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Super Bowl Ads: Hype, Hustle, and the Hard Truth

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Manage episode 465309742 series 2884455
Content provided by Campfire Consulting. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Campfire Consulting or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

It wouldn’t be a media podcast if we didn’t talk about the Big Game! But here’s the twist—Chris and David almost always agree on strategy… except when it comes to the Super Bowl. Who knew?! In this episode, we break down why the Super Bowl still matters (even if you’re not buying a $8M ad), how regional buys, social engagement & retail tie-ins can drive impact, and why mid-sized brands should rethink their Super Bowl strategy. No creative breakdowns here—just real talk about how smart brands win Super Bowl weekend without breaking the bank.

Enjoying this content? Text us your thoughts! (if you want a response please include an email address in your text)

Learn more about Campfire Consulting

Visit the Responsibly Different™ Shop where 50% of all profits go back to nonprofit organizations. Wear your spark on your sleeve.

  continue reading

Chapters

1. Super Bowl Ads: Hype, Hustle, and the Hard Truth (00:00:00)

2. Exploring Super Bowl Advertising Impact (00:00:12)

3. Exploring Alternative Super Bowl Advertising (00:11:07)

4. Future of Super Bowl Advertising (00:17:59)

148 episodes

Artwork
iconShare
 
Manage episode 465309742 series 2884455
Content provided by Campfire Consulting. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Campfire Consulting or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

It wouldn’t be a media podcast if we didn’t talk about the Big Game! But here’s the twist—Chris and David almost always agree on strategy… except when it comes to the Super Bowl. Who knew?! In this episode, we break down why the Super Bowl still matters (even if you’re not buying a $8M ad), how regional buys, social engagement & retail tie-ins can drive impact, and why mid-sized brands should rethink their Super Bowl strategy. No creative breakdowns here—just real talk about how smart brands win Super Bowl weekend without breaking the bank.

Enjoying this content? Text us your thoughts! (if you want a response please include an email address in your text)

Learn more about Campfire Consulting

Visit the Responsibly Different™ Shop where 50% of all profits go back to nonprofit organizations. Wear your spark on your sleeve.

  continue reading

Chapters

1. Super Bowl Ads: Hype, Hustle, and the Hard Truth (00:00:00)

2. Exploring Super Bowl Advertising Impact (00:00:12)

3. Exploring Alternative Super Bowl Advertising (00:11:07)

4. Future of Super Bowl Advertising (00:17:59)

148 episodes

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