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Knoxville Nights is your all-access pass to the weekly sprint car action at Knoxville Raceway. Hosted by Josh Gerlach from NETCODE BRAND, Knoxville Raceway Pro Series Champion Kade Higday, and Knoxville Raceway announcer Blake Walker, the show dives into the stories behind the racing—from the work in the shop to the intensity of racing at The Sprint Car Capital of the World. Get unique insights from Kade on what it takes to compete, hear Blake’s perspective as one of the voices of Knoxville ...
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Welcome to the inaugural episode of our new podcast the UX of America where we talk about all things user experience and just to set expectations we'll likely digress into topics such as politics, music, comics, video games, you get the idea.
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Loyalty360 is the association for customer loyalty. We bring together the best loyalty-focused professionals from technology and service suppliers and brands under one roof. Through Loyalty360, these professionals find invaluable resources, networking opportunities and guidance provided by internal thought leaders and brands/suppliers on the cutting edge of customer loyalty.
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My DPC Story

Maryal Concepcion, MD

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As the Direct Primary Care and Direct Care models grow, many physicians are providing care to patients in different ways. This podcast is to introduce you to some of those folks and to hear their stories. Go ahead, get a little inspired. Heck, jump in and join the movement! Visit us online at mydpcstory.com and JOIN our PATREON where you can find our EXCLUSIVE PODCAST FEED of extended interview content including updates on former guests!
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Round Five of the Knoxville Championship Series is in the books after Ryan Timms won his second 410 feature of the year, Tyler Groenendyk captured his first career win in the 360 class, and Devin Kline was victorious for the 16th time in the Pro Sprint division. The guys talk about Saturday’s action before being joined by the newly announced 360 po…
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In this episode of the My DPC Story Podcast, Dr. Maryal Concepcion interviews Dr. Edward Williams of Foundation Direct Primary Care in Baldwin County, Alabama. Dr. Williams shares his journey from traditional fee-for-service medicine to launching his own DPC clinic, highlighting the frustrations and lack of autonomy that pushed him to embrace the D…
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Send us a text As one of the NBA’s most recognized franchises, the Cleveland Cavaliers are deeply woven into the cultural and civic fabric of their city. Behind the high-octane action on the court is a strategic and increasingly sophisticated approach to fan engagement powered by the Cavaliers Marketing team. Central to the marketing team’s success…
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Send us a text In this episode of Leaders in Customer Loyalty: Industry Voices, Loyalty360 sits down with Chris Jones, Senior Vice President of Engagement Solutions at ITA Group, for a detailed discussion on the evolving strategies driving customer loyalty in today’s competitive landscape. With decades of experience spanning consumer products, fina…
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The Knoxville Championship Series completed round four over the weekend with a couple of familiar faces in victory lane—Brian Brown and J. Kinder both won their second features in a row in the 410 and Pro Sprint Series classes, respectively. Meanwhile, Jamie Ball held off today’s guest, Ryan Giles, and Tasker Phillips in another great 360 feature. …
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In this episode of the My DPC Story Podcast, Dr. Joel Schumacher of Schumacher Family Medicine in Plymouth, Indiana, shares his journey from traditional hospital employment to launching his own successful Direct Primary Care (DPC) practice. Dr. Schumacher reflects on growing up and practicing in rural America, the pitfalls of fee-for-service health…
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Send us a text Health and wellness have become foundational to the modern lifestyle, with consumers redefining what fitness looks like shifting from traditional gym routines to more holistic and mobile-friendly approaches. Walking, hiking, cycling, and fitness-tracking apps are now integral parts of personal health journeys. This evolution has crea…
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Round three of the Knoxville Championship Series proved to be another fun night at the race track, with Brian Brown, Tasker Phillips, and J Kinder taking home the wins in the 410, 360, and Pro Sprint Series classes, respectively. The boys break down all of the on-track action, including a solid rebound for Kade after a disappointing end to his nigh…
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In this episode of My DPC Story, Dr. Jillian Klaucke shares about her journey to practicing Direct Primary Care (DPC). Dr. Klaucke shares her experiences transitioning from traditional insurance-driven healthcare to DPC, emphasizing the benefits of building lasting patient relationships. They discuss the community dynamics in Sandpoint, Idaho, wher…
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In today's partner episode of the 'My DPC Story' podcast, host Maryal Concepcion discusses the rise and successes of the Direct Primary Care (DPC) model with guests Dr. Brad Brown (fellow DPC Doctor and My DPC Story Alum) and Brad Butler, Head of Sales at Hint Health. They delve into the significance of the DPC community, tech innovations from Hint…
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Send us a text In a highly competitive and commoditized fuel retail landscape, Petro-Canada, a Suncor business, is refining what customer loyalty looks like. Celebrating 50 years of serving Canadians coast to coast, the brand is leveraging deep insights, digital transformation, and purpose-driven partnerships to build emotional loyalty and maintain…
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Send us a text For brands aiming to deepen engagement and create meaningful loyalty experiences, the traditional "earn and burn" model is no longer enough. In today’s Industry Voices, Mary Luckey, Reward Strategy Director at Maritz, shares her perspective on how loyalty programs must evolve to remain relevant — and why reward strategy is at the hea…
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Round two of the Knoxville Championship Series is over, and it was Ryan Timms, Clint Garner, and Brett Moffitt (yeah, that Brett Moffitt) who made the famous right-hand turn at the end of the night. The guys talk about an eventful night for Kade and many others, before Scott Bogucki joins the show to discuss his eventful 2024, the speed his new Gid…
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Today, Dr. Katie Burden-Greer, founder of Outlaw Medical, highlights her unique path from her rural Oklahoma roots through her comprehensive medical education and training, which included a residency at the prestigious Mayo Clinic. She discusses her choice to establish a Direct Primary Care (DPC) practice on the Muskogee or Creek Nation Reservation…
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Send us a text In this Executive Spotlight, Loyalty360 CEO Mark Johnson speaks with Tim Glomb, Head of Operational AI at Wunderkind. Glomb’s unconventional journey—from touring the world with platinum-selling rock bands to producing for MTV and now leading AI operations at a marketing technology powerhouse—offers a fresh, candid view on the future …
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Send us a text In a category often rooted in tradition, the Virginia Lottery is proving that innovation in customer loyalty can thrive even in a highly regulated and complex environment. Under the leadership of Prudence Milligan, Senior Customer Strategy Manager, the Virginia Lottery has launched a forward-thinking, points-based loyalty program tha…
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Send us a text Brands are inundated with tools, touchpoints, and evolving consumer behaviors amid increasing economic uncertainty. In the current context the challenge isn't merely building loyalty, it’s operationalizing it at scale and speed. For Kyle Pretsch, President of Bambu, the solution starts with a fundamental shift in perspective: meet cu…
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The 2025 Knoxville Raceway Championship Series opener did not disappoint! Rico Abreu returned to victory lane for the second time in as many weeks, while Aaron Reutzel continued his 360 class dominance, and Matthew Stelzer—the winningest Pro Sprint driver at The Sprint Car Capital of the World—returned to victory lane after a duel with Devin Kline.…
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In this episode of the My DPC Story podcast, Dr. Eric Inman, a co-founder of WellBridge Surgical, shares about his journey from anesthesiologist to entrepreneur. Dr. Inman shares insights into the Direct Primary Care (DPC) model and how the business of DPC has been adopted to a surgery center. WellBridge Surgical offers an affordable, high-quality …
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Send us a text In today's highly competitive restaurant landscape, standing out requires more than just great food. It demands seamless digital experiences, deep emotional connections, and a loyalty strategy that touches every part of the brand. Tropical Smoothie Cafe is meeting that challenge head-on, leveraging loyalty principles to create what i…
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Send us a text Brands are continually seeking innovative ways to enhance member engagement and provide additional value through their customer loyalty strategies. Integrating travel experiences into rewards portfolios has emerged as a compelling strategy to achieve these goals. In this edition of Leaders in Customer Loyalty: Industry Voices, Loyalt…
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We finally get to talk about races at Knoxville Raceway! Rico Abreu won the World of Outlaws NOS Energy Drink Sprint Car Series feature event on Saturday, 4/19 in dramatic fashion over fellow High Limit High Roller Kyle Larson. Blake, Josh, and Kade break down the storylines from the night and look forward to the Knoxville Championship Series opene…
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Today we welcome Dr. A. Patrick Jonas, a pioneer of the Direct Primary Care (DPC) model, as he shares his inspiring journey. He discussed the essence of DPC - fostering meaningful relationships between doctors and patients by eliminating the constraints of traditional insurance-driven healthcare. Dr. Jonas reflects on his experiences over four deca…
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Send us a text In this Executive Spotlight, Loyalty360 CEO Mark Johnson speaks with Ryan Draude, Head of Loyalty Offer Management and Shopper Marketing at Giant Food. Draude shares his forward-thinking perspectives on building loyalty in a highly competitive and increasingly value-driven grocery market. With experience spanning financial services, …
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Send us a text For nearly a century, Publix has been a cornerstone of the Southeast’s grocery landscape, earning a level of customer devotion that transcends traditional shopping habits. Founded in 1930 by George Jenkins, the company has grown from a single store in Winter Haven, Florida, to nearly 1,400 stores across eight states, all while remain…
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Send us a text In an era where brands are increasingly scrutinizing the financial impact of their loyalty strategies, Jonathan Silver, CEO of Engage People, has a clear message: loyalty programs must drive measurable, positive ROI or risk becoming expendable. Speaking with Loyalty360 as part of the "Leaders in Customer Loyalty: Industry Voices" ser…
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The guys kick off the first episode by discussing Kade’s 2025 plans at the Knoxville Raceway, along with commentary on the start of the World of Outlaws season, David Gravel’s dominance, and more. They’re joined in the second half of the show by World of Outlaws rookie contender Garet Williamson to chat through his season and what it’ll be like com…
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In this episode of the My DPC Story podcast, Dr. Lillian White of Empowered Health shares about her journey into Direct Primary Care (DPC). Dr. White shares insights into the DPC model as an innovative alternative to insurance-driven healthcare, emphasizing personalized, holistic patient care. She discusses her early inspiration from mentors, the c…
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Send us a text In an era where retail continues to evolve at breakneck speed, Office Depot and OfficeMax are setting a new standard for how customer loyalty is earned, nurtured, and scaled. With hybrid work as the new norm and customer expectations growing more complex, Office Depot is meeting the moment with a bold blend of personalized service, s…
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In this episode of My DPC Story, host Maryal Concepcion, MD sits down with Kyle McCormick, owner of Blueberry Pharmacy in Pittsburgh, Pennsylvania, to explore his unique cost-plus pharmacy model. The conversation sheds light on McCormick's decision to operate without insurance, allowing him to provide better pricing and service to patients. With a …
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Send us a text How Loyalty Principles Drive Impact in the Nonprofit Sector Loyalty professionals spend much of their time optimizing engagement, designing value exchanges, and driving long-term brand affinity. While these strategies are typically associated with commercial brands, they’re just as relevant, and arguably more critical, in the nonprof…
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Today's interview features Dr. Stephanie Huhn, founder of RoMo DPC as she shares her inspiring journey from traditional and "value based" primary care to Direct Primary Care (DPC) in rural Missouri. Dr. Huhn discusses her medical background, decision to pursue a DPC model, and how the transition has allowed her to offer personalized, patient-center…
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Send us a text Bringing Loyalty to Life with an Authentic, Brand-First Approach Since its founding in 1963, Portillo’s has built a loyal following with its crave-worthy Chicago-style street food, from iconic Italian beef sandwiches to its famous chocolate cake. Customers don’t just dine at Portillo’s—they celebrate there, creating memories that spa…
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In today's episode of the "My DPC Story" Podcast, Dr. Staci Benson and Dr. Elizabeth Ortiz share their unique journey as a two physicians in completely different specialties are combining forces under the Direct Primary Care (DPC) model. Dr. Benson, a family medicine physician and founder of Paradigm Family Health in Dallas, discusses the challenge…
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Send us a text Welcome to the latest installment of Leaders in Customer Loyalty, the podcast where Loyalty360 sits down with some of the most innovative and accomplished leaders in customer loyalty, engagement, and experience. As part of our Executive Spotlight series, we’re excited to feature a conversation with Per Jensen, Director of Loyalty at …
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Send us a text First Tech Federal Credit Union has a long-standing history of serving individuals in the tech industry, providing financial services tailored to their unique needs. In a recent interview, Mairi Burns, Vice President of Brand Marketing at First Tech, discussed the organization’s strategic vision, customer loyalty initiatives, and the…
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In this episode of the "My DPC Story" podcast, host Dr. Maryal Concepcion chats with Dr. Manvinder Kainth about her journey in Direct Primary Care (DPC). Dr. Kainth, a board-certified family medicine physician, discusses how her experiences with healthcare systems in Canada and the U.S. shaped her practice philosophy. She shares insights from her r…
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Send us a text In this edition of Loyalty360’s Executive Spotlight, we speak with Don Smith, Chief Consulting Officer at Capillary Technologies. With nearly two decades of experience at Brierley, now part of Capillary, Don offers unique insight into the evolving loyalty landscape — from program design and advanced analytics to the role of AI-driven…
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