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Emily Aborn Podcasts

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Where small business meets your favorite pair of slippers. A little quirky, not too buttoned up, one less accessory, ahhh… just right. Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around! From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter! I’m here to walk alongside you as we make running our businesses ...
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The Craft of Custom

Paul LaRoche & Emily Aborn

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Whether you’re dreaming of building a forever home, looking to create a custom vacation getaway, or looking for a home that supports your lifestyle, this podcast is for you! Join us as we provide behind-the-scenes insights and advice for intelligent homeowners looking to renovate or build a dream home in the Monadnock Region. We’ll get into the art and science of the custom home-building industry and help you know everything you need along the way! Cohosted by seasoned NH Builder, Paul LaRoc ...
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She Built This®

Emily Aborn | She Built This

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The podcast for business owners and professionals excited and inspired by success and focused on personal growth. If you’re someone taking action towards your dreams, this show is for you! Join us for lots of laughs and learning with Content Writer, and owner of She Built This, Emily Aborn, as she interviews successful women entrepreneurs, professionals, and those who support them who are changing the world by following their passions! One part inspiration, one part practical tips and tangib ...
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The Freedom Nation podcast is the home of Freedom Day, the achievement of a work-optional lifestyle. Our show focuses around personal finance, real estate, multiple sources of income, cashflow, and the stories of people that have achieved their own Freedom Days. Our host is Jeff Kikel a 30 year veteran of the Financial Services industry that attained his own Freedom Day by building multiple streams of income, selling some, buying more and sharing his story with the audience.
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Unlock Leadership Excellence: Tune into “My Favorite Mistake” with Mark Graban Are you a leader aiming to boost effectiveness, insight, and innovation? Join Mark Graban on ”My Favorite Mistake” (and no, it’s not the Sheryl Crow song), where top business minds, C-suite executives, and industry innovators share their pivotal mistakes and the powerful lessons they’ve learned. The Concept Embrace the transformative power of mistakes. Discover how errors can fuel leadership growth and creative pr ...
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Asking, discussing, and answering the question, How do you want to be seen? Far, far more than how we want to look, or even how were are looked at. How we live our lives, show up every day, and the principles, ethics, and personality we bring to our personal and professional lives ~ this is how we are seen. So why not decide how you'll be seen?
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My guest for Episode #331 of My Favorite Mistake is Andy Regal, a longtime media executive whose career has included leadership roles at The Wall Street Journal, MSNBC, Consumer Reports, Court TV, and CBS College Sports. He is also the author of the forthcoming book, “Surviving Bully Culture: A Career Spent Navigating Workplace Bullying and a Guide…
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Today’s culture often tells us life should be easy—that struggle is unfair and someone else is to blame when things go wrong. Yet real success still comes from the same time-tested values that built this country: hard work, integrity, and personal responsibility. Many people feel lost, frustrated, or stuck, chasing quick fixes or blaming circumstan…
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In this Mistake of the Week, Mark Graban breaks down an incident involving an American Airlines A319 on final approach to Phoenix — captured on video with its landing gear still up. A cockpit alert sounded, the crew realized what was missing, and the pilots executed a safe go-around. Their explanation to air traffic control? A perfectly understated…
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Most people want to follow their dreams, but they’re stuck trading time for money. They tell themselves, “someday I’ll write that book, make that film, or start that business,” but life, bills, and fear keep getting in the way. Without a plan, passion alone isn’t enough. Too many creative entrepreneurs burn out chasing projects that don’t pay—or wo…
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Text Emily! Feeling tired? Drained? Run-down? Exhausted? Insert your adjective of choice here, and buckle up as we get into the seven reasons WHY your tank might be empty. I get into Dr. Saundra Dalton Smith's 7 Types of Rest, why they're so important as business owners, and simple ways to incorporate them into your workday and life. The goal is to…
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My guest for Episode #330 of the My Favorite Mistake podcast is Debra Clary, a leadership strategist, researcher, and executive coach with more than four decades of experience at organizations including Frito-Lay, Coca-Cola, Jack Daniel’s, and Humana. Episode page with video, transcript, and more She’s also a TEDx speaker, former off-Broadway perfo…
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Most people want wealth, health, and happiness—but they’ve been programmed to believe they don’t deserve it. They chase money with the wrong mindset, stuck in debt and self-sabotage, confusing busyness for progress. From school to social media, we’re conditioned to think small. We’re told money is evil, rich people are greedy, and success requires …
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Text Emily! Words of appreciation, thanks, encouragement, and gratitude have been continuously shortened in today's fast-moving world: "I Love You" has become "luv u" "Thanks" has become "thx" or simply "tsm" and many are just double-tapping, dropping a "Congrats!" or "Love it," to the comment thread. Hearting it doesn't exactly cut it when it come…
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My guest for Episode #329 of the My Favorite Mistake podcast is Dr. Melissa Robinson-Winemiller, a TEDx speaker, empathy and leadership expert, and author of The Empathic Leader: How EQ via Empathy Transforms Leadership for Better Profit, Productivity, and Innovation. Episode page with video, transcript, and more Melissa shares the story of her “fa…
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Business owners and professionals are overwhelmed—emails, calls, and endless repetitive tasks leave no time for innovation. Meanwhile, AI is advancing at lightning speed, threatening to replace entire job sectors. How can you stay relevant and use technology to your advantage instead of being replaced by it? IBM just saved over $3.5 billion using A…
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In this edition of Mistake of the Week, Mark Graban tells a story that didn’t appear in any safety report or headline — it happened on a pickleball court. Early in learning the sport, Mark found his old tennis instincts taking over, leading to a very incorrect serve and a moment of embarrassment. What followed was a small but meaningful lesson in f…
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For decades, hedge funds and elite private investments have been reserved for the wealthy few. Everyday investors are left out—limited by regulations, high fees, and lack of access to opportunities that could truly grow their wealth. While millions chase average returns through ETFs and index funds, the world’s top funds continue to multiply fortun…
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Text Emily! Join us in kissing those awkward networking situations goodbye in this special guest episode featuring, Ande Lyons. In this episode, you'll get anything but cookie-cutter networking advice as Ande helps to reframe networking from schmoozing and dead fish handshakes to spaces of curiosity, connection, and community. We get into: Why netw…
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In this week’s Mistake of the Week, Mark Graban tells the story of a Maine hospital system that accidentally mailed condolence letters to 531 very-much-alive patients. The cause? A computer glitch — and a few missing fail-safes. Mark explores what this bizarre mix-up reveals about system design, automation, and trust in healthcare. Beyond the absur…
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Most entrepreneurs start with big dreams but get trapped doing everything themselves—burning out on admin work, marketing tasks, and endless to-dos that steal the joy of running their business. They want to scale but can’t afford full-time help. Hiring VAs feels risky and time-consuming. And trying to “do it all” often leads to exhaustion, poor res…
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What are the keys to a beyond successful new build? Because you’ve heard plenty of our thoughts… we wanted to offer a fresh perspective on the matter! So, we brought in special guest, Nathan Kono, to share a peek behind-the-scenes as an LR3 client as his recent home build went seamlessly from concept to completion. Inside the episode: What made Nat…
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Many entrepreneurs dream of selling their business but rarely think about what comes next. After years of hard work, they find themselves unsure how to replace the income, identity, and purpose their company once provided. Without a plan, selling your business can feel less like a victory and more like an identity crisis. You go from being the deci…
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Text Emily! ...Lead magnet, website, funnel, email list, newsletter, Substack, social media presence? When it comes to all these things your business supposedly "needs", a lot of it is just unnecessary pressure to be everywhere. Doing all the things, creating all the optins and freebies and video content can lead straight to exhaustion, a diluted m…
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Text Emily! Sometimes saying "yes" can cause us undue stress and leave us feeling overcommitted, behind, and even resentful. Yes can cost you time, money, energy, burned bridges, quality, and more. In this episode, I talk about building a thriving business that isn’t about saying yes to everything and everyone; it’s actually about saying NO more of…
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In a world of rising inflation and crumbling currencies, traditional investments feel increasingly risky. For decades, people have relied on fiat money—yet history proves that every unbacked currency eventually fails. So, what happens when the dollar loses its dominance? Financial uncertainty isn’t just about markets—it’s about control, fear, and f…
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Text Emily! You are in for a TREAT with this bonus episode. No tricks, I promise. When I listened to episode #96 of Jenny Belanger's podcast, Small Business Website Design Made Simple, I reached out immediately to ask if I could share it on my show with YOU! Jenny is a WordPress website Designer and Creative Director at Jenny B Designs as well as a…
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While LR3 doesn't focus on remodels and renovations, there are instances where they accommodate these projects. In this episode, we get into what type of home remodels make a good fit for our team and how Paul helps homeowners decide between renovating or starting fresh. In the episode, you'll learn: When it's time to renovate and when to start fre…
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Text Emily! How do you know if a decision is good or bad? Can a good decision have a bad outcome? Can a bad decision have a good one? In this episode, we’re going to turn over this concept of what makes a good decision good and a bad decision bad AND I’ll give you some curated tips on making BETTER decisions, no matter how great or small! What a Ta…
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We’re going back to Episode 30 from January 2021, featuring Katie Anderson — author of Learning to Lead, Leading to Learn — and Isao Yoshino, the longtime Toyota leader whose career and lessons inspired her book. Episode page with video, transcript, and more It was such a privilege to talk with them then, and even more meaningful now, because I rec…
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Too many business owners are trapped inside their own companies. They’ve built successful operations, but instead of owning a business, they’ve just created a stressful job — one they can’t step away from without everything falling apart. Without an exit plan or systems in place, owners risk burnout, financial loss, and missed opportunities. Many b…
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After years of experience in the world of home building, Paul’s seen A LOT. In this episode, we get his insights and lessons learned from job-site challenges and successes. In the episode: Unexpected problems with innovative solutions An on-site decision that changed the final outcome for the better Seemingly unplanned occurrences that come up cons…
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Most people work their entire lives chasing wealth—only to realize too late that money alone doesn’t bring happiness or security. They’re financially busy but emotionally broke, unsure how to align their money with the life they actually want. Without clarity and purpose, wealth becomes another burden. Families drift apart, burnout sets in, and peo…
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Text Emily! It seems no matter what you do (or don't do), someone, somewhere has something to say about it. You can't and will never make everyone happy. Certain people will never be happy no matter what you do, and you most certainly can't make everyone and yourself happy at the same time. In this episode, we discuss choosing the right strategy fo…
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My guest for Episode #328 of the My Favorite Mistake podcast is Emily Aborn, a small business copywriter, speaker, and host of the Small Business Casual podcast. Episode page with video, transcript, and more Emily helps entrepreneurs bring clarity, creativity, and authenticity to their marketing. Before finding her true calling, she owned a brick-a…
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Many professionals and investors want to build passive income through real estate but end up overwhelmed—spending too much, managing the wrong properties, and becoming accidental landlords instead of financial freedom seekers. They chase “hot markets,” listen to bad advice, and ignore the systems that actually build wealth. The result? Burnout, neg…
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One thing LR3 has done consistently well, beyond just building custom homes, is building strong relationships. In this episode, we get into the power and importance of a good builder-client relationship and how Paul LaRoche works to strengthen these relationships, right from the start. In the episode: The role of communication in a smooth project H…
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Text Emily! You might think it's saving you time, but what's AI costing you and your business? “When I see a post from friends or colleagues that screams, 'AI WROTE THIS,' I scroll right by. You might think it’s saving you time, but it’s causing you to lose a member of your audience. I want more of you and your authentic voice. Not the voice of a t…
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My guest for Episode #327 of the My Favorite Mistake podcast is Dr. Maya Ackerman, AI pioneer, researcher, and CEO of WaveAI. She’s also an associate professor of Computer Science and Engineering at Santa Clara University and the author of the new book Creative Machines: AI, Art, and Us. EPISODE PAGE WITH VIDEO, TRANSCRIPT, AND MORE In this episode…
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Transitioning from military to civilian life can be one of the hardest challenges veterans face. Many leave service with leadership skills, discipline, and purpose but without clear direction on how to manage their finances or build long-term stability. Thousands of veterans struggle with underutilized benefits, financial stress, and uncertainty ab…
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Millions of kids struggle with dyslexia and reading, yet most school systems are failing them. Even with record-high spending per student, literacy rates are collapsing, leaving children—and their parents—frustrated and hopeless. Parents are told to wait it out, spend thousands on testing, or accept special education programs that rarely work. Mean…
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Text Emily! All sorts of ghosts can haunt our businesses… from missed opportunities, forgotten content, and neglected relationships that are all but decaying away. Don't worry, you can put away your sage... And you won't need your book on exorcism or spell-breaking... This episode has all you need to look the ghosts that haunt your business in the …
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My guest for Episode #326 of the My Favorite Mistake podcast is Dr. William Harvey, a manufacturing executive and university professor whose career is defined by developing people, strengthening systems, and driving organizational excellence. A proud U.S. Marine, William carries forward a deep tradition of service and leadership. He also serves as …
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If you’re the hostess with the mostess or love having everyone home for the holidays, this episode is for you! We get into guest-ready features and must-haves, customized for everyone’s comfort, both inside and outside the home. Inside the episode: How your social calendar informs the custom build The features not to overlook for large gatherings a…
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Many entrepreneurs build businesses only to hit a wall. Growth stalls, burnout creeps in, and despite all the hard work, the business feels more like a trap than a path to freedom. It’s a frustrating cycle—owners pour themselves into operations, avoid narrowing their niche, and get stuck doing work that doesn’t align with their strengths. The resul…
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Text Emily! Almost every business owner finds themselves asking the question at one point or another, "Does my business need a rebrand?" How do you know when it's time to fully overhaul your brand and when it's time for a simpler refresh? I'm joined by my fellow cozy small business owner friend, Lindsay Dreyer of City Chic Real Estate (rebranding t…
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In this bonus re-release, we revisit an important and timely conversation with Sabrina Moon, Founder and CEO of The Problem Solving Institute and a certified Dare to Lead™ facilitator. Originally aired as Episode #35 of My Favorite Mistake, this conversation remains one of the most powerful and honest reflections on leadership, shame, and transform…
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Many mid-career professionals dream of leaving the 9–5 grind, but the fear of starting a business from scratch holds them back. Creating systems, building operations, and taking on risk can feel overwhelming. This fear keeps people stuck—working long hours for someone else’s dream, instead of building their own. Too often, people dive into the wron…
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Text Emily! In last week’s episode, we talked about literal small talk… the awkward weather banter at a networking event, the Zoom conversation you get stuck in that seemingly goes nowhere fast, and the idle chit chat that’s draining. We learned that while small talk SEEMS small, it can act as a catalyst for bigger conversations and deeper talk. Wh…
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My guest for Episode #325 of the My Favorite Mistake podcast is Phillip Cantrell, EVP of Strategy at United Real Estate, founder of Benchmark Realty, and author of Failing My Way to Success: Lessons from 42 Years of Winning and Losing in Business. EPISODE PAGE WITH VIDEO, TRANSCRIPT, AND MORE Phillip reflects on more than four decades of entreprene…
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Sometimes "home sweet home" means more than one generation living under the same roof. From kiddos to aging parents, this episode walks you through the custom features to consider when creating a space everyone can enjoy for years to come. Inside the episode: How does the need for "multi-generational" spaces impact modern building? What are the dif…
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Text Emily! Do you dread swapping senseless words with cashiers and strangers out in public? Do you go out of your way to avoid neighbors, coworkers, or people you know at the grocery store lest you get stuck in idle chit chat? Do you get heart palpitations thinking about discussing the weather at a networking event? If so, you may have an aversion…
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In this very special solo episode of My Favorite Mistake, Mark Graban breaks down the gloriously ridiculous — and surprisingly instructive — mistakes made by the characters in his all-time favorite film, This Is Spinal Tap. With the long-awaited sequel, Spinal Tap II: The End Continues, now in theaters, Mark explores why Spinal Tap endures not just…
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Text Emily! You are not "just" anything. You're not just a business owner, parent, spouse, community member, speaker, podcaster, writer, etc. You're a multifaceted human being who gets to bring your WHOLE self everywhere you go! Just like a recipe made up of lots of parts and pieces, a dash of this and a dash of that, we are too. In this episode, I…
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My guest for Episode #324 of the My Favorite Mistake podcast is Trevor Schade. Episode page with video, transcript, and more Trevor began his career as a Lean Six Sigma Black Belt with a strong background in coding and process improvement. He consulted on business efficiency and outsourcing before shifting into real estate in 2008. After earning hi…
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