Digital & Business Transformation | Customer Experience | Leadership | Innovation This podcast goes beyond theory. It brings you real-world experiences from best-in-class experts who explore the intersection of people, technology, and measurable business results. Hosted by Gregorio Uglioni—global transformation leader, keynote speaker, and recognized authority in Customer Experience (CX)—each episode features insightful conversations with top executives, innovators, and changemakers. Discove ...
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The Agile Revolution Podcasts
The data revolution is here. Leaders who don’t adapt will be left behind. In this podcast, we interview business leaders who have made their companies more data-driven. They share their stories and the strategies they have used to drive results.
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How can business help solve society’s biggest challenges? Welcome to Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. Hosts Femi Oke and Lizzie O’Leary talk to industry innovators, tech trailblazers and visionary leaders from around the globe about timely topics: from the climate transition to AI and data; and from the future of food to how we build, move and power the world.
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Join Craig, Tony and Renee on a journey through the world of Agile as they look at recent blogs related to Agile, investigate practices and techniques, look at tools and answer your questions. The revolutionists focus on not just Agile as it relates to software development but also how it applies to business, transition, culture, people and a whole lot more!
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Artificial intelligence. Robotics. The Gig Economy. Globalization. The world is changing at a dizzying pace in ways that will have a profound effect on the economy, jobs and the flow of talent. How will firms cope with the changes ahead and what steps do they need to take today? Each episode features faculty from the world’s leading business school interviewing CEOs, technologists and experts on the bleeding edge discussing how to survive and thrive by managing the future of work.
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Virtual Power Teams is an Award-Winning Method for leading remote, virtual, or hybrid teams in order to deliver projects faster, reduce cost, and develop your organisation for the Future. Peter Ivanov is an internationally sought-after Keynote Speaker, Business Consultant and Executive Coach, hosts this weekly podcast. Subscribe and review to get the latest and help others find it.
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Cybersecurity is evolving — and so should you. Razorwire brings the open conversations that give you the edge. Welcome to the Razorwire podcast — your resource for practical advice, expert insights, and real-world conversations on cybersecurity, information security (InfoSec), risk management, governance, security leadership, human factors, and industry trends. Our mission is to help you build a stronger cybersecurity career while supporting a dynamic, agile community of professionals commit ...
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Green IO with Gaël Duez explores how to reduce the environmental impact of our digital world. Twice a month, on a Tuesdays guests from across the globe share insights, tools, and alternative approaches, enabling all responsible technologists, within the Tech sector and beyond, to build a greener digital world, one byte at a time.
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The Product Fundamentals podcast is dedicated to giving software professionals of all levels the core knowledge they need to thrive in their jobs. Join us for season 1, in which we unpack the deeper history of why we build software in the way we do, from the Industrial Revolution through the Space Race and on to today. Whether your role is in product management, design, engineering, or another nearby field, there should be something interesting to learn about how we work in every episode.
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Never wonder where your next client is coming from! Pipelineology is a podcast for entrepreneurs, agencies, consultants and sales professionals who want to fill their sales pipeline with hot prospects, close more deals, and have a predictable and reliable way to acquire new customers. This business podcast focuses on prospecting, customer acquisition, marketing automation, sales, retention and business growth... and have some fun along the way.
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The Agile Digital Transformation podcast is focused on topics such as digital transformation case studies and best practices. We explore technology and tools to support digitalization and aim towards actionable, real-world advice and insights.
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Unlock Leadership Excellence: Tune into “My Favorite Mistake” with Mark Graban Are you a leader aiming to boost effectiveness, insight, and innovation? Join Mark Graban on ”My Favorite Mistake” (and no, it’s not the Sheryl Crow song), where top business minds, C-suite executives, and industry innovators share their pivotal mistakes and the powerful lessons they’ve learned. The Concept Embrace the transformative power of mistakes. Discover how errors can fuel leadership growth and creative pr ...
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We all want to do work we love, and as leaders, entrepreneurs and employees, wouldn’t it be great to create workplaces where work feels like play? Where people are tuned in to changes going on in the world around them? Where they’re constantly learning, spotting new opportunities, and taking action to go after them? These traits are essential to an organization's agility and success. In the Fearless Growth podcast, Amanda Setili and her guests explore the mindsets and choices that lead indiv ...
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Welcome to PetroTalk, the premier podcast where the fuel industry's future gets discussed today. Hosted by Ori Ezra of SCI Global, each episode of PetroTalk features in-depth conversations with top professionals from the petroleum sector, uncovering the latest trends, technologies, and insights that are driving the industry forward. From discussing the integration of advanced technologies and agile software methodologies, to product development leaders sharing stories of innovation and perso ...
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Stories from business and technology experts across the globe who are shifting to agile, resilient and new ways of working. Technology has been a key driver that has brought revolution to our lives and changed the way we live, work and has influenced our behavior. In today's times, many businesses are revisiting their business models and ways of working. Listening to experts create opportunities for all of us to learn, adapt and become efficient. Contact me if you would like to do an episode ...
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Beyond the Barcode is an innovation-forward podcast by Tompkins Solutions, diving into the intersection of advanced robotics, warehouse automation, and supply chain transformation. Each episode unpacks the latest trends, technologies, and strategies shaping the future of fulfillment—from AI-driven logistics to next-gen robotics and beyond. Join us as we explore the automation revolution with industry experts, thought leaders, and real-world case studies. Our theme music is A Brief Intermissi ...
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Tastier than a bucket of kittens
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Interviews with leading software architects and developers. Listen to get deep insights on modern software architecture and development approaches while facing sociotechnical challenges. If you are a technology executive, senior architect, or software engineer you will gain a fresh perspective on increasing success and innovation in software design and implementation. More about Vaughn Hosted on Acast. See acast.com/privacy for more information.
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Step into the future of digital commerce with Mert Damlapinar, a LinkedIn Top Voice and a seasoned expert with over 16 years of experience in digital commerce, retail media, artificial intelligence, and digital shelf strategies. Having held key executive roles at global giants like L'Oréal, Mondelēz, and Sabra/PepsiCo, Mert brings unparalleled insight into the omni-channel landscape. As the author of the bestselling books "Analytics of Life" and "Agile Analytics for Start-Ups", he combines d ...
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Welcome to ReSETTing Tomorrow, the podcast that's your gateway to the thrilling world of STEM! Join Hugo Malan, President of Kelly Science, Engineering, Technology & Telecom, as he speaks and geeks out with leaders who are at the forefront of innovation. In each episode we unravel how these masterminds are tackling epic challenges, from pushing biotech boundaries to crafting technologies straight out of sci-fi. Hear the personal tales behind groundbreaking projects and the magic of passionat ...
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Are you a CTO, Chief Product Officer or Tech leader? Then this one's for you: If there was one tool that would help you learn best practices and avoid top mistakes so that you can achieve your goals, would you consider that tool? If you answered "yes," this is the tool you've been looking for. Debbie Madden is a serial tech entrepreneur. She is well known for helping teams scale in ways that result in measurable outcomes paired with a strong culture. She is the founder & chair of Stride, a n ...
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From the foundations of classical product management to the thrilling journey of launching a startup, our discussions are all about the product. Creating the right product that genuinely solves real problems is an exhilarating challenge - sometimes tough and often demanding, but always worth it. We explore the three essential ingredients for building a successful product: vibrant team culture, robust strategy, and, most importantly, exceptional execution skills. Our mission is to inspire and ...
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The Heart is a corporate center for digital ventures. The hub connects fast growing tech companies, investors and leading multinational corporations and builds new ventures on demand. Find out more: theheart.tech The Heart Tech Podcast Host is Tomasz Rudolf, CEO The Heart.
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Welcome to the Iprograms Podcast, The Art of Program Management. Join Dr. Bill Bersing, President of Iprograms, as he brings you insightful interviews with top leaders and professionals in the field. Each episode delves into the most challenging aspects of program and project management, offering expert insights, real-world strategies, and valuable tips to elevate your skills. Our guests share their invaluable experiences and expertise across various industries and regions, from cost control ...
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Mik + One: The Official Project to Product Podcast by Dr. Mik Kersten
Dr. Mik Kersten: Author of Project to Product and Founder and CEO of Tasktop
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Since publishing best-selling book, Project to Product, technology business leader, Dr. Mik Kersten, has introduced transformative frameworks and ideas for delivering software at scale. He has given numerous standing room only keynotes and presentations worldwide and is an internationally recognized thought-leader. In this podcast, Mik + One, nothing is off the record as Mik sits down with industry leading guests and delves into how they deliver value and drive digital transformations in the ...
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Radical Product Thinking: The New Mindset for Innovating Smarter with AI - Podcast with Radhika Dutt
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Our wonderful podcast conversation with Radhika Dutt inspired by Radical Product Thinking: The New Mindset for Innovating Smarter—reminded me how essential vision is in everything we build, especially in the age of AI. We often rush into building—more features, more prototypes, more speed. The classic builder mindset. But without direction, this sp…
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E43 - AI Partners: Harnessing Technology Without Losing the Human Touch
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In this episode, Gary welcomes Dr. Lyman Montgomery, the founder of Coach Lyman, who shares his expertise in using AI while maintaining a personal touch. Dr. Montgomery talks about his journey and his role as a clarity and cultural strategist who helps businesses and entrepreneurs stay focused and build healthy cultures. He introduces his Five S Sy…
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“Configured in the Appropriate Manner?” — The Landing Gear That Almost Stayed Up - Mistake of the Week
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In this Mistake of the Week, Mark Graban breaks down an incident involving an American Airlines A319 on final approach to Phoenix — captured on video with its landing gear still up. A cockpit alert sounded, the crew realized what was missing, and the pilots executed a safe go-around. Their explanation to air traffic control? A perfectly understated…
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# 70 Sustainability: A Strategic Advantage, (Not Just a Cost), with Sathpal Singh and Jo Masraff
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It’s time that we reframe sustainability as a criterion for success, not just a checkbox on a regulatory report. And on today’s episode of Green IO, Gaël is joined by Jo Masraff and Sathpal Singh, two domain experts who demonstrate how changing our approach to sustainability can be a key difference maker for businesses across any industry. Jo and S…
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Fiverr's Micha Kaufman on the post-AI gig economy
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The talent platform's co-founder and CEO returns to the MFW podcast with an update on the market for contingent work as AI changes supply and demand and raises the stakes for skills development.By Harvard Business School
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AI and Real-World Data: A New Era for Identifying and Curing Rare Diseases with Chandi Kodthiwada, Vice President of Product Management at Komodo Health
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In this episode, Dana Gardner is joined by Chandi Kodthiwada, Vice President of Product Management at Komodo Health to explore how Komodo Health utilizes vast and disparate data sources to generate unprecedented insights in life sciences and healthcare. They discuss the founding mission of Komodo Health, the challenges of building a comprehensive, …
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How can AI scale our capabilities at work?
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Have you noticed something different about customer service calls lately? Maybe even something...delightful? Perhaps the service rep not only anticipated your question but had the perfect suggestion? That could be AI working behind the scenes, supporting those call center employees and making life a little smoother for you. It’s just one way techno…
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Why Curiosity Drives Better Leadership: Debra Clary on Avoiding Assumptions and Unlocking Performance
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My guest for Episode #330 of the My Favorite Mistake podcast is Debra Clary, a leadership strategist, researcher, and executive coach with more than four decades of experience at organizations including Frito-Lay, Coca-Cola, Jack Daniel’s, and Humana. Episode page with video, transcript, and more She’s also a TEDx speaker, former off-Broadway perfo…
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#269: School Needs a CX Makeover: Here is How with Leonard Sommer
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Leonard Sommer argues schools are stuck in an industrial model and kill creativity. He shares proven examples and methods to redesign student experience. Learn why culture, not curriculum, matters and how businesses can partner with schools to prepare future workers and protect human creativity in the AI era. About Leonard Sommer Since 2014, Leonar…
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E42 - SEO and AI in Modern Marketing with Zach Jalbert
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In this episode , Gary meets with Zach Jalbert, a consultant and author of 'SEO for ROI: Navigating Online Authority for AI-driven Customer Experiences.' Zach shares his journey from launching a Wix website to becoming an industry leader in digital marketing. They discuss how AI has reshaped SEO, the importance of building authoritative and unique …
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The Death of Passwords: The Future of Authentication
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Is passwordless authentication finally ready for prime time, or are we just replacing one set of problems with another? Welcome to Razorwire, the podcast where we share our take on the world of cybersecurity with direct, practical advice for professionals and business owners alike. I'm Jim and in this episode, we're tackling one of the oldest chall…
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From Toxic Culture to Empathic Leadership: How Dr. Melissa Robinson-Winemiller Turned Pain into Purpose
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My guest for Episode #329 of the My Favorite Mistake podcast is Dr. Melissa Robinson-Winemiller, a TEDx speaker, empathy and leadership expert, and author of The Empathic Leader: How EQ via Empathy Transforms Leadership for Better Profit, Productivity, and Innovation. Episode page with video, transcript, and more Melissa shares the story of her “fa…
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#268: AI Won't Fix Bad CX But It Will Expose It with Rajat Chawla
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This episode shows how AI magnifies both strengths and gaps in customer experience. Rajat Chawla explains why AI exposes bad CX, how invisible effortless experiences look, and what leaders must do on culture, accountability, and journey design using Taco Bell, KLM, and Starbucks examples. About Rajat Chawla Some highlights about Rajat Chawla: - Asi…
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E41 - Effective Sales Enablement Strategies with Jen Dunn
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Effective Sales Enablement Strategies with Jen Dunn In this episode, Gary welcomes Jen Dunn, CEO of Grit Fueled Marketing Consulting. Jen shares her journey from corporate marketing to founding Grit Fueled, where she provides strategic marketing solutions for entrepreneurs. The episode explores the importance of sales enablement, detailing how clos…
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Unlearning Old Habits on the Pickleball Court - Mistake of the Week
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In this edition of Mistake of the Week, Mark Graban tells a story that didn’t appear in any safety report or headline — it happened on a pickleball court. Early in learning the sport, Mark found his old tennis instincts taking over, leading to a very incorrect serve and a moment of embarrassment. What followed was a small but meaningful lesson in f…
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Wells Fargo's Bei Ling on culture change and learning agility
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The bank's head of HR lays out the talent strategy underpinning its post-regulatory growth push and AI adoption.By Harvard Business School
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Unleashing Personalisation — Podcast with Egil Østhus
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Unleashing Personalisation — Podcast with Egil Østhus 🎙️ Corporate leader turned scale-up founder, Egil Østhus shares how he built Unleash—an open-source platform enabling companies to personalise software features at massive scale. Here are the gems from our conversation: Remote-first excellence: How to build a high-performing distributed engineer…
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Empowering Agility: DraftKings’ Strategy for Compliance and Data Optimization with Zach Maybury, Chief Technology Officer at DraftKings
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In this episode, Dana Gardner is joined by Zach Maybury, Chief Technology Officer at DraftKings to discuss the intricate balance of market agility and regulatory compliance for the sports entertainment company. They explore DraftKings' cloud-native roots, hybrid cloud strategies, real-time data ingestion, and staying agile in a rapidly evolving ind…
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Are factories the new frontier of big tech?
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Making all the items we need and use in our everyday lives requires an intricate network of producers, suppliers, and distributors. But intricacy can have consequences: supply chains today are frequently disrupted, even as new technologies are changing everything we thought we knew about manufacturing. Long-standing processes are being revamped to …
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#69 Big Tech carbon emissions by the millions with Cathleen Berger
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They say that numbers don’t lie… but what if we are looking at the wrong numbers to begin with? On today’s episode of Green IO, Gaël is joined by Cathleen Berger who is here to help us decipher why accurate emissions reporting is so crucial, and why Big Tech continues to make big mistakes when it comes to the figures they release. Because as the fo…
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#267: Mastering CX and Digital Innovation: Global Insights
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In this engaging episode Gregorio Uglioni welcomes Hussein M. Dajani, a visionary leader in customer experience and digital transformation. Hussein shares his journey through various leadership roles, highlighting his impactful work at Red Bull, Nissan, and Deloitte Digital. He discusses the importance of customer-centric strategies and the integra…
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The 531 Patients Who Weren’t Dead Yet - Mistake of the Week
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In this week’s Mistake of the Week, Mark Graban tells the story of a Maine hospital system that accidentally mailed condolence letters to 531 very-much-alive patients. The cause? A computer glitch — and a few missing fail-safes. Mark explores what this bizarre mix-up reveals about system design, automation, and trust in healthcare. Beyond the absur…
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E40 - Mastering Trade Shows and Public Relations with Rob Felber
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In this episode of The Pipelineology Podcast, Gary chats with Rob Felber, President of Felber Public Relations and Marketing, about the intricacies of public relations and trade shows. Rob brings over 32 years of experience working with manufacturers in the B2B sector. They discuss the importance of planning for trade shows, from pre-show preparati…
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How to Build Effective & Affordable Cyber Defences for SMEs
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How can small and medium businesses protect themselves from cyber threats without spending a fortune or just ticking boxes for compliance? Welcome to Razorwire, the podcast where we share our take on the world of cybersecurity with direct, practical advice for professionals and business owners alike. I’m Jim and in this episode, we’re taking a look…
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From Analytics to Intelligence: BlackRock's Journey to Data Productization with David Woodhead, Head of Engineering for Aladdin Studio at BlackRock
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In this episode, Dana Gardner, Principal Analyst at Interarbor Solutions, is joined by David Woodhead, Head of Engineering for Aladdin Studio at BlackRock. They delve into BlackRock's comprehensive data strategies, highlighting the evolution of the Aladdin platform from an analytics factory to an intelligence factory built on modern data infrastruc…
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E39 - Integrating Rev Ops: Venntive's Unified Solution with Lydia Sugarman
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In this episode Gary interviews Lydia Sugarman, the CEO and founder of Venntive. Lydia shares her journey in the business world and her experience with revenue operations (rev ops). She explains the concept of rev ops, emphasizing its importance in aligning marketing, sales, customer success, and operations to drive business growth. The discussion …
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#266: The Heart Of Service: a Blueprint For Human-Centric Ai In Customer Service
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This episode dives into The Heart of Service, a practical guide to human-centered AI in customer service. Nick explains real stories, change management, measuring AI impact, frontline listening, ethics, and tools leaders can use. Good for CX leaders, managers, and practitioners. About Nick Glimsdahl Nick Glimsdahl is a trusted advisor to customer s…
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E38 - Mastering Leadership: Insights and Strategies with Robert Heath Sr.
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In this episode of the Pipelineology podcast, host Gary interviews Robert Heath Sr., founder, CEO, and Chief Vision Officer of Legacy Leadership Consulting Group. Robert shares his extensive background, from teaching and military service to founding his leadership consulting firm. He discusses key elements of effective leadership, including examini…
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Can government be the catalyst for breakthrough innovation?
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Big breakthrough innovations are on the horizon, and they could be coming from an unlikely place. We’re talking about the sort of ideas that would reshape how we move, the medical treatments we receive, and how we adapt to the changing climate and generate new kinds of energy—and they could all stem from a space not typically associated with innova…
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#68 A dive into every GenAI rabbit hole with Wilco Burggraaf and Mark Butcher
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Over the last 3 months, several studies were published about GenAI and its environmental footprint. The most famous are Mistral AI’s life cycle analysis and Google’s study on Gemini. The opportunity and the conclusions of the Gemini prompt study were heavily debated in the Green IT field, including by two of the most respected thought leaders: Mark…
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#265: Winning Leadership Buy-In: Aligning CX with Business Goals
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Gregorio Uglioni sits down with senior customer experience manager Patty Soltis to explore the intricate dynamics of convincing the C-suite to embrace customer experience initiatives. Patty shares invaluable insights on aligning CX efforts with business strategies, understanding executive priorities, and demonstrating the true value of CX to drive …
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Guest Episode: Joseph Fuller on the TechWolf podcast
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The Managing the Future of Work co-chair and podcast co-host examines AI's implications for HR, spells out the competitive stakes in early adoption, and unpacks the technology's disruptive potential for jobs, organizations, and markets. Also, the rise of the CHRO, skills-based hiring, and more.By Harvard Business School
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How Cybercriminals are using AI - and How to Defend Against It
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What happens when the dark side gets its hands on cutting-edge AI and why might even seasoned defenders find themselves playing catch-up? Welcome back to Razorwire, where I’m joined by Oliver Rochford and Richard Cassidy to discuss how criminals are using AI, what's actually working and how the threat landscape is changing. We explore how adversari…
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Looking Back: Katie Anderson & Isao Yoshino on Learning, Leadership, and Mistakes
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We’re going back to Episode 30 from January 2021, featuring Katie Anderson — author of Learning to Lead, Leading to Learn — and Isao Yoshino, the longtime Toyota leader whose career and lessons inspired her book. Episode page with video, transcript, and more It was such a privilege to talk with them then, and even more meaningful now, because I rec…
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#264: B2B or B2C: Time to Level Up in CX with Ben Phillips
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Ben Phillips, a 20-year CX professional, explains how B2B customer experience differs from B2C, highlights key B2B moments, and gives real examples of fixing and leveraging accounts. He also shares practical training ideas: translate leadership strategy into frontline actions and use short, authentic formats like podcasts. About Ben Phillips Ben is…
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E37 - Exploring AI in Modern Business with Mahmood Rashid
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In this episode, Gary discusses the critical aspects of AI governance and compliance with Mahmood Rashid, President of Staferm Solutions. Mahmood shares his extensive experience in IT governance, risk, and cybersecurity, emphasizing the importance of properly managing AI within organizations. The conversation covers the dangers of shadow AI, the ne…
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#67 Can we be optimistic about AI sustainability? With Iuna Tsyrulneva
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The potential impact of Artificial Intelligence on our worsening climate crisis is certainly a hot topic, pardon the pun. Fortunately, we have an expert on today’s show to help us make sense of it all. Iuna Tsyrulneva is one of the leading voices in AI and sustainability. Well versed on both topics, Iuna holds a PhD in materials science, and works …
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The NASCAR Data Garage: Shaping the Future of Fan Engagement with Clay Owensby, Senior Director of Data & BI Technology at NASCAR
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In this episode, Dana Gardner, Principal Analyst at Interarbor Solutions, is joined by Clay Owensby, Senior Director of Data and BI Technology at NASCAR. They dive into how NASCAR leverages advanced data analytics and digital services to enhance fan engagement and safety, modernize their data architecture with cloud solutions, and foster a deeper r…
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Throughout this special series, we’ve been exploring what happens to business and society when people try to do things differently. But without the funding to pay for that change, real progress can stall. In this episode, we’ll look at the way projects are financed and how it’s unlocking innovation and new partnerships across industries. Hosts Femi…
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In this episode of Cisco Champion Radio, we dive into the future of meeting room technology and the innovations reshaping hybrid collaboration. From the shift to AV over IP and the power of Cisco Vision PTZ to the AI-driven features in RoomOS 26, Cisco is redefining what’s possible in modern meeting spaces.Discover how AI enhances audio and video e…
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E36 -Revolutionizing Sales Outreach: AI-Powered Solutions with Jeremy Schiff
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In this episode of the Pipelineology podcast, host Gary welcomes AI pioneer Jeremy Schiff, who shares his extensive background in AI and machine learning. Schiff discusses his journey from developing an AI-enhanced photo editor and a personalized restaurant recommendation system to founding RecruitBot and Salesbot. He emphasizes the importance of i…
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From the Wrong Business to the Right Voice: Emily Aborn on Finding Purpose Through Mistakes
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My guest for Episode #328 of the My Favorite Mistake podcast is Emily Aborn, a small business copywriter, speaker, and host of the Small Business Casual podcast. Episode page with video, transcript, and more Emily helps entrepreneurs bring clarity, creativity, and authenticity to their marketing. Before finding her true calling, she owned a brick-a…
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#263: People, Platforms, and the Truth About CX
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In this episode, Gregorio Uglioni dives deep into the world of brand love with Professor Aaron Ahuvia, a leading expert in the field. If you're curious about how emotional connections with brands are formed and why they matter for your business, this episode is a must-listen. Discover the science behind brand love, the strategies top companies use …
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E35 -The Solopreneur's Guide to Book Publishing with Donna Amos
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In this episode of the Pipelineology podcast, host Gary chats with Donna Amos, founder of Solopreneur Solutions and author of 'Best Damn Marketing Tool Ever: Writing a Nonfiction Book to Grow Your Business'. They discuss Donna's journey from launching her digital marketing agency in 2008 to helping clients publish their books. Donna shares practica…
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Reading and riding the AI wave: John Winsor on the value of flexibility
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As data center investments, stock prices, and vanishing entry-level jobs grab headlines, businesses are grappling with AI use cases and workforce strategy. The veteran serial entrepreneur and Harvard Business School executive fellow assesses the organizational and talent implications.By Harvard Business School
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What Actually Works in Cybersecurity (And What Doesn't)
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Are you making career moves in cybersecurity or is cybersecurity making moves around you? Welcome to Razorwire. In this episode, I sit down with Marius Poskus - CISO, consultant, podcaster and all-round cyber expert - to how to succeed in cybersecurity. We discuss career paths, why security culture fails in most organisations and the risks of rushi…
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