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Aggregation of Marginal Gains - Sales Influence Podcast - SIP 566

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Manage episode 486716365 series 1242556
Content provided by Victor Antonio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Victor Antonio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Marginal Gains Philosophy

🔍 The "aggregation of marginal gains" philosophy, popularized by Dave Brailsford, focuses on achieving 1% improvements in multiple areas to yield significant overall results.

🚴 British Cycling Team applied this concept to various aspects like bike design, clothing, and hygiene, leading to multiple gold medals and Tour de France victories.

Application to Business

💼 In sales, applying marginal gains to areas such as cold calling, presentations, and product demos can lead to substantial improvements over time.

👥 For management and leadership, focusing on daily small improvements in communication, teamwork, and decision-making can result in significant long-term gains.

Effectiveness

📈 The marginal gains approach is more effective than pursuing "massive action", as consistent small improvements compound over time, supported by research and real-world success stories.

  continue reading

643 episodes

Artwork
iconShare
 
Manage episode 486716365 series 1242556
Content provided by Victor Antonio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Victor Antonio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Marginal Gains Philosophy

🔍 The "aggregation of marginal gains" philosophy, popularized by Dave Brailsford, focuses on achieving 1% improvements in multiple areas to yield significant overall results.

🚴 British Cycling Team applied this concept to various aspects like bike design, clothing, and hygiene, leading to multiple gold medals and Tour de France victories.

Application to Business

💼 In sales, applying marginal gains to areas such as cold calling, presentations, and product demos can lead to substantial improvements over time.

👥 For management and leadership, focusing on daily small improvements in communication, teamwork, and decision-making can result in significant long-term gains.

Effectiveness

📈 The marginal gains approach is more effective than pursuing "massive action", as consistent small improvements compound over time, supported by research and real-world success stories.

  continue reading

643 episodes

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