How do you go from building the world’s largest wine app to creating a thriving YouTube channel with over 100,000 subscribers?

Heini Zachariassen, Founder & Chairman of Vivino and host of Raw Startup, has done both—turning ideas into global successes.

In this exclusive interview, Dreamdata CMO Steffen Hedebrandt dives deep with Heini to uncover:

- How he grew Raw Startup from zero to 100,000+ subscribers

- The challenges of building a YouTube brand as a startup founder

- The strategies that helped him break through in a crowded content space

- What he learned from scaling Vivino that also applies to YouTube growth

- Why consistency, audience-first thinking, and persistence are key to success

Whether you’re an entrepreneur, a marketer, or someone looking to build a loyal audience, this session will be packed with real lessons, raw insights, and actionable takeaways. Don’t miss it!

Follow Heini Zachariassen on LinkedIn: https://www.linkedin.com/in/heini/

Follow Steffen Hedebrandt on LinkedIn: https://www.linkedin.com/in/steffenhedebrandt/

Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.

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