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Content provided by Melanie Battistelli, OBM and Branda Villacob, Copywriter, Melanie Battistelli, OBM, and Branda Villacob. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melanie Battistelli, OBM and Branda Villacob, Copywriter, Melanie Battistelli, OBM, and Branda Villacob or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
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Ep 057: The Wildly Underrated Skill That Will Make or Break Your Next Launch

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Manage episode 472027052 series 3552429
Content provided by Melanie Battistelli, OBM and Branda Villacob, Copywriter, Melanie Battistelli, OBM, and Branda Villacob. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melanie Battistelli, OBM and Branda Villacob, Copywriter, Melanie Battistelli, OBM, and Branda Villacob or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Launching isn’t just about strategy—it’s about mindset, self-awareness, and not spiraling into an existential crisis every time you check your cart. If you’ve ever felt like launching sends you into a stress spiral, this episode is for you.

In this episode, Melanie breaks down how your mindset can make or break your launch, how knowing yourself helps you work with your energy (not against it), and how to stay sane before, during, and after your launch. Because let’s be real—refreshing your email every three minutes isn’t a business plan.

Tune in as Melanie discusses:

  • Why your mindset matters more than you think when launching.
  • The difference between growth vs. fixed mindset and abundance vs. scarcity mindset—and how they show up in your launch.
  • How knowing yourself (introvert? extrovert? somewhere in between?) can help you plan a launch that works for you.
  • Mid-launch stress? How to pivot, stay focused, and stop panic-refreshing your cart.
  • The power of post-launch reflection—and why every launch is a goldmine of data.

Mentioned in the Episode:

________________________________________
CONNECT WITH MELANIE:
www.duxburydigital.co
www.instagram.com/duxburydigital
CONNECT WITH BRANDA:
www.therelevantcollective.com
www.instagram.com/therelevantcollective

  continue reading

66 episodes

Artwork
iconShare
 
Manage episode 472027052 series 3552429
Content provided by Melanie Battistelli, OBM and Branda Villacob, Copywriter, Melanie Battistelli, OBM, and Branda Villacob. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melanie Battistelli, OBM and Branda Villacob, Copywriter, Melanie Battistelli, OBM, and Branda Villacob or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Launching isn’t just about strategy—it’s about mindset, self-awareness, and not spiraling into an existential crisis every time you check your cart. If you’ve ever felt like launching sends you into a stress spiral, this episode is for you.

In this episode, Melanie breaks down how your mindset can make or break your launch, how knowing yourself helps you work with your energy (not against it), and how to stay sane before, during, and after your launch. Because let’s be real—refreshing your email every three minutes isn’t a business plan.

Tune in as Melanie discusses:

  • Why your mindset matters more than you think when launching.
  • The difference between growth vs. fixed mindset and abundance vs. scarcity mindset—and how they show up in your launch.
  • How knowing yourself (introvert? extrovert? somewhere in between?) can help you plan a launch that works for you.
  • Mid-launch stress? How to pivot, stay focused, and stop panic-refreshing your cart.
  • The power of post-launch reflection—and why every launch is a goldmine of data.

Mentioned in the Episode:

________________________________________
CONNECT WITH MELANIE:
www.duxburydigital.co
www.instagram.com/duxburydigital
CONNECT WITH BRANDA:
www.therelevantcollective.com
www.instagram.com/therelevantcollective

  continue reading

66 episodes

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