a raw, truth-filled look at what works, what’s broken, and how DTC brands…

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Ep 543: Rotten’s Retail Expansion: Seeding Strategy, Brand IP, and Standing Out at Checkout 28:30

2M ago28:30

28:30

Subscribe to DTC Newsletter - https://dtcnews.link/signup When we first spoke to Michael Fisher, Rotten had just launched a single product online. Now, the brand is stocked in 1,000+ retail locations including Zumiez, Safeway, Sprouts, and Hy‑Vee. In this follow-up episode, we unpack exactly how Rotten scaled while preserving product quality, uniqu…

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Ep 542: TikTok Symphony: How Pilothouse Uses AI to Scale Creative Briefs & Affiliate Sales 17:05

2M ago17:05

17:05

Subscribe to DTC Newsletter - https://dtcnews.link/signup On this episode of All Killer No Filler (the DTC Podcast from Pilothouse), Eric and Debbie dive into TikTok’s Symphony suite, a growing toolkit of AI‑powered creative solutions that streamline ideation, ad creation, and brief generation. Debbie shares how Pilothouse is using Symphony to writ…

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Bonus: How to Build a Testing Roadmap That Drives Real Profit—Not Just Revenue with Drew Marconi 35:25

2M ago35:25

35:25

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we sit down with Drew Marconi, Co-founder and CEO of Intelligems, to dig into the real way brands should be thinking about testing in 2025. Forget just optimizing for conversion rate or AOV. The smartest brands are now optimizing every site change—pricing,…

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Ep 541: Mastering the First Second: How Chris Erthel Hooks Attention in Meta Ads 59:56

2M ago59:56

59:56

Subscribe to DTC Newsletter - https://dtcnews.link/signup If you’re still sending Meta traffic to a single product page—you’re leaving revenue on the table. In this episode of the DTC Podcast, Eric reconnects with global growth strategist Chris Erthel, whose playbook for Meta ads, landing page optimization, and strategic A/B testing has helped eCom…

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Ep 540: Using Halloween as Q4 Prep: Pilothouse’s Aves on Creative Seasonal Ads 20:23

2M ago20:23

20:23

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of All Killer No Filler, host Eric Dyck brings on Aves from Pilothouse and Ad‑Venturous to unpack how Halloween creatively primes brands for Q4 success. Key insights you'll get: How subtle seasonal signals—like leaves, emojis, earthy color palettes—increase ad engagement acro…

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Ep 539: How Proov Turned Hormone Testing into a Scalable DTC Platform 36:03

2M ago36:03

36:03

Subscribe to DTC Newsletter - https://dtcnews.link/signup Dr. Amy Beckley shares how her personal fertility struggles and scientific background led her to create Proov—a direct‑to‑consumer hormone testing platform that helps women measure PdG (progesterone metabolite), LH, estrogen, and FSH at home. The test, paired with a mobile app, provides an O…

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Ep 538: How to Deploy UGC, CGC, and EGC in Your Paid Strategy | AKNF Preview of Ad-Venturous 31:15

2M ago31:15

31:15

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this DTC Podcast preview, we’re featuring an episode from Ad-Venturous — our performance creative podcast hosted by Pilothouse strategist Avery Valerio. In Episode 11, Avery breaks down the big three content types you need to master: User-Generated Content (UGC), Creator-Generated Content…

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Bonus: Got AI Anxiety? Learn How 875 Brands Are Using AI: DTC x Triple Whale’s State of AI Report 35:37

2M ago35:37

35:37

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode, we dig into the findings from the State of AI in DTC Marketing report, produced in partnership with Triple Whale. Our guest, Anthony DelPizzo, Director of Product Marketing at Triple Whale, walks us through how DTC brands are using AI—what’s working, what’s not, and where it…

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Ep 537: How Dugout Mugs Scaled to $55M with Authentic Branding and Smart Partnerships 39:07

2M ago39:07

39:07

Subscribe to DTC Newsletter - https://dtcnews.link/signup On today’s DTC Podcast, Eric interviews Kris Dehnert, CEO of Dugout Mugs, the brand that turned baseball bat barrels into a $55M+ business. Kris shares his journey from early Facebook fan pages and Teespring to building a durable, licensed, retail-distributed sports brand. The conversation c…

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Ep 536: The Only Browse Abandon Email You’ll Ever Need | AKNF Preview of TWBERP 38:58

2M ago38:58

38:58

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this DTC Podcast preview, we’re featuring a tactical deep dive from The World's Best Retention & Email Podcast — hosted by Pilothouse’s Jordan Gordon. In Episode 6, Jordan walks through the architecture of the only browse abandon email you’ll ever need — covering everything from when to t…

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Bonus: The Math Behind Influence and Why Most Influencer Marketing Fails with Yash Chavan from SARAL 30:06

2M ago30:06

30:06

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this Bonus episode of the DTC Podcast, we welcome back Yash Chavan, Founder & CEO of SARAL, the platform helping DTC brands turn influencer marketing into a structured, scalable growth engine. If your current strategy feels like influencer roulette, this episode offers a smarter way. 🔗 Tr…

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Ep 535: Ashvin Melwani On How Obvi Fixed Meta Pixel Poisoning and Recovered Ad Performance 38:23

3M ago38:23

38:23

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we sit down with Ash Melwani, co-founder and CMO of Obvi, to unpack how the brand rebuilt its Meta ad infrastructure after being flagged under Meta’s health and wellness restrictions—crippling performance overnight. Ash shares how Obvi reversed the damage,…

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Ep 534: Google’s 90% “New Customer” Illusion: How To See What Your Ads Are Really Doing | AKNF 23:47

3M ago23:47

23:47

Subscribe to DTC Newsletter - https://dtcnews.link/signup If Google Ads tells you 90% of your conversions are from new customers—you’re probably being misled. In this episode, Eric sits down with Pilothouse’s Dougie, who exposes one of the biggest attribution errors in digital marketing: Google’s cookie‑based misreporting that makes you believe you…

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Ep 533: Why Community Should Precede Paid: Mira’s Femtech Playbook 36:00

3M ago36:00

36:00

Subscribe to DTC Newsletter - https://dtcnews.link/signup Katherine Sakovich, CMO at Mira, shares how Mira scaled from chaos to a multi‑product hormonal health platform via community-led, educative marketing. Highlights explore positioning tactics, messaging for sensitive journeys, product‑marketing integration, and the evolving role of AI. Key Mom…

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Ep 532: What Smart Brands Do Differently on Amazon (Plus an Epic Clifford Rant on Seller Feedback Changes) | AKNF 30:36

3M ago30:36

30:36

Subscribe to DTC Newsletter - https://dtcnews.link/signup DTC professionals: discover why Amazon demands a unique strategy, not a copy‑paste from your DTC playbook. In this episode with Pilothouse Amazon Brain Trust, Rob & Clifford unpack: Why treating Amazon as “free traffic” undermines growth Best practices in listing creative, SEO, and media seg…

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Ep 531: The TikTok Strategy, Tariff Setback, and Product Pivot Behind Plufl’s Growth 41:14

3M ago41:14

41:14

Subscribe to DTC Newsletter - https://dtcnews.link/signup Yuki Kinoshita returns to the DTC Podcast with an inside look at how Plufl turned viral buzz into sustainable growth. Since his first appearance, the brand has passed $4M in sales, added new SKUs like the Hugl cooling pillow, and faced a near-$8M retail setback due to sudden U.S. tariffs. In…

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Ep 530: Copy Pilothouse's Creative System for Q4 Scale 23:05

3M ago23:05

23:05

Subscribe to DTC Newsletter - https://dtcnews.link/signup This episode dives deep into how Pilothouse treats content (video/still/UGC/EGC) as the primary growth lever entering Q4. They share frameworks for sourcing, testing, and iterating content to keep a creative pipeline fresh, attention‑grabbing, and funnel‑optimized. Why it matters to marketer…

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Bonus: How Instant Turns Anonymous Traffic into 21× ROI for DTC Brands 26:08

3M ago26:08

26:08

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this bonus episode of the DTC Podcast, we reconnect with Liam Millward, Co-Founder & CEO of Instant, the retention marketing platform helping top e‑commerce brands turn anonymous traffic into incremental revenue. Instant installs in minutes, identifies up to 40% of previously unknown visi…

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Ep 529: Chub Rub to 2M+ Units Sold – The Lean Growth Story of Thigh Society 40:16

3M ago40:16

40:16

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we speak with Marnie Rabinovitch, founder of Thigh Society, the size-inclusive brand known for anti-chafe slip shorts. Marnie shares the origin story behind the product: a personal, frustrating experience with thigh chafe that sparked her to create somethi…

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Ep 528: Cracking TikTok Shop: The GMV Max Revolution and How Pilothouse Builds Affiliate-Led Content Sales Engines | AKNF 24:25

3M ago24:25

24:25

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this week's AKNF DTC Podcast discover how Pilothouse’s TikTok Shop division empowers DTC brands to build self-sustaining commerce systems on TikTok. With Senior Account Manager Debbie, we unpack: 🎯 GMV Max ads — TikTok’s new all-in-one ad format requiring strong creative engines 🤝 Affilia…

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Bonus: How 600+ DTC Brands Are Navigating Q4 Uncertainty and Margin Pressure – Insights with Keen's Justin Jefferson 32:15

3M ago32:15

32:15

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we dive into the results of a survey of over 600 DTC brand operators, conducted in partnership with Keen Decision Systems. With Q4 2025 shaped by shifting tariffs, tight margins, and uncertain demand, we speak with Justin Jefferson, VP of Strategy & Insigh…

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Ep 527: How Sarah Hoffman Turned Maker Wine into a Canned Wine Brand You’ll See on United Flights and NBA Stadiums 37:07

3M ago37:07

37:07

Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast with Sarah Hoffman of Maker Wine — a deep dive into how Maker is rewriting the rules for wine. We cover: ✅ Addressing canned-wine stigma with quality-first sourcing ✅ Virtual tastings as a viral DTC engine ✅ Omni-channel scaling from club to airlines ✅ Smart SEO an…

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Ep 526: Ad-Venturous Preview | AKNF 35:36

4M ago35:36

35:36

Subscribe to DTC Newsletter - https://dtcnews.link/signup Today's AKNF DTC Podcast Episode features the first ever episode from our sister podcast Ad-Venturous with Avery Valerio. Make sure to subscribe to Avery's podcast here: https://creators.spotify.com/pod/profile/ad-venturous/episodes/EP-1-A-Peanut-Butter-Sandwich-Could-Always-Lead-to-Disaster…

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Ep 525: Three Ships’ System for Trust‑Driven Beauty Growth with Co-Founders Laura Thompson and Connie Lo 51:46

4M ago51:46

51:46

To Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the Pilothouse DTC Podcast, Laura Thompson & Connie Lo share how they built Three Ships Beauty from a condo‑kitchen startup to scaling to 8 figure omnichannel success. They discuss: 🚀 Defining natural vs. clean beauty: How transparency earned consumer trust 💡 Retail pla…

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Ep 524: The Retention Blueprint for the Four Fundamental Customer Cohort Types | AKNF 39:20

4M ago39:20

39:20

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this no-fluff edition of All Killer No Filler, Jordan Gordon lays out the retention blueprint based on four fundamental customer cohort types. Whether you're selling one-time purchases or building a subscription empire, this episode helps you build the right post-purchase flows, campaign …

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Bonus: Why You're Looking at the Wrong Data: Cohorts vs Averages with Lifetimely's Jason Prowd 34:02

4M ago34:02

34:02

Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to the DTC Podcast with Eric Dyck. Today, we’re joined by Jason Prowd of AMP / Lifetimely to dive into how DTC brands can move from data paralysis to strategic action. Jason shares how cohort analysis, optimized subscription offers, and behavioral triggers unlock new revenu…

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Ep 523: UPDATE: Revel Bikes’ Founder Buys Back Brand After Sudden PE Shutdown – The Story Behind the Re-acquistion! 22:59

4M ago22:59

22:59

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast: We dive into how Adam Miller, founder of Revel Bikes, re-acquired his high-end DTC bike business after a private equity sale, a bankruptcy, and a founderless shutdown. Key moments organizational leaders and DTC entrepreneurs will learn: How founder control…

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Ep 522: How to Strategically Win a 4‑Day Prime Day on Amazon | AKNF 30:53

4M ago30:53

30:53

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, Eric Dyck sits down with Pilothouse’s Amazon strategists, Rob & Clifford, to unpack why the shift to a four‑day Prime Day demands new levels of agility, budget strategy, and channel investment. They dive into: ✅ Why a four‑day Prime Day is a marathon vs sp…

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Ep 521: How RYSE Used Meta Ads to Raise $10M+ in Equity (Not Just Sales) 27:20

4M ago27:20

27:20

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode, Trung Pham, founder of RYSE, shares how he turned paid ad funnels — usually used to drive DTC sales — into a reliable growth engine for equity crowdfunding, raising over $10 million to fuel smart-home hardware innovation. Join Ryse's Round! https://invest.helloryse.com/ 🎯 Wh…

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Ep 520: How Pilothouse Tests 30+ Creatives Weekly on Meta: A Practical Guide | AKNF 24:46

4M ago24:46

24:46

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, Eric Dyck hosts Taylor Cain and Jacob from Pilothouse Meta Brain Trust to unpack how high-volume DTC brands test creative at scale on Meta. Learn their hybrid approach using ABO for insight discovery and Advantage Plus/CBO for scaling winners—while keeping…

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Ep 519: Bootstrapping Revel Bikes: From Carbon Suspension Innovation to Acquisition 42:40

4M ago42:40

42:40

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of DTC Podcast, Adam Miller, founder of Revel Bikes, shares how he bootstrapped a premium mountain bike brand — solving product complexity, managing cash constraints, and scaling to global distribution with only minimal paid marketing. Why it matters: Bootstrapping high-cost …