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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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MM 227 - What Are You Fighting For? Building a Brand with Purpose
Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
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Content provided by Maggie Perotin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Maggie Perotin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
In honor of Remembrance Day, Maggie shares the story of her maternal grandfather—a WWII veteran who fought in the Polish clandestine army and spent his retirement as a servant leader in local government. His legacy inspires her to ask: What are you fighting for in your business?
In this week's Maggie's Moment, discover why knowing what you stand for is the foundation of your brand and the key to creating loyal customers who come back again and again.
In This Episode:
- The difference between satisfied customers and loyal customers
- Why emotional connection is your competitive advantage
- How to create an experience that builds brand loyalty
- Your challenge: Get clear on what you're fighting for as the new year approaches
Connect with Maggie:
- Website: https://stairwaytoleadership.com
- Email: [email protected]
- Instagram: https://www.instagram.com/maggie.perotin.s2l/
- LinkedIn: https://www.youtube.com/@maggie.perotin.s2l
459 episodes
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